Theresa Canning Zast

Theresa Canning Zast Email and Phone Number

Creative leader. Brand builder. Collaborator. @ Zast & Co.
Theresa Canning Zast's Location
Queens County, New York, United States, United States
Theresa Canning Zast's Contact Details

Theresa Canning Zast work email

Theresa Canning Zast personal email

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About Theresa Canning Zast

Theresa Canning Zast is a Creative leader. Brand builder. Collaborator. at Zast & Co.. She possess expertise in brand development, team building, concept development, creative direction, 360 campaigns and 34 more skills.

Theresa Canning Zast's Current Company Details
Zast & Co.

Zast & Co.

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Creative leader. Brand builder. Collaborator.
Theresa Canning Zast Work Experience Details
  • Zast & Co.
    Founder
    Zast & Co. Jun 2018 - Present
    New York City Metropolitan Area
    Strategic creative consultant working with both startups and existing businesses to develop foundational brand positioning & meaningful creative executions. Clients include: Kate Spade, BrainPOP, Story at Macy's, Zappos, Rifle Paper Co., KiwiCo and Blueland.
  • Rockets Of Awesome
    Chief Creative Officer
    Rockets Of Awesome Nov 2015 - May 2018
    Greater New York City Area
    THE SMARTER WAY TO SHOP FOR KIDS CLOTHES.www.rocketsofawesome.com@rocketsofawesome #🚀💫ROCKETS OF AWESOME reinvents the way parents shop for kids by leveraging technology, data, brand, personalization, and supercool clothes. We make shopping for kids apparel convenient and fun. This is the future of vertical commerce.
  • Kate Spade New York
    Vp Creative Director, Kate Spade Saturday
    Kate Spade New York Jan 2012 - Feb 2015
    Conceived and created the Kate Spade Saturday brand – a global, multi-channel lifestyle brand within the Kate Spade & Company portfolioResponsible for entire look and feel of the brand in product design, marketing, packaging, web & digital presence, brand voice, and store designPioneered innovative approaches in retail (eBay shop windows, executed primary brand launch in Japan) Hired, developed and directed a team of 20 which included, product design, visual… Show more Conceived and created the Kate Spade Saturday brand – a global, multi-channel lifestyle brand within the Kate Spade & Company portfolioResponsible for entire look and feel of the brand in product design, marketing, packaging, web & digital presence, brand voice, and store designPioneered innovative approaches in retail (eBay shop windows, executed primary brand launch in Japan) Hired, developed and directed a team of 20 which included, product design, visual merchandising, store design and brand creative. Show less
  • Kate Spade New York
    Design Director, Brand Creative, Kate Spade New York
    Kate Spade New York Sep 2007 - Jan 2012
    Responsible for all marketing creative at kate spade new york: advertising, print, packaging, website, social media, windows, pop-up shops and copy Developed new brand platform by taking elements of the heritage brand and transforming it into a global lifestyle brand with depth and personalityCreated distinctive aesthetic and brand voice. Implemented it across all media: web, print, TV, windows, copy, ad campaigns, store design, event design, packaging and pop-up… Show more Responsible for all marketing creative at kate spade new york: advertising, print, packaging, website, social media, windows, pop-up shops and copy Developed new brand platform by taking elements of the heritage brand and transforming it into a global lifestyle brand with depth and personalityCreated distinctive aesthetic and brand voice. Implemented it across all media: web, print, TV, windows, copy, ad campaigns, store design, event design, packaging and pop-up shopsCharged with creating a new retail concept that brought brand personality into the retail space. Execution was viewed as a “game changer” and was rolled out globallyWorked closely with Deborah Lloyd, to develop overarching annual themes that insured all departments throughout the company were telling the same story from initial concept to point of sale Built and led a strong in-house team to develop, protect and evolve the brand voice in all channelsLaunched social media platforms to playfully convey the brand personality in a richer way Show less
  • Martha Stewart Living Omnimedia
    Style Director, Martha Stewart Weddings
    Martha Stewart Living Omnimedia Sep 2002 - Aug 2007
    Oversaw idea generation, editorial content, and the style direction of Martha Stewart WeddingsLed team of style editors to create content from initial concept through production Collaborated with merchandising team to transform stationery, craft & décor ideas into productOther roles at Martha Stewart Weddings: Deputy Style Editor, Senior Style Editor, Associate Style Editor

Theresa Canning Zast Skills

Brand Development Team Building Concept Development Creative Direction 360 Campaigns Branding And Identity Social Media Store Design Web Design Pop Ups Brand Awareness Branding Team Leadership Cross Functional Team Building Graphic Design Organizational Culture Brand Architecture Window Displays Exhibit Design Advertising Team Motivation Customer Experience Conceptualizer Retail Marketing Retail Packaging Packaging Content Development Typography Inspiration Boards Inspiration Digital Marketing Global Marketing Rich Media Banners Guerrilla Marketing Brand Equity Earned Media Fashion Marketing Art Direction

Theresa Canning Zast Education Details

Frequently Asked Questions about Theresa Canning Zast

What company does Theresa Canning Zast work for?

Theresa Canning Zast works for Zast & Co.

What is Theresa Canning Zast's role at the current company?

Theresa Canning Zast's current role is Creative leader. Brand builder. Collaborator..

What is Theresa Canning Zast's email address?

Theresa Canning Zast's email address is tz****@****art.com

What is Theresa Canning Zast's direct phone number?

Theresa Canning Zast's direct phone number is +191751*****

What schools did Theresa Canning Zast attend?

Theresa Canning Zast attended Pratt Institute.

What skills is Theresa Canning Zast known for?

Theresa Canning Zast has skills like Brand Development, Team Building, Concept Development, Creative Direction, 360 Campaigns, Branding And Identity, Social Media, Store Design, Web Design, Pop Ups, Brand Awareness, Branding.

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