Tealin Robinson Email & Phone Number

Brookfield, Wisconsin, United States

- Develop and execute marketing campaigns, promotion strategies, and the creation of marketing materials for subscriptions, events, lead generation, webinars, podcasts and advertising sales promotions across 8 niche properties- Create and deploy all inbound marketing efforts to generate increase email capture rate- Generate revenue through print and digital promotions to paid registrations and subscriptions- Set up testing programs for maximum response rates, interpret data and develop actionable insights for audience growth

Brookfield, Wisconsin, United States

- Built and maintained close relationships with 700 B2B & B2C clients from large corporations and agencies to small businesses across 7 niche publications- Implemented and managed CRM system sales, client accounts, inventory and updates; maintained company-wide project organization- Handled hundreds of digital, print and program assets, grassroots monthly analytics, sponsored content messaging, marketing copywriting/editing and advertising design assistance- Assisted in coordinating 7 large-scale in-person and virtual events along with organizing sponsorships- Collaborated with marketing and sales departments to determine best product offerings, assess related costs and problem solve asset issues

Brookfield, Wisconsin, United States

- Train 20 student players through weekly practices and games- Organize team bonding activities; build a positive and inclusive team environment; model and teach ethical behavior- Monitor training sessions, equipment and stats; coordinate game schedules; build relationships

Madison, Wisconsin, United States

- Curate and organize content for marketing campaigns and initiatives- Create promotional social media campaigns, brand strategy, execution and engagement across 7 platforms- Project manage, coordinate and streamline cross-departmental projects of branded items - Assist with copy editing, web task execution and SEO tasks- Design, organize and manage digital asset libraries, including 250,000+ photos and videos

Madison, Wisconsin, United States

Madison, Wisconsin

- Created social media content and tracked analytics to maximize fan engagement (40K+ followers)- Executed event promotions and media relations to build fan experiences and sponsor partnerships- Collaborated with 13 interns and 18 directors to manage strategic coverage of 23 NCAA Wisconsin D1 teams- Performed primary data collection for 200+ features and events stories for uwbadgers.com- Used HTML, InDesign, Photoshop and Box Out Sports to create website content, original graphics and reports

Madison, Wisconsin Area

- Wrote and published bi-weekly stories regarding current issues in UW-Madison (campus events and student impact)- Copyedited, wrote and published sports coverage for men’s and women’s ice hockey and women’s soccer

Madison, Wisconsin Area

- Oversaw image recovery for 11 desks ensuring daily online and print photo-article coordination- Curated, edited, posted and managed The Daily Cardinal photo gallery, Instagram and content for Action Projects- Managed a team of 10 photographers by organizing schedules and credentials for daily, sports and special events

Greater Milwaukee Area

- Researched, interviewed and reported in various writing styles for the greater Milwaukee Area’s hometown radio - Published articles using SEO to increase viewership; wrote a voting story at No. 1 viewership for two weeks- Collaborated with team of 5 station managers to launch multimedia package including film series “Invisible Lines”- Maintained the WordPress website’s events section by researching local bands and organizations

Brookfield, Wisconsin

- Worked with the varsity and junior varsity high school girls’ lacrosse teams to improve their athletic and sport performance by coordinating practices with 60+ players and 3 coaches- Created a welcoming and engaging environment by using peer constructive criticism to encourage a tight-knit and inclusive team

Bachelor Of Arts - Ba, | Journalism And Strategic Communications | International Studies

Activities and Societies: Wisconsin Women's Club Lacrosse, Wisconsin Athletics Communications Dept., The Daily Cardinal, WUD Magazine.

Education record