The Localvore app connects conscientious consumers to real food and small businesses that make local economies thrive. It helps you discover, engage, and access exclusive offers from the best businesses.As the Community Manager at Localvore, I play a pivotal role in building and nurturing our online community of passionate users, customers, and advocates. I serve as the bridge between our company and our community, facilitating engagement, creating marketing content, and championing our brand values.Community Engagement:Develop and implement strategies to engage with our community across various platforms, including social media, email, and the app platform.Content Creation:Create and curate content that resonates with our community, including email campaigns, blog posts, social media updates, newsletters, and videos.Support and Moderation:Provide timely and helpful responses to community inquiries, feedback, and technical issues.Advocacy and Feedback:Gather user feedback and insights to drive product improvements and enhancements.Events and Initiatives:Plan and execute virtual and in-person events, webinars, and workshops to connect with the community.Collaborate with cross-functional teams to develop and launch community-focused initiatives.

●Digital Marketing ● Email Marketing ●Conventional Marketing● Digital Metrics marketing ●In house marketing Promoted the Skinny Pancake brand across four wall marketing, social media, and print advertising, as well as digital and email marketing. Led content creation and social media management, website management, SEO & SEM development, budgeting and analytics, marketing administration, and generated new business leads. Created monthly newsletters sent to over 80k recipients including copy, editing, design, and proofing. Managed guest inquiries, customer reviews, 3rd party agencies, and daily correspondence with a diverse team of directors across three states. Assisted in the ideation, planning, and execution of both on and off site events and served as key point person between owners, leadership teams, and individual branch managers.

Social Media Manager of 8+ client accounts including full media content creation, scheduling, tagging, and engagement. Blog post and copywriting as well as podcast ideation, coordination, recording, and editing. YouTube, Instagram Story, Reels, and video creation. PR outreach and engagement with top-level stakeholders. User Experience Design and full website buildouts for multiple third-party clients, focusing on website flow, brand identity, optimization, and accessibility. Google Ads management including budgeting, tracking, editing, and copywriting. Google Tag Management direction on SEO, social media presence, & sales enablement.

Worked collaboratively with the city of Burlington on Phase II of the Love Burlington website to research and design an effective solution that is both in response to the COVID-19 pandemic (e.g. its impact on local businesses) and a long-term resource to connect shoppers with merchants. Presented data and reoriented client's concept to an Etsy-based window-shopping model that would better meet consumer and merchant needs.• Conducted quantitative and qualitative research to determine concept efficacy and expectations• Developed personas based on field research and client-provided data, focusing on demographic and psychographic insights• Created a unified SWOT analysis based on independent research and competitive assessments• Generated an insights map that identified overlaps between consumer and merchant goals• Mapped out user journeys of both consumers and merchants to highlight the opportunities and pain points and made corresponding recommendations; contextualized findings into multiple wireframes and mock-ups• Additional skills: project management, stakeholder communication, active listening, interviewing, data visualization, status reports, and weekly presentations• Software Experience: proficient in Figma, Jira, InVision, Google Suite, and ProtoPie

Served as front-of-house supervisor and customer service point person; head of ordering and inventory, staff schedule and training, and employee recertifications. Oversaw daily opening & closing procedures, Department of Health checklists, and reconciliations. Consistently maintained front- and back-of-house flow along with the day-to-day restaurant needs.Actively managed a front- and back-of house team of 15 people

Assistant manager and front-of-house floor supervisor; hired, scheduled, and managed staff, led all point-of-sale trainings, and created daily social media content. Ordered liquor and beer, managed inventory, maintained cash banks and backup change banks, and oversaw daily closing procedures, reconciliation, and more. At Worthy Kitchen, served as head bartender and general front-of-house floor manager in addition to serving customers, working in the kitchen as a food expeditor, and acting as the customer service liaison.Opened and developed all social media accounts for Worthy Burger Too

As a Mountain Sport Associate, performed computer and secretarial work at high volumes while coordinating and scheduling tours, lessons, and functions. Worked in detail-oriented computing with a focus on personalizing a guest’s experience; communicated with instructors, managers, and guests on a daily basis. As a Child Care Provider for the full-service child care program, created a winter curriculum and instructed the daily lesson along with theme-centered activities for youth ages four and up.

Provided fine arts and art history instruction for 250+ students in pre-K through 5th grade. Planned curriculum development and detailed lesson instruction centered around inclusion and student growth; delivered daily class instruction working on fine art skills and personal student empowerment.Developed curriculum and individualized lesson plans for a roster of students with special needs. Provided personalized and group educational instruction and assistance in the areas of early learning, communication, motor skills development, social support, and personal care.