Ted Garcia Email & Phone Number

Santiago De Querétaro, Qro., MX

Greater Chicago Area

• Awarded P&L responsibility for multiple international subsidiaries in Asia, Middle East and Latin America.
• Oversee 60+ global representatives and distributors; full accountability for all sales and marketing activity.
• Responsible for defining and guiding the direction of prime target markets in order to successfully drive growth, profit and innovation.
• Improved YTD margins by 9.5% in a highly competitive market by guiding sales channels to use consultative selling techniques and focusing on reinforcing customer value propositions.
• Currently in charge of driving cultural change in organization from domestic to global market expansion.
• Reevaluated workforce (sales/marketing and strategic team management) as key resource for identifying, assessing and improving the resources necessary to move forward in international business development

• Promoted to VP of International Business Development in recognition of sales leadership and innovation.
• Achieved 90% sales growth in Middle East in past three successive years by introducing new products.
• Improved distribution channels, strengthened client relationships and eliminated non-performing partners.
• Developed and executed international business strategy; resulted in sales growth by over 50% in 4 years; this initiative included exceptional growth in key Asian market from $50K to million dollar sales in 3 years.
• Identified client needs resulting in successful launch and development new or modified products globally.
• Turned underperforming Sloan de Mexico into a profitable venture; increased revenue by 21% in one year; reduced operating expenses and focused on core markets.

• Developed and managed a team of sales professionals and distributors to grow market share with sales of $160M in Mexico, Caribbean, Central and South America.
• Increased market share from 69% to 72% in carbonless specialty paper in Mexico; developed loyal channel partners and improved value proposition resulting in increased sales of 6% in a flat market.
• Introduced program to increase growth; improved prospecting and training; resulted in 7% sales growth.
• Negotiated 5 year multi-million dollar contract to supply direct thermal paper for national Brazilian lottery.
• Collaborated with marketing to research carbonless and thermal paper market in both Mexico and Brazil; resulted in retaining $5M of carbonless business and an increase of 10% market share in Brazilian market.

Monterrey Area, Mexico

• Managed P&L of $30M joint venture business serving customers in US, Mexico, Central and South America; directed staff in sales, marketing, engineering, financial, HR, IT and technical service; led strategic planning.
• Restructured organization; reduced costs by 23%; improved lead time by 50%, design turnaround by 14%.
• Developed distributor and rep network in Central and South America resulting in greater market share, improved product positioning, and 27% sales increase.
• Created price strategy based on product cost, uniqueness, positioning, with 15% margin improvement.

• General Manager, Watlow de Mexico SA de CV Queretaro, Mexico (1994 – 2001)
• Launched operation with full P&L responsibility to provide a vision and leadership for the business unit; started small, grew to 150+ staff and manufacturing infrastructure to supply local and global customers.
• Executed strategic sales/marketing plans; resulted in 50+% annual profit growth for 4 consecutive years.
• Increased market share from less than 1% to 50% in Mexican market; implemented LEAN manufacturing.Latin American Sales and Marketing Manager, Watlow Corporate (1992 – 1994)
• Developed strategic sales/marketing plans for each country in the region; managed over 30 distributors; targeted market opportunities resulting in 18% sales increase; promoted from Export Product Specialist.

Mim, International Management

Global Mba, Business Administration And Management, General

Bs, Engineering