Teddy Gorman Email & Phone Number

Memphis, TN, US

I lead marketing initiatives focused on growing the aftermarket parts operations across the network of AIR Control Concepts companies. This involves expanding customer bases, driving online and in-store traffic, boosting awareness and sales of both OEM & aftermarket parts offerings (75% of my role).The remaining 25% is dedicated to continuing my role at.

Memphis, Tennessee, US

Etairos HVAC is the product of a merger between Gorham/Schaffler Inc, Mills Wilson George & Delta Thermal Systems, three institutions in the MidSouth's HVAC community. The combined entity offers the sales, service and integration of equipment, as well as components and parts for commercial, institutional and industrial HVAC applications.As the Vice.

• At Gorham/Schaffler, my primary responsibilities are to develop and implement a strategic, program-level sales approach to grow market share, revenue, and profitability in a traditionally project-based industry as well.
• Collaborate with Sales Engineers to unearth new opportunities for leveraging Gorham/Schaffler’s core assets and capabilities in efforts to help our business partners further their own interests.
• Shepherd marketing programs from inception through execution and optimization.
• Deliver regular insights on competitive set and industry issues, and identify opportunities and make recommendations for competitive differentiation.
• Partner with sales & marketing leadership at manufacturers we represent to prioritize and deploy new commercial programs.
• Provides sales perspective in the development of annual, quarterly, and initiative sales forecasts.

• Served as a conduit between our seasoned sales engineers and building owners, property managers, as well as facilities directors to gain resolution for heating, cooling, ventilation, humidity control, and energy.
• Established company’s go-to-market strategy for developing the owner/property manager relationship regarding selection and installation of mechanical & building automation systems
• Partnered with business owners, property managers, and facility directors to improve the overall performance of mechanical systems, lower energy consumption, and reduce operating costs.
• Developed business analytics and performance metrics for company’s various revenue lines.
• Managed marketing partnerships, vendor relations, and develop multimedia marketing materials.
• Managed/participated in strategic business development & need-based sales activity to foster long-term partnerships.

Memphis, TN, US

• Introduced innovative and strategic marketing and multimedia advertising plans to the advertising sales team and their customer base including, but not limited to Yahoo!, Search Engine Marketing, Video, Website.
• Analyzed and refined strategy through varied analytics to ensure continued growth sales success.
• Led product/program design and pricing based on market need, research, and growth potential.
• Led Business Development, Digital Products & Key Accounts teams.
• Motivated sales leaders/representatives through ongoing training, support & performance review.
• Provided sales direction to staff on account development, negotiating, and closing transactions.

Memphis, TN, US

• Developed, implemented, and managed strategies to increase Digital Advertising Sales.
• Responsible for management of seven Online Advertising Specialists, six Recruitment Advertising Salespeople and directing the online advertising sales efforts of 84 Retail & Classified Account Executives.
• Interacted directly with members of each of the Advertising Department’s sales teams, and established programs and packages to be sold by them.

Memphis, TN, US

• Managed ten newspaper Advertising Sales Representatives and four Graphic Designers.
• Set revenue goals, conducted sales training sessions, provided guidance regarding customer satisfaction, and assisted on challenging sales calls.
• Utilized market research to establish new revenue streams via innovative product development to be sold department-wide.

Memphis, TN, US

• Focused on new customer acquisition with an emphasis on strategically selected business categories, with no pre-established client list.
• Achieved an average of 40% growth in annual revenue each year.
• Demonstrated proven ability to cold call, establish credibility & rapport, conduct client needs assessments, strategize, and deliver customized solutions.

Fort Lauderdale, FL, US

St. Paul, Minnesota, US