JULY 2014 – NOVEMBER 2022CO-FOUNDER, VICE PRESIDENT, SALES DIRECTOR, WIBBY BREWINGCaptained capital campaign of $1.58M, full subscription | Created & managed sales department, increased sales YoY (excluding 2020) from 2016 through 2022 | Developed training program/orientation for sales department | hired team (15 FTEs) across departments prior to opening | Forecasted wholesale sales, tracked budget to actual performance |Directed self-distribution sales channel to drive growth while increasing profitability | Directed sales efforts with distribution partners to drive growth by volume, account base & points of distribution | Identified and utilized KPIs to maximize sales and increase efficiency | Coordinated virtual & in person trivia including weekly newsletters, social media support & hosting | Maintained website, created content & support, fulfilled all e-commerce orders | Embraced new challenges daily as founder/owner AUGUST 2008 – JUNE 2014GENERAL MANAGER, WICKER PARK FITNESSIdentified location for startup health club within specific territory | Hired and managed sales, group fitness, personal training and maintenance departments for combined staff of 50+ (20+ FTEs) | Met and exceeded weekly, monthly & quarterly sales goals | Executed both digital and grass-root marketing campaigns | Assisted in opening 2nd & 3rd locations in market JUNE 2006 – SEPTEMBER 2007ATHLETIC DIRECTOR, CAMP WINAUKEECamp counselor, baseball & basketball instructor, June ‘04- June ‘06 | Led athletic department as Athletic Director overseeing 50+ counselors/instructors 24/7 | Created & executed daily programming for 270+ campers and 50+ staff | Attended & contributed to daily, key staff meetings for the coordination of the camp-wide Summer programJANUARY 2005 – JUNE 2007INTRAMURAL SPORT SUPERVISOR, ITHACA COLLEGE RECREATIONAL SPORTSScheduled, staffed & officiated games for various sports across the entire intramural program | Interned and directly assisted Director of Intramural Sport | Coordinated with other supervisors to conduct program wide leagues and build student participation