Tony Borriboonratana

Tony Borriboonratana Email and Phone Number

Leading the Way in Innovative Marketing Strategies @ HALF BAK'D
Tony Borriboonratana's Location
Los Alamitos, California, United States, United States
About Tony Borriboonratana

I'm Tony Borriboonratana, Director of Marketing at Fresh Farms E-Liquid and a serial entrepreneur with over 10 years of cross-industry experience. I specialize in tech innovation, e-commerce optimization, and marketing strategy, with a track record of scaling businesses.🌱 Entrepreneurial Roots:Founded Impress Business in 2012 to bridge the tech gap for small businesses, offering SAAS and custom tech solutions.🌿 Sector Experience:Transitioned into the e-liquid market with Public Brü, securing international partnerships and award-winning flavors. Later, scaled Be Kekoa in the textured hair care e-commerce space.📈 Fresh Farms E-Liquid:As Director of Marketing, I've set new industry standards and hit ambitious growth targets. I've launched 3D product animations, established compliant advertising channels, and secured media partnerships. Additionally, I've refined our SEO strategies to maximize visibility and conversion.💡 Innovator & Futurist:My diverse roles—ranging from COO to Director of Strategic Partnerships—have equipped me with skills in project management and strategic thinking. A proponent of tech, especially AI, I integrate innovative solutions in all ventures.

Tony Borriboonratana's Current Company Details
HALF BAK'D

Half Bak'D

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Leading the Way in Innovative Marketing Strategies
Tony Borriboonratana Work Experience Details
  • Half Bak'D
    Director Of Marketing
    Half Bak'D Mar 2023 - Present
    I'm an e-commerce and marketing professional with a passion for utilizing my expertise to create successful businesses. My specialty is Shopify and digital marketing, which I use to help Fresh Farms achieve their ambitious goals as a leading vape and hemp company. With a creative vision and a dedication to innovation, I bring tremendous value to the team in assisting with growing the business through online strategies. My work is defined by reliability, efficiency, and excellence, setting me apart as a dependable leader in the industry.
  • Impress Business
    Chief Executive Officer
    Impress Business Jan 2012 - Present
    Los Alamitos, California, Us
    I founded Impress Business, a technology & service provider that develops solutions for small businesses. I use SAAS products and understand the needs of small businesses firsthand. I provide tech solutions that make life easier for small businesses - both upstream thinkers who are solving their problems and those looking at the big picture out-of-the-box thinker's perspective.I'm passionate about solving problems and exploring fresh new solutions for small businesses. I enjoy providing & implementing my resources and I take immense pride in introducing new technologies & business tools to streamline a business's efficiency.
  • Impress Business
    President
    Impress Business Jan 2012 - Present
    Los Alamitos, California, Us
  • Public Brü Gourmet E-Liquids
    Co-Founder
    Public Brü Gourmet E-Liquids Jan 2016 - Present
    Carson, California, Us
    I founded Public Bru Gourmet E-Liquids utilizing my vast knowledge in the vape industry. Public Bru is a purveyor of gourmet e-liquids selling to vape stores and distributors worldwide. I manage relationships with clients and vendors both domestically and internationally, as well as manage strategic partnerships with international buyers. Our internationally acclaimed flavor, Graham Father, continues to sell in vape stores and other retailers & distributors worldwide.
  • Tltd®
    Chief Operating Officer
    Tltd® Nov 2021 - Apr 2023
    I have been at the forefront of small businesses my entire career. You can now marvel at how many hats I wear as a tiny patent startup. Marketing, SAAS integrations, and implementation are just some of the tasks that keep me busy! I do all this while also helping with overall growth for our company - it's exhausting but rewarding work filled with potential. The moment I tried the TLTD® Phone Grip, I knew I wanted to be a part of this company's growth. I'm enjoying the opportunity to work with the TLTD® team to build something special for the world of smartphones.
  • Be Kekoa
    Director Of Strategic Partnerships
    Be Kekoa Jan 2020 - Feb 2022
    Temecula, California, Us
    I am so excited to be a part of the Be Kekoa family. As the Director of Technology & Strategic Partnerships at Be Kekoa, I helped them develop their Shopify website & brand messaging while also assisting with other aspects in running both a successful business as well aesthetically-forward black brand. They are uniquely positioned between textured hair care products for black women and a problem/solution to healing curls which allows me to foster my business creativity.
  • Vape Revolution
    Chief Operating Officer
    Vape Revolution May 2012 - Jul 2014
    As the Chief Operating Officer at Vape Revolution, it is my duty to ensure the operational efficiency of the business by managing projects and implementing strategic initiatives. I'm proud to work for a growing and dynamic team that seeks to remain at the top of the E-Cigarette industry.-Manages daily retail, wholesale, and web business operations-Coordinates with employees and management staff to provide streamlined operational initiatives-Manages relationships with vendors and negotiates pricing and terms -Consults with the management team on streamlining information technology systems and hardware configuration-Manages relationships with CPA's, Attorneys, and other professional service vendors
  • Mastermind
    Chief Operating Officer
    Mastermind Dec 2009 - Feb 2012
    Us
    My key roles within the organization are staying on top of all the daily business operations and effectively marketing the Mastermind brand.
  • Inland Empire Business Capital
    President
    Inland Empire Business Capital Sep 2007 - Nov 2009
    I started Inland Empire Business Capital to serve the unique financial needs of small and mid-sized businesses. As a leading agent in small business financing, I understood the need to access business funding quickly to enable business operations to stay strong and successful. Inland Empire Business Capital couldn't survive the 2008 economic downturn, but it provided me with the experience and project management skills necessary to running a successful company. I am a better business decision-maker today because of these lessons.
  • Altura Credit Union
    Commercial Lending Officer
    Altura Credit Union 2007 - 2007
    Riverside, Ca, Us
    Commercial Loan Officer
  • Banco Popular
    Business Banking Specialist
    Banco Popular 2005 - 2006
    New York, Ny, Us
    • Negotiated pricing on traditional commercial loans, SBA 7A, and SBA Express products to produce integrated financial business solutions from the full spectrum of Banco Popular's products and services• Designed statewide campaigns to creatively sell and grow business loan volume using team building and product education•Negotiated pricing on traditional commercial loans, SBA 7A, and SBA Express products to produce integrated financial business solutions from the full spectrum of Banco Popular's products and services•Designed statewide campaigns to creatively sell and grow business loan volume using team building and product education
  • Wells Fargo Bank
    Business Specialist
    Wells Fargo Bank 2001 - 2005
    San Francisco, California, Us
    • Sold an array of business banking products: Business Deposit Products, Commercial Loans/Lines, SBA Loans, Merchant Card Services, Payroll, and Treasury Management Tools• Managed existing customer relationships and developed other channels of business through CPAs, Tax Attorneys, and Business Brokers• Established promotions to encourage new business through various marketing channels and selected lead lists• Employed at Wells Fargo Bank since November 2000 as a Personal Banker

Tony Borriboonratana Education Details

  • Uc San Diego
    Uc San Diego
    Communication And Media Studies

Frequently Asked Questions about Tony Borriboonratana

What company does Tony Borriboonratana work for?

Tony Borriboonratana works for Half Bak'd

What is Tony Borriboonratana's role at the current company?

Tony Borriboonratana's current role is Leading the Way in Innovative Marketing Strategies.

What schools did Tony Borriboonratana attend?

Tony Borriboonratana attended Uc San Diego.

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