Greetings! Thank you for visiting my profile! With over 15 years at the helm of production, I bring a dynamic approach to conceptualizing, planning, and managing diverse interactive media projects. My passion lies in delivering exceptional digital experiences while exceeding client expectations.My expertise spans creative project administration, client relationship management, and leading cross-functional teams to success. As an e-commerce expert, I specialize in digital strategy, UX design, and multimedia production, consistently driving client satisfaction and business growth across platforms from e-commerce to mobile applications.I thrive in facilitating branding and identity workshops, strategic planning, and realistic budgeting, ensuring resources are allocated efficiently. My background in film production, coupled with a Bachelor of Fine Arts from New York University, fuels my creativity and strategic insights.Whether in corporate or freelance environments, I've delivered award-winning projects for industry giants like AT&T, Overstock, MTV, and Nu Skin, including contest-driven viral marketing campaigns.Areas of Expertise:• Interactive Media Production• Creative Project Administration• Filmmaking & Video Production• Spot TV & Radio Production• Award-Winning Content Creation• Strategic Planning & Execution• E-commerce Platform Development• Web & Mobile Application Development• Branding, Digital Strategy & Innovation• User Experience (UX) Design• Team Management & Leadership• Cross-Functional Collaboration• Budgeting & Resource Allocation• Marketing Campaign Development• Copywriting / Music CompositionLet's connect and craft compelling digital experiences together!
Nu Arts Inc.
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Head Of ProductionNu Arts Inc. Mar 2016 - PresentNew York City Metropolitan Area
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Head Of ProductionNu Arts Inc. Mar 2016 - PresentNew York City Metropolitan AreaIn my current position, I take the lead in inspiring and guiding a team of designers, developers, and project managers to brainstorm, create, and execute interactive projects, always aiming to surpass client expectations. I prioritize maintaining excellent client satisfaction and long-term relationships by serving as the main point of contact for communication, feedback, and problem-solving.My focus is on achieving desired outcomes and ensuring project deliverables align with our goals. I achieve this by nurturing strong client connections through collaboration and a deep understanding of their objectives, ultimately ensuring successful project outcomes.My Key Accomplishments:• Consistently met or exceeded client expectations and achieved significant outcomes by supervising project lifecycle, including ideation, accurate budgeting, resource allocation, design, development, and punctual delivery.• Conducted and led brand and identity Re-Discovery Workshops for startup clients and established businesses, ensuring management teams were aligned on their brand and identity understanding. These workshops empowered clients to make strategic, informed decisions, yielding actionable insights and fostering business growth.• Enhanced and democratized online shopping experience by innovating new shopping portal.• Acquired 300,000 new customers in 25 days by spearheading Overstock's "All I Want for Christmas" Giveaway Contest.• Elevated Nu Skin to industry's second-largest player by conceptualizing and launching Photomax.com, achieving sales of several million units in under two years.• Attracted 15 million new user registrations in six months and earned Davey Awards Silver Winner by creating MTV's "On the Rise Battle of the Bands" Contest.
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Filmmaker/ Ad Agency Copywriter-ProducerVarious Companies Jan 2009 - Mar 2016New York City Metropolitan Area, Los Angeles, CaliforniaIn that capacity, I've delivered impactful results by leveraging my versatile expertise in roles such as Director and Writer across a wide array of projects, spanning feature films, documentaries, and TV commercials. I've conceptualized and produced compelling video content tailored to diverse clients, always ensuring alignment with their brand vision and message.Collaborating closely with creative teams, I've crafted and developed engaging advertising copy across multiple platforms, contributing to the creation of impactful campaigns that deeply resonate with target audiences.My Key Accomplishments:• Achieved film festival recognition by writing and directing an original short film.• Created award-winning content and impactful campaigns for international brands, producing national TV and radio commercials for Fortune 500 clients. -
Senior Creative DirectorNegenix Inc. Mar 2007 - Dec 2007New York, New York, And Irvine, CaliforniaDuring this role, I led the creative strategy and execution for all projects at Nexgenix Inc. in both New York City and Irvine, CA, ensuring alignment with client objectives and brand standards.My Key Accomplishments:• Led cross-functional teams in ideation, design, and implementation processes, driving innovative solutions and achieving client satisfaction for high-profile projects.• Secured 11% increase in global sales in Swatch.com's inaugural year by leading international team in development and management of highly innovative site.
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Consulting Sr. Web Project ManagerAt&T Jun 2005 - Dec 2006Holmdel, NjIn that position, as a Consultant at AT&T in Holmdel, New Jersey, I spearheaded strategic initiatives aimed at driving process improvements and enhancing operational efficiency. I provided expert advice to key stakeholders on business strategies and technology solutions.My Key Accomplishments:• Achieved fivefold increase in group billings and scaled the division to nearly 100 employees and consultants by spearheading strategic initiatives and fostering collaboration.• Generated multimillion-dollar sales of AT&T services and products through the development and marketing of various web, intranet, and experimental technology initiatives.• Led award-winning development and marketing of AT&T Solutions' web presence, resulting in revenue growth from $4.5B to $6B.• Enhanced development timelines and increased client retention rates by marketing AT&T’s internal interactive development group and authoring The AT&T Full-Cycle Client-Centric Development Process.
Ted Cohen Education Details
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New York University, Undergraduate School Of Film & Television, New York City3.8
Frequently Asked Questions about Ted Cohen
What company does Ted Cohen work for?
Ted Cohen works for Nu Arts Inc.
What is Ted Cohen's role at the current company?
Ted Cohen's current role is Innovative Production Leader | Driving Digital Experiences & Business Growth | Award-Winning Creative Strategist.
What schools did Ted Cohen attend?
Ted Cohen attended New York University, Undergraduate School Of Film & Television, New York City.
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