Managed sales force sizing, territory design, and call-plan refinement operations, with a major focus on Diabetes and Obesity TAs, worth USD 4+ million annually.Led a team of 15+ members across the pyramid, providing clear guidance, setting expectations, conducting regular check-ins, and offering mentorship support; coached 5+ team members enabling them to secure promotions.Sale force sizing and structure design for upcoming indications/brands launches in Diabetes, Obesity, CV, MASH, eAD, and Rare Disease TAso Recommended customer valuation strategy in line with brand objectiveso Developed affordable coverage and profitability models to compare between TA-focused vs. customer-focused structureo Ran scenarios for forecast sensitivity to inform the ideal size range, and benchmarked with intel on competitors’ size for emerging marketso Reported key metrics like %ROI, %NPV Attainment, and Share of Voice (SOV) to aid in decision making for the C-Suite client executivesTerritory design and alignment roll-out for the recommended size and structureo Led analyses to gauge an impact of the changes and potential disruptiono Aligned on the territory design approach to re-cut the territories to prepare for the future launcheso Designed footprint with equitable workload and Local Healthcare Market considerations using ZS’s Javelin Territory Designer (JTD)o Facilitated alignment roll-out sessions with Regional Business Directors of the sales organizationLed the placement exercise for the sales representativeso Identified eligible employees for the placement, and defined overlap metrics and calculation methodologyo Set-up optimizer and placement waves to determine rep placemento QC’ed the results and presented it to the client stakeholders Project delivery lead for cyclic alignment refinement and call-plan refinement exercise on Javelin Alignment System (JAMS) and Javelin Call-plan Manager (JCPM) respectively

Led the set-up for conducting cyclic call-plan refinement exerciseo Discussed the business rules for targeting universe, compliance and exclusions, eligibility for product promotion; built and operationalized process set-up on Ro Gathered client requirements and worked with the product team to set-up/customize the product offerings to meet client’s needsMeasured sales pull-through due to formulary status and access penetrationo Established the process to link IQVIA plan level sales with Fingertip formulary access and to identify the top payers and planso Developed excel report to provide monthly payer performance dashboard to Key Account Managers (KAMs)Performance tracking and insights for a launch brando Managed refresh of the multiple performance reports (PPT, Excel, Tableau) by processing IQVIA (NSP, NPA, Xponent, Plantrak, XPD, LAAD), Veeva Call-activity, Copay and eVoucher, Formulary & Access, etc. datao Reported insights to the marketing and analytics lead by looking at the trends and correlations in the data