Tim is a founding partner of Keys & Kites, The Breakthrough B2B Agency. He oversees all strategy services. Keys & Kites is the answer for business-to-business marketing that cuts through the noise, electrifies markets, and delivers big results.Tim brings more than 20 years of B2B experience helping companies across many verticals with offerings from software to products to services. His most recent clients include brands like Cox Automotive, Cornerstone OnDemand, Groundworks, Liviniti, SecureAuth, Spireon, Treasure Data, Relativity, and WellDyne.

Convergys is a global leader in customer care, billing and human resources business process outsourcing with over 45,000 employees and a presence in over 70 countries. -Director of Product Marketing, November 2006–December 2007 -Director of Corporate Marketing, April 2003–November 2006 -Senior Marketing Manager, October 2001–April 2003 -Marketing Manager, July 2000–October 2001 Directed a broad range of product, corporate and marketing communications activities that contributed to four years of sequential revenue growth and established Convergys as a market leader in the human resources business process outsourcing business category. Led marketing efforts for several internal “start up” ventures. Led product marketing team responsible for bringing new vertical and horizontal services and technology solutions to market. Solutions included enhancements to HR BPO offering and discrete point solutions. Direct responsibilities included conducting primary and secondary market research, gathering requirements, developing business cases, evaluating vendors, determining positioning, developing messaging, creating sales tools and collateral, developing thought leadership, defining channel strategies and supporting and training the sales organization.Subject matter expert and business unit liaison for corporate communications activities including media, industry and investor relations. Direct responsibilities included setting strategy, developing media pitches, writing and editing press releases, by-line articles, white papers, and point of view papers, preparing executive talking points, developing speaking pitches and preparing executives for analyst briefings.Led corporate marketing team responsible for business unit marketing efforts including advertising, events, web, collateral and field support. Supervised re-launch of web site.

Resource Marketing is a mid-sized marketing services and advertising agency.Developed, pitched and implemented marketing programs for clients including Sun Microsystems, Hewlett-Packard, VeriFone, VARStreet.com, SimplyPostage and NBC. Programs included integrated marketing plans, advertising campaigns (online, print, broadcast and outdoor), web sites, direct mail, lead generation, collateral, sales tools, branding and identity.Developed integrated channel marketing program for VeriFone’s Omni terminal, including Web/CD-hybrid sales tool, collateral and national advertising campaign. Omni was the fastest and best selling product in VeriFone’s history. Directly responsible for overall client relationships and P&L. Supervised account services teams including hiring and performance reviews Served as member of new business team.

Philips is one of the world’s largest manufacturers of consumer electronics.Provided onsite marketing consulting and services for software (MobileSoft.com) and hardware (handhelds and peripherals) product lines. Responsible for e-commerce via three Philips web sites, including design, architecture, content, functionality, usability and promotion. Managed internal and external programmers and designers. Managed software OEM partnerships with Compaq and Hitachi. Member of international team responsible for launching e-commerce.

The Weber Group is a PR firm that specialized in the technology sector. Weber was acquired by McCann Erickson—one of the world’s largest and oldest advertising and marketing services agencies—in 1997. -Senior Account Executive, June 1997–April 1998 -Account Executive, October 1996–June 1997 -Assistant Account Executive, June 1996–October 1996Successfully managed client relationships and broad range of marketing programs including web sites, online promotions and advertising. Clients included Pandesic (Intel & SAP), Charles Schwab, Philips MobileSoft, Switchboard.com, ADSmart.com, AT&T and GDC. Relocated to San Francisco office to lead interactive service offering. Participated in new business pitches.

Zweig White is a boutique market research and consulting firm that serves the architecture, engineering and planning industries. -Research Analyst & Editor, August 1995–June 1996 -Assistant Research Analyst & Editor, December 1994–August 1995 Produced six annual research surveys including survey design, primary data collection, analysis, writing and editing. Conducted proprietary primary research projects for clients.