Thiago Bersou
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Thiago Bersou Email & Phone Number

SVP Group Strategy Director - Ex Diageo, Saatchi& Saatchi, VML at Edelman
Location: United States, United States, United States 16 work roles 5 schools
1 work email found @edelman.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Role
SVP Group Strategy Director - Ex Diageo, Saatchi& Saatchi, VML
Location
United States, United States, United States

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Quick answer

Thiago Bersou is listed as SVP Group Strategy Director - Ex Diageo, Saatchi& Saatchi, VML at Edelman, based in United States, United States, United States. AeroLeads shows a work email signal at edelman.com and a matched LinkedIn profile for Thiago Bersou.

Thiago Bersou previously worked as Senior Vice President Strategy at Edelman and Mentor - brand planning at The 30 Minute - University Of Planning. Thiago Bersou holds Storytelling from Hyper Island.

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{first}.{last}@edelman.com
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Profile bio

About Thiago Bersou

I have been doing this brand thing for more than 15 years and have been lucky enough to work for great companies and brands like Nike, Unilever, Diageo and Pernod Ricard and world-class agencies such as Saatchi & Saatchi, Imagination, and Havas.Even had my own agency back in 2006, pioneering social media engagement and brand content. We did cool stuff like advergames and viral videos for both agencies and brand owners in a time pre-facebook and the term YouTuber or influence marketing didn't even exist. It was fun and painful!If you have already looked at my professional history you will notice that I've done a lot: launched new products, repositioned old classic brands, developed good old TV commercials, and also a branded 1h TV Show.Led global research studies and portfolio orchestration and had a blast launching a world-first Football/Soccer Fantasy League that you can play via SMS.A natural hybrid, I have an integrated and holistic approach to business challenges. Passionate about brands and narratives, I believe in the power of creativity to transform businesses and brands.

Listed skills include Strategy, Customer Insight, Marketing, Marketing Strategy, and 53 others.

Current workplace

Thiago Bersou's current company

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Edelman
Edelman
SVP Group Strategy Director - Ex Diageo, Saatchi& Saatchi, VML
AeroLeads page
16 roles

Thiago Bersou work experience

A career timeline built from the work history available for this profile.

Senior Vice President Strategy

Current

New York, NY, US

Unilever North America Strategy lead/ Mark Anthony’s North America & Global lead (White Claw, Mike’s Hard Lemonade, Cayman Jack and Más +)

May 2022 - Present

Brand Strategy Consultant

Current

Active consultant for start-up organizations with focus on business set-up, Go-to-Market strategy, value proposition and brand proposition. Former acting as MD Americas for Speakeasy Knowledge BrokersClients: AB - Inbev, SpeakEasy Knowledge Brokers, Momentum, Midnight Oil, Box to Box Sports Marketing, Global Business Institute and Makers.Specialities.

Jan 2018 - Present

Group Strategy Director

New York, New York, US

Strategy lead for:BAT (growth brands)Modelo beer C&W (telco)BeIn - Sports channelNew biz

May 2021 - May 2022

Associate / Brand Strategist

Chicago, Illinois, US

Speakeasy Knowledge Brokers is a nimble working model design to develop innovation and brand strategy freaking fast with depth and diversity.We’ve curated a global network of independent seasoned brand experts - Strategists, Creatives, Designers, Researchers and Entrepreneurs - and created a process built for the contemporarycreative economy. Just like.

Oct 2019 - May 2021

Senior Partner Insights And Strategy North America

London, GB

Reporting to CEO, led the expansion of Flamingo – a British cultural insights consultancy – to the US. In charge of New Biz development and relationship with clients such as Hulu and Netflix.

Jun 2019 - Oct 2019

Head Of Creative Strategy (Contract)

London, GB

- Globally responsible for leading the strategy for Shell account, overseeing its main project 'Make the Future', their global engagement experiential program.- EMEA - Creative Strategy lead for New business and current clients such as Majid Al Futtain (leading Leisure/Retail company in Middle East and North Africa), Canon, CRH and Warner Bros- Last role.

Mar 2017 - Dec 2017

Brand Strategy Lead (Contract)

London, GB

Brand and Comms strategy at Wham, leading strategy for clients such as Molson Coors (Miller brand), Marionnaud retail and Watsons.

Oct 2016 - Feb 2017

Global Creative Planning Director

Puteaux, Île-de-France, FR

Lead and oversee creative output for global pitches.Advise planning and creative process in local markets - mainly in LatAm & Europe.Support development of Global studies such as Fans, Passions, Brands - pioneer project aimed to decode how fans engage with their passions and also how brands should interact with them.Infographic here.

Mar 2015 - Jun 2016

Brand Content Consultant (Contract )

Farringdon, London, GB

Established Aurora’s brand content arm producing TV Shows, documentaries, series and short format films both digital and offline. Meeting brand purpose with audience desire.

Oct 2014 - Feb 2015

Head Of Participation Marketing Guinness Africa

London, GB

Led the development of consumer engagement marketing activities and English Premier League broadcast deals for Guinness in Nigeria, Ghana, Cameroon and East AfricaTransformed Guinness football platform across Africa by bringing different and fragmented in market activities to a single-minded and cohesive Pan- Africa campaign.Recovered both Guinness brand.

Jan 2012 - Jun 2014

Consumer Planning Manager

London, GB

Undertook major deep dive study into the Smirnoff brand in Brazil, revealing a different target group from what was considered leading to a new strategy approach for the brand in the market.Helped redefine Diageo LA&C portfolio strategy approach towards main vodka competitor by conducting extensive study across Brazil and Mexico which helped to reduce its.

May 2010 - Jan 2012

Senior Planning Manager

São Paulo, SP, BR

Planner manager responsible for clients such as Skol, (Inbev's largest brand), Nike, Claro (second biggest mobile carrier) and Procter&Gamble (Ariel and Pampers)

Jan 2008 - Jun 2010

Partner

E-Pidemic/T-Viral

Launched a subsidiary of T-Viral, (a British digital agency specialized in on line buzz and viral marketing strategies) in Brazil. Establishing the company’s business plan with sales targets, hiring staff and building key supplierPioneer in social media strategies launching the first agency of its kind in Brazil in 2006

Aug 2006 - Dec 2007

Group Brand Manager

Paris, Ile-de-France, FR

Local Whisky's Group Brand Manager (2005 - 2006) Led all brand platforms, brand repositioning and local whisky portfolio strategy and accountable for 50% of company’s NSV.Executed the re-launch of the 3 biggest whisky brands in Pernod Ricard’s portfolio simultaneously which reduced the forecast launch time from 1,5 year to 6 months.Orloff Vodka.

Nov 2002 - Aug 2006

Trainee/Intern

Blackfriars, London, GB

Jan 2000 - Dec 2001
5 education records

Thiago Bersou education

Storytelling

Hyper Island

Master'S Degree, Psychoanalysis Semiotic

Pontifícia Universidade Católica De São Paulo

Bachelor'S Degree, Comunication

Espm Escola Superior De Propaganda E Marketing

High School

Magno Escola Integrada

High School

Nossa Senhora Das Graças
FAQ

Frequently asked questions about Thiago Bersou

Quick answers generated from the profile data available on this page.

What company does Thiago Bersou work for?

Thiago Bersou works for Edelman.

What is Thiago Bersou's role at Edelman?

Thiago Bersou is listed as SVP Group Strategy Director - Ex Diageo, Saatchi& Saatchi, VML at Edelman.

What is Thiago Bersou's email address?

AeroLeads has found 1 work email signal at @edelman.com for Thiago Bersou at Edelman.

Where is Thiago Bersou based?

Thiago Bersou is based in United States, United States, United States while working with Edelman.

What companies has Thiago Bersou worked for?

Thiago Bersou has worked for Edelman, The 30 Minute - University Of Planning, Panama Red, Vmly&R, and Speakeasy — Knowledge Brokers.

How can I contact Thiago Bersou?

You can use AeroLeads to view verified contact signals for Thiago Bersou at Edelman, including work email, phone, and LinkedIn data when available.

What schools did Thiago Bersou attend?

Thiago Bersou holds Storytelling from Hyper Island.

What skills is Thiago Bersou known for?

Thiago Bersou is listed with skills including Strategy, Customer Insight, Marketing, Marketing Strategy, Advertising, Brand Management, Digital Marketing, and Marketing Management.

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