AeroLeads people directory · profile
Ted Felton Email & Phone Number
CX Director
at
Eightcap
LinkedIn matched
3 data sources
Profile completeness 100%
Current company
Role
CX Director
Location
Bentleigh, Victoria, Australia
Company size
Who is Ted Felton? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Ted Felton is listed as CX Director at Eightcap, a company with 283 employees, based in Bentleigh, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Ted Felton.
Ted Felton previously worked as Head of Customer Experience at Energy Safe Victoria and Head Of Customer Experience at Gmhba Limited. Ted Felton holds Ba, English & History from University College Dublin.
Company email context
Email format at Eightcap
This section adds company-level context without repeating Ted Felton's masked contact details.
Eightcap
Review company-level records connected to Ted Felton before choosing the right outreach path.
Profile bio
About Ted Felton
I've built a global career of senior roles in brand, marketing, and creating great experiences. Equal parts creative and commercial, success stories delivered with inspiring leadership, commitment and a focus on the bottom line.Expertise in brand, leadership, and strategic vision and communication. High performance leader with team and collaboration at the centre of everything. Highly developed strategic, creative and digital skills. Long on the customer, the insight, the journey, and the joined-up-ness of experiences. Short on meetings for the sake of it, bureaucracy, and wasting people's time. Inspired, compelling communicator. Relentlessly modest. Career diplomat. All-round good guy. Very strong team player. Highly valued ability to drive success across multiple organisational levels and in challenging circs. Highly collaborative leadership style. A real focus on building teams, talent, smarts, and getting the best performances out of the best people.Expertise: Branding, content direction, digital, leadership, creativity, innovation, content creation, leadership, branding and identity, business storytelling, digital, content marketing, scrum, content strategy, social media, team building, mentoring, creative decision making, CX, CXO, customer experience, UX, user experience, scrum master, design thinking
Listed skills include Strategy, Digital Strategy, Online Marketing, Advertising, and 45 others.
Current workplace
Ted Felton's current company
Company context helps verify the profile and gives searchers a useful next step.
Eightcap
10 roles · 22 years
Ted Felton work experience
A career timeline built from the work history available for this profile.
Head Of Customer Experience
A contract role with the Transformation team, leading the CX proposition across all ESV touchpoints, reshaping business communications and alignment for better experiences across all departments.Leading brand, CX and digital to shape a program of transformation work to better position ESV as an exemplar of a “customer-centric” regulator in line with the.
Jan 2023 - Dec 2023
Head Of Customer Experience
Reporting to the CCO responsible for all 130 customer facing roles within GMHBA, spanning content, CX, digital, web, retention, and operationsDevelopment of competitive digital and service propositions, aligning CX across the board to deliver optimal health outcomes for all customersLeadership of all customer focused workstreams. Integration of multi-brand.
Jun 2021 - Mar 2023
General Manager
Health.Com.Au
General management of the health.com.au (HEA) business, with a turnover of AU$130 million in 2019P&L responsibility for the HEA business, ultimately reporting to the GMHBA Board in GeelongResponsible for acquisition, retention, product and proposition development, with an intensive CX focus aligning technology and customer experience, together with.
Sep 2017 - Jun 2021
Head Of Brand, Communication And Marketing
Leadership of OUA Digital and Marketing team of 25-30. Ownership of the OUA brand, focused on acquisition of new students, creating impactful customer (student) journeys and development and delivery of segmentation, core value proposition, CX and marketing strategyDirection of all advertising, campaign and content strategies and digital brand executions..
Jan 2015 - Jun 2017
Brand & Advertising Director, Ge Australia & New Zealand
Ge Australia
Responsibility for direction of all brand, digital and advertising activities for GE in Australia and New Zealand, leading the strategy and execution of $15m brand campaign, encompassing TVC, digital and internal communications campaignsProduced and delivered content strategy and production of all GE Australia ad campaigns since 2010. Led multiple agencies.
2010 - Sep 2013
Head Of Online, Corporate Communications
- Design and development of.com and intranet sites for global resources leader, working closely with design, IT and SAP implementation teams to deliver to highly aggressive timelines.
- Created development and communication plans for reworked BHP Billiton.com site
- Updated metric and tracking technologies
- Built three year workflow plan for SAP integration across global business units
Apr 2009 - Jul 2009
Head Of Product And Marketing, Ge Money
Develop www.gemoney.com.au to become core acquisition channel for B2C productsDesigned develop and support key online distribution channels for NPIsChallenging ‘status quo’ and internal focus of GE MoneyOngoing contributon to global GE Money Internet strategyCreative support for brand and comms initiatives in GE Money DirectSupport of internal.
Jul 2005 - Apr 2009
Ebusiness And Customer Transformation Leader
- Driving strategy, development and integration programs across multiple products and platforms to deliver a brand new key acquisition channel in 16 countries worldwide.
- Delivered >70% of overall credit card application volume with pullthrough increased by 8.5% thanks to for major rebrand and rework of application and servicing portals for new cards products
- Created global GE benchmark for online delivery and optimisation, through restructured IT build processes and innovative usability testing
- Creative support and direction for brand and product work for GE Money Direct products
- Successful introduction of CTRAN value prop development across the region, with 100% of GE Money marketing staff aligned to CTRAN methodology by Q1 2008
2004 - 2007
~3 yrs
Emarketing Lead
- Led eMarketing strategy, campaign execution and online channel management for GE Capital's consumer and commercial businesses in Australia and New Zealand. Created, designed and built gemoney.com.au, the core.
- >$5 million incremental revenue in 2006 through introduction of SEM & SEO programs with best in class CPAs, while championing tracking technologies to quantify online marketing spend
- Design and development of all emarketing activity in support of offline marketing activities: microsites, vanity URLs, and affiliate clickthroughs
- 12% of overall personal loan volume ($130 million via online) and over 60% of credit card application volume through direction and optimisation of key performance metrics for the online channel
2004 - 2006
~2 yrs
5 education records
Ted Felton education
Ba, English & History
University College Dublin
Master'S Degree, Modern Irish History
Trinity College Dublin
Masters, Irish History
Trinity College Dublin
Masters, History
Trinity College Dublin
Master'S Degree, History
Trinity College Dublin
FAQ
Frequently asked questions about Ted Felton
Quick answers generated from the profile data available on this page.
What company does Ted Felton work for?
Ted Felton works for Eightcap.
What is Ted Felton's role at Eightcap?
Ted Felton is listed as CX Director at Eightcap.
Where is Ted Felton based?
Ted Felton is based in Bentleigh, Victoria, Australia while working with Eightcap.
What companies has Ted Felton worked for?
Ted Felton has worked for Eightcap, Energy Safe Victoria, Gmhba Limited, Health.Com.Au, and Open Universities Australia.
How can I contact Ted Felton?
You can use AeroLeads to view verified contact signals for Ted Felton at Eightcap, including work email, phone, and LinkedIn data when available.
What schools did Ted Felton attend?
Ted Felton holds Ba, English & History from University College Dublin.
What skills is Ted Felton known for?
Ted Felton is listed with skills including Strategy, Digital Strategy, Online Marketing, Advertising, Digital Marketing, Corporate Communications, Marketing Strategy, and Internal Communications.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial