A graduate from the prestigious #1 International Business program at the University of South Carolina with a passion for building brands and identity. As a student at the top international business program in the U.S., I had the opportunity to be part of a concentrated program called IBCE (International Business and Chinese Enterprise), which consists of a class of 20 students that focus their studies on business ethics and culture in China. Upon graduating, I've been given opportunities to work under some of the most influential brands in the world and hope to continue organic growth with many more. With a better understanding of the rapidly developing digital marketing landscape, I hope to contribute my work ethic and experiences to an incredible organization like the ones I have in the past.
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DirectorTelmarNew York, Ny, Us -
DirectorHelixa Jul 2022 - PresentNew York, United States -
Senior Manager - Global Strategic AccountsHelixa Jan 2021 - Jul 2022New York, New York, United States -
Senior Customer Success ManagerHelixa Jul 2019 - Jan 2021Greater New York City Area -
DirectorTelmar Jan 2022 - PresentNew York City Metropolitan AreaFollowing our acquisition, we've embarked on a journey of international expansion, tapping into diverse markets and bolstering our analytics prowess in collaboration with esteemed clients worldwide. Our trajectory involves enriching our analytics toolkit through the incorporation of new data sets and the development of compelling case studies. This is just the beginning of our ambitious endeavors. -
Account ManagerDigital Remedy Jun 2016 - Jun 2019Greater New York City AreaAccount Manager/Planning, AdReady AccessPlanned and managed campaigns for agencies and their brands. Allowed brands to maximize spend by focusing on KPIs through SEO/Display/Native.Consistently deliver budgets and KPIs for different advertisers.Managed clients in the automotive, healthcare, entertainment, and political verticals.Influencer Manager, Nibble Manage day to day operations of Nibble, our Content creation division. Worked with Celebrities and Influencers in order to monetize their social media and grow their following by building engagement.-Helped build out clientele and managed over 60 influencers/celebs which resulted in a 200+% revenue growth in 2017. -Leverage relationships with our clientele to build up brands through sponsorship opportunities.-Developed processes with new account management team and helped launch of our content platform, Vault.-Provided data analysis for the team in order to increase revenue generated per client. -Diversified revenue per platform from being exclusively FB to IG and Twitter. Currently building out Youtube channels for our homegrown brands. Direct Response and Performance Account Manager, AdReadyAccountable for the day-to-day operations and success of 50+ Clients/Advertisers· Created and operated campaigns for advertisers across various verticals· Upsold additional offerings to clients, guiding them to make business decisions that generate additional revenue for their brands (i.e. rate increases and new campaigns)· Worked closely with internal organization and sales team to ensure campaigns see success· Maintained consistent discussion of existing and potential traffic sources to maximize brand quality and revenueFormally known as CPXihttp://www.digitalremedy.com/ -
Junior Activation AssociateMediavest | Spark Mar 2015 - Jun 2016New York• Serviced both Coca Cola and Sprint Mobile Clients.• Worked on National Televisions buys for all of Broadcast as well as cable networks, as well as everything sports including NHL, NFL, College Football and a NASCAR Sponsorship.• Analyze plans and negotiate overall mixes for Broadcast and cable Upfront/scatter for Sprint.• Ensure network deliveries by negotiating unit upgrades and audience deficiency units (ADUs).• Handle 15/16 Added-Value on networks by ensuring the correct materials were sent to networks in a timely manner and all unit adjacencies were branded correctly.• Manage day-to-day inventory by requesting creative instructions, clearing billing discrepancies, and completing unit rebrands/moves in the Mediaocean Spectra OX computer system. -
International Market Research Coca Cola InternMediavest Jun 2013 - Aug 2013Greater New York City AreaWorked on Coca-Cola Brand team with Global media management. Outside of cultural analysis on Coke's markets worldwide and potential markets, there were also many other projects I was a part of. Set up KO (Coke's) Global corporate networking channel via Yammer, created presentation on Coca-Cola's annual report, included in research team for NYC DMA report for Coca-Cola, included in brainstorming sessions for Simply Orange, researched future music trends and analyzed relationships between how new music streaming tools can be used to media agency's advantage. -
Business Development InternHbl Labels Jit Trading Co. May 2012 - Jul 2012Shanghai, ChinaAs an intern, I worked with a company that dealt with Chinese textiles. We had co-operations with factories all over China, Bangladesh, Hong Kong, and in South America (Brazil). During my brief time here, I jumped into work right away with our companies general manager, Stanley Fotzler, to help create and build relationships with many more clients and factories.During that summer, HBL successfully landed Bass Pro Shop as a major client while retaining other clients including Harley Davidson Co.
Tommy Chang Education Details
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Marketing & International Business -
International Business Focused On Chinese Business And Culture
Frequently Asked Questions about Tommy Chang
What company does Tommy Chang work for?
Tommy Chang works for Telmar
What is Tommy Chang's role at the current company?
Tommy Chang's current role is Director.
What schools did Tommy Chang attend?
Tommy Chang attended University Of South Carolina-Columbia, The Chinese University Of Hong Kong.
Who are Tommy Chang's colleagues?
Tommy Chang's colleagues are Lee Parker.
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Tommy Chang
Irving, Tx2gmail.com, ansira.com -
Tommy Chang
Burke, Va3nextcentury.com, gmail.com, gmail.com -
Tommy Chang
Los Angeles, Ca -
Tommy Chang
Los Angeles, Ca
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