Tom Rector

Tom Rector Email and Phone Number

Chief Advisory Officer at eRector Advisors @
About Tom Rector

My background includes nearly four decades of food industry experience in sales, marketing, and executive management. Since the beginning of my food industry career, I have held various sales, marketing, and senior management positions at several Fortune 100 companies, as well as entrepreneurial sidebars delivering services to the industry. Most recently I was an equity partner and chief executive at Hospitality Training LLC (dba Foodservice University), providing eLearning production and delivery to the broad food segment. 
My formal education includes a B.S./B.A. from the Fisher School of Business at The Ohio State University; M.B.A. studies at Capital University, and executive studies at The Kellogg School of Business at Northwestern University. 

Practical experience includes expertise in sales effectiveness and efficiency practices, as well as social networking management, assisting foodservice clients and sales agencies with business applications such as Facebook, Twitter, LinkedIn, Google+, and Pinterest, maximizing the advantage of these powerful new communication and client development tools. Specialties: In addition to sales effectiveness and efficiency consulting, I also have developed community expertise in applying social media strategies to brand and client development. Find me on Twitter @FdSvsU; and Facebook at "Foodservice-University"; as well as LinkedIn (tdrector), Google+, and Pinterest.

Tom Rector's Current Company Details
eRector Advisors / Humble Pie Communications

Erector Advisors / Humble Pie Communications

Chief Advisory Officer at eRector Advisors
Tom Rector Work Experience Details
  • Erector Advisors / Humble Pie Communications
    Chief Advisory Officer
    Erector Advisors / Humble Pie Communications Apr 2015 - Present
    My newest venture —- e-rector advisors —- is a consultancy practice focusing on assisting food industry stakeholders with successful navigation of the emerging social media and networking world. Through strategic collaboration, we focus upon establishing an online presence for —- and frequency to —- for their corporate and personal brands, often managing all executional aspects of that strategy for the client. An allied function includes the development of sales productivity tools, eLearning, and applied technology to manufacturers, distributors, food sales agency groups. As part of my eLearning interest, I have joined forces with Humble Pie Communications, focusing on client development and new business for video training and their HumbleSmart training tools.
  • Foodservice University
    President & Ceo
    Foodservice University Feb 2003 - Apr 2015
    Foodservice University is the primary eLearning solutions provider in the food channel. As CEO, I manage all aspects of business development, client management, business alliances, and new product expansion. In addition, we consult with foodservice clients on business practice, social media application, and distribution leverage.
  • Hospitality Training Llc (Dba Foodservice University)
    Partner
    Hospitality Training Llc (Dba Foodservice University) 2003 - Apr 2015
    Develop, produce, and deliver customized online training for the food industry, marketed under the Foodservice University brand identity. Business development, networking, and alliance development are primary roles, outside of executive management of seven-person organization. CONTACT Office: 404.394.1849, Email: trector@foodserviceu.com
  • The Effess Group
    Principal
    The Effess Group Apr 2000 - Apr 2003
    Consulting practice focused on providing the tools and technology to assure sales productivity and eBusiness initiatives for the foodservice industry.
  • Premier Roasters, Llc
    Vice President, Sales & Marketing
    Premier Roasters, Llc 1997 - 2000
    Developed and directed all consumer sales and marketing for this century-old coffee roasting business. Redesigned and re-positioned all products into graphic-rich premium packaging; developed a new premium whole bean line packaged in upscale canisters, to take advantage of the trend toward single-origin varieties; and expanded the broker, distributor, and retailer supply-chain throughout our 12-state Western US target marketing area. Established and personally managed the exclusive Safeway-signature label business, significantly impacting our overall profitability and distribution. Created a sales team focused on premium sales and new channel distribution. The company was ultimately sold and absorbed into a larger entity.
  • Trivalley Growers
    Sr. Vice President / Gm S&W Fine Foods
    Trivalley Growers 1995 - 1997
    Member of the CEO-selected team tasked with re-organizing this $1.2B grower-owned cooperative into a profitable business. Consolidated all sales groups into a singlely focused brand team, expanded account coverage and initiatives, targeted and communicated corporate vision and goals. Managed and reorganized the S&W grocery subsidiary to regain its premium positioning within its canned fruits and vegetables category. Led the board-appointed ERP evaluation team, as well as the cross-functional strategic planning group.
  • International Multifoods Specialty Brands
    Vice President Of Sales
    International Multifoods Specialty Brands 1982 - 1995
    Senior executive in charge of all sales activities for this Fortune 100 food producer. Managed all brands, custom label, and merchandising programs. Total of 28 on team, with over 100 sales agents.
  • Keebler Company (Now Kellogg)
    Western Zone Manager
    Keebler Company (Now Kellogg) Mar 1974 - Feb 1982
    Various sales responsibilities in the foodservice division, beginning as a Territory Manager in Indianapolis, moving to Region Manager in Denver, then National Training Manager at Elmhurst HQ, and finally as Western Zone Manager, responsible for 28 territories and four regions in the western US.

Tom Rector Skills

Food Hospitality B2b Food Service Restaurants P&l Food And Beverage Brand Development Marketing Strategy Strategic Planning Business Strategy Marketing Team Building Social Media Marketing Income Statement Sales Sales Management Product Development Management New Business Development Budgets Forecasting Training Cross Functional Team Leadership Sales Operations Social Networking Business Development Retail Social Media P&l Management Facebook Crm Merchandising Business Planning Market Planning Marketing Management Strategy Entrepreneurship Start Ups Executive Management Strategic Partnerships Brand Management Pricing Supply Chain Market Research Blogging Leadership Product Marketing Key Account Management Lead Generation

Tom Rector Education Details

  • The Ohio State University
    The Ohio State University
    Business Administration / Marketing
  • Capital University
    Capital University
    Merchandising And Marketing Operations

Frequently Asked Questions about Tom Rector

What company does Tom Rector work for?

Tom Rector works for Erector Advisors / Humble Pie Communications

What is Tom Rector's role at the current company?

Tom Rector's current role is Chief Advisory Officer at eRector Advisors.

What is Tom Rector's email address?

Tom Rector's email address is tr****@****ceu.com

What is Tom Rector's direct phone number?

Tom Rector's direct phone number is +140439*****

What schools did Tom Rector attend?

Tom Rector attended The Ohio State University, Capital University.

What skills is Tom Rector known for?

Tom Rector has skills like Food, Hospitality, B2b, Food Service, Restaurants, P&l, Food And Beverage, Brand Development, Marketing Strategy, Strategic Planning, Business Strategy, Marketing.

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