- Manage the launch and execution of digital advertising campaigns for Healio, a medical communication website, by writing client contracts, adhering to advertisement schedules, and implementing creatives- Analyze and monitor monthly campaign metrics by collecting aggregate and priority-level data to fulfill campaign goals- Support and maintain relationships with clients and sales representatives to ensure campaigns follow optimal advertising tactics to achieve maximum profit and audience reach

- Developed an approach for supporting patient-led community advisory boards to gain insights from patient advocacy groups to better improve our patient engagement strategy- Collaborated with key business partners across departments on a global scale for project feedback- Researched and presented a health journal article on the black maternal mortality rate to create an open-dialogue among peers

- Facilitated the planning, marketing, and promoting of virtual events and programs- Coordinated the campaigns and calendar schedules for all social media platforms- Oversaw the maintenance of customer relationships through consistent follow up and retention strategies

- Planned, organized, budgeted and executed award-winning events with emphasis on social topics such as financial literacy, women’s health, community service, black history, and the arts- Recruited as the sole member of my chapter and increased membership from 1 member to 10 members- Maintained internal and external communication efforts through email correspondence, creating social media flyers, and the recording and distributing of meeting minutes

- Supported the production of virtual webinars, workshops, and the execution of a virtual showcase launch- Communicated event logistics and marketing deliverables to over 1,000 clients and vendors- Aided in the development of a new website through constant upkeep and feedback loops

- Met with clients to ensure that their events ran smoothly in regards to set up, catering, and tech issues- Performed secretarial tasks; filing records, answering phones, taking inventory, and creating reports- Created training materials to relay existing procedures and support incoming employees

- Assisted in the planning and execution of marketing strategies for current and potential clients- Acted as the liaison between clients and the creative team by recording meeting notes and minutes- Contacted clients through cold calls to review our upcoming marketing and advertising plans