Vp Of Product Strategy, Ai And Technology Solutions
CurrentMy responsibilities include:- Defining the strategy for how Aprimo fits in a customer's martech ecosystem, designing and building connectors, APIs, integration solutions, and analytics solutions.- Understanding business value, functionality, and APIs of other software vendors in the martech space from vendors such as Adobe, Salesforce, SAP, Sitecore, EPiServer and more across the web content management, marketing automation, social media management, personal productivity, content creation, and business intelligence software spaces.- Working closely with product owners and technical architects to build out integration and analytics related product features.- Engaging with customers , SI partners, and ISV partners to understand their business problems and provide solution recommendation and design expertise on integrations and analytics.- Supporting efforts across internal teams including sales, product marketing, and alliances, implementation, and support to foster the end-to-end customer journey with integrations and analytics from evangelizing product value to providing technical architecture expertise.- Launching and managing the developer documentation site at https://www.developers.aprimo.com and providing content for the Aprimo Marketplace (https://www.aprimo.com/marketplace/).- Implement and utilize a middleware technology (Boomi) to accelerate Aprimo's ability to rapidly integrate with other software.