Accomplished Direct Marketing Professional with over a decade of experience driving impactful campaigns and measurable growth in the non-profit sector. Adept at blending compelling storytelling with data-driven strategies. I specialize in crafting marketing initiatives that elevate engagement, retention, and revenue. My expertise spans client relationship management, strategic planning, and performance analytics, consistently resulting in optimized outcomes and enhanced donor loyalty.As an Account Director at Faircom New York, I manage multi-million-dollar budgets and lead cross-functional teams to execute high-performance direct response campaigns for globally recognized non-profits, including the National Urban League, Action Against Hunger, and Human Rights Watch. My commitment to leveraging data has resulted in a 15% average increase in campaign response rates and a 10% cost reduction.I am passionate about mentoring teams, building strong stakeholder partnerships, and delivering dynamic presentations to C-Suite executives. With proficiency in platforms like Tableau, Monday.com, Asana, and Adobe Acrobat, I am committed to operational excellence and innovation in marketing strategies. Recognized with multiple industry awards, I take pride in creating impactful solutions that align with mission-driven goals.Let’s connect to discuss how my skills can help your organization achieve its marketing and growth objectives!
Listed skills include Marketing, Marketing Communications, Management, Account Management, and 9 others.