• Execute marketing strategies to boost ACE SFU’s local and national presence, collaborating with EY and Red Bull.• Recruit and supervised a team of 3 marketing coordinators, driving increased student engagement across Instagram, TikTok, and targeted email campaigns.• Representing SFU in Toronto at the ACE Canada National Case Competition, competing in ‘Sports & Entertainment Marketing’ against the top 26 universities across Canada.

As a Community Advisor I aim to foster an inclusive and supportive living environment for a diverse community. With a focus on academic, personal, and social well-being, I play a pivotal role in closely guiding and mentoring above 40 students from various cultural backgrounds and further catering to the needs of a larger community of 400+ students.Role Specifics:- Academic and Personal Mentorship: Offering guidance and support to residents in both academic and personal matters, ensuring their overall success and well-being during their university journey.- Cultural Sensitivity: Embracing and understanding the diverse cultural backgrounds of students, and tailoring advice and assistance to resonate with their unique experiences.- Health and Well-being Advocate: Prioritizing the physical and mental health of all residents, and taking proactive steps to address concerns and offer resources for well-being.- Inclusive Community Events: Organizing and hosting a variety of community-wide events that strengthen social bonds among residents.- Student Conflict Resolution: Addressing conflicts within the community in a fair and empathetic manner, promoting open communication and peaceful resolutions.- Social Awareness: Remaining attuned to social causes and advocating for equality within the residential community, fostering healthy discussions and awareness.- Accessibility Advocacy: Ensuring that the needs of residents with disabilities or accessibility requirements are met, fostering an environment where everyone can thrive equally.- Collaborative Approach: Working closely with a team of fellow community advisors and Residence Life team to create a seamless and supportive living experience for all residents.

As a Digital Marketing Consultant, my role focuses on delivering comprehensive digital marketing solutions to enhance online visibility and audience engagement across various sectors. I specialize in providing tailored videography, video editing, graphic design, and social media management services. My expertise includes developing innovative content and promotional strategies that are specifically adapted to meet the unique needs of each client, ensuring that their messages resonate with targeted niche audiences.- Designing and implementing effective digital marketing campaigns that drive engagement and visibility for business start-ups, election campaigns, & personal projects.- Managing and enhancing the online presence of brands by monitoring social media activities, responding to interactions, and fostering strong customer relationships through proactive engagement.- Utilizing analytics tools to track campaign performance and make data-driven decisions to optimize digital strategies and maximize outcomes.- Collaborating with clients to understand their marketing needs and delivering high-quality, creative solutions that align with their goals.

SFU MISA is a student run organization, aiming to empower students in the thriving business technology sector. MISA's mission is to exhibit the ultimate source of education and guidance, enabling students to excel in the field of business technology and MIS sector. Through our career workshops, networking events, and case competitions, MISA provides a unique a learning experience and professional growth opportunities. My duties as the Co-VP of Marketing Include:- Managing a team to curate promotional content via leveraging applications that enhances external facing material.- Strategize growth trajectories, conducted market analysis and feasibility research to optimize marketing approaches catered toward the Beedie and MIS community. - Collaborate with companies like Deloitte, SAP, Salesforce and Microsoft to execute marketing strategies to organize case competitions, networking events and career workshops.

Axis is a pro bono student club that closely works with numerous organizations to advise and/or assist them grow and prosper. The students appointed are given an opportunity to gain valuable experience and knowledge. Whether it be working internally, with other students or externally with clients and other relevant parties there is so much to learn from and grow.I had been appointed by SFU Axis Consulting as a Marketing Coordinator. I was in charge of all photo and video media that is posted across all of Axis’s social media platforms, their official website and other reports, presentations, etc.As a marketing coordinator I was able to make excellent use of my strengths in camera work and post production involving heavy editing and designing. This would also allow me to explore my creative interests in photography and filmmaking, something I’ve always wanted to delve deeper into and enhance my skills in.

•⁠ ⁠Sold electronic devices and accessories by leveraging excellent stakeholder management skills to elevate customer shopping experiences and ensuring informative interactions that enabled easy connections between customers and the brand.•⁠ ⁠Closely collaborated with customers to discern key requirements, and tailored products to directly address consumer needs, further enhancing trust and brand loyalty.•⁠ ⁠De-escalated situations with dissatisfied customers by providing astute support and effectively addressing concerns. This entailed narrowing down on feasible alternatives that helped resolve issues and maintain operational stability at store fronts.•⁠ ⁠Actively applied a cohesive understanding on technological frameworks to offer informed guidance on product selection, by defining key features and benefits in a clear manner and translating core competencies to a customer’s environment. This strategy contributed to a 20% increase in sales and significant boost in overall customer satisfaction.

• Enhanced social media visibility across the UAE by contributing to the development of strategic marketing plan templates, leading to a 27.5% surge in sales in a single quarter.• Assisted in organizing cultural exchange events with 100+ international stakeholders, fostering cohesive networks across numerous Marriot Group branches and earning recognition from board members.• Collaborated with various departments & partners to tailor marketing deliverables to meet expectations & build trust.