Tea Hynynen Email & Phone Number

Finland

Finland

Helsinki, Uusimaa, Finland

My main responsibility is to make a strategy for linear channels and schedule TV5, Kutonen ja Frii TV channels. I coordinate and manage our movie and foreign acquisition inventory. I’m part of the decision-making process when purchasing new movies and acquisitions for Discovery’s Finnish TV channels. I make the selection of each title to each channel and screen new titles. I make the plan for monthly promoted titles to our Marketing Team. I am the contact person on all Planning related issues for Finland in our Nordic organization. Member of Finnish Operational Management team representing Planning Function.

Helsinki, Southern Finland, Finland

March 2019 - February 2020: Scheduling Manager for TV5 prime time in the long term and short term planning. From Autumn 2020 onwards also monthly planning for dplay.fi. Monthly planning means both SVOD and AVOD planning for dplay.fi. March 2020-April 2021: Scheduling Manager, Team Leader for Planning Team FinlandMy main responsibility was to schedule TV5 –channel’s prime time and Discoveryplus.fi / Dplay.fi both SVOD and AVOD titles. I decided on a monthly level both local productions and international launches and tx dates for Discoveryplus.fi and Dplay.fi. I have made the annual windowing strategies for both linear channels and SVOD service. My role was also to be a team leader for Planning team in Finland. I coordinated all international adhocs and secured day and date launches. I planned monthly promoted Dplay and TV5 launch titles for Marketing team. Member of Total-TV Screenforce task force during H1/2020.

Helsinki Area, Finland

- Team Leader: TV Campaign planning since 01/2009 and Radio Campaign planning since 06/2009- Team Leader: in addition to mentioned above Online Campaign planning 01/2010-12/2015Overall responsibility of Nelonen Media's TV and Radio campaigns, and online video campaigns: sponsorship and promotions. Customer Service and Quality Control. - Team Leader: TV and Radio traffic since 08/2011Trafficing has been added to our team's responsibilities on 2011, all ads are preliminary inspected and taken care that delivered according schedule.Specialist tasks: - TV planning strategies to direct customers, training and developing TV booking systems both internal and external. Developing internal radio and online booking system. - Taking care of rates, terms and conditions of sale and also adapt these in a practise- Collaborate with media agencies- Involved in pricing, new channel launches, invoicing in TV, radio and online and product development.- Human Resource Management

- Overall responsibility for Vizeum’s TV-planning and campaign buying- Planning Vizeum's annual strategies of the TV-clients- Consulting in TV-client’s annual agreements- Taking care of international TV-requires and questionnaires- Updating on TV related knowledge to our clients and within Vizeum - Liaising with production companies, tv-channels and advertising agencies

- Responsibility for Vizeum’s TV-planning and campaign buying- Taking care of international TV-requires and questionnaires- Responsible for TV-trainee’s work coaching- Updating on TV related knowledge to our clients and within Vizeum- Liaising with production companies and advertising agencies

- Planning, implementing and budgeting various direct marketing campaigns- Taking care of print orders in Nordic level- Making renewal selections for both fixed term and continuous subscriptions in Nordic level- Making decisions of premiums used in intro campaigns and renewals- Taking care of newsstand sales- Supporting all commercial activities- Liaising with our internal and external customers

Master'S Degree, Marketing

For my M.Sc. dissertation I studied the corporate identity, corporate image and mental images. The main goals of the dissertation were.

Exchange Program, International Marketing, Business Law, Danish

Education record