Tracy Melton Email & Phone Number

Atlanta, Georgia, United States

• As part of my job duties, I spearheaded the launch of a 3-phase fuel and payroll card roadmap strategy, with a focus on stabilizing revenue, growing existing segment revenue, and expanding the portfolio. I also led the.
• Negotiated 1st data monetization contract; targeting $50K monthly by devising a partner strategy for referral and reseller channels.
• Championed the $20M+ enterprise fuel card and payroll payments initiative by formulating strategies that addressed customer complaints and operational challenges.
• Forecasted revenue growth, projecting a 100% increase within 5 years through strategic expansion and improved customer experiences.
• Focused a disjointed digital customer experience transformation

Atlanta, Georgia, United States

• After earning a promotion to Director of Product Management, I took charge of a team of three product managers focused on APIs, integrations, partner strategies, and payment solutions. I successfully led the.
• Launched a new integration product portfolio, representing 30% of company ARR within 9 months.
• Reduced integration development time from 11 to 3 months using a low-code platform, leading to the launch of 6 integrations; increased integration revenue from $30K to $120K annually with integrations contributing 30%.
• Improved team efficiency by restructuring resources—hiring 5 offshore engineers within the same budget as 1 U.S.-based resource, enabling quicker delivery of integrations.
• Enhanced sales close rates by addressing the #1 reason for lost deals through strategic integration initiatives, directly impacting company revenue growth.

Greater Atlanta Area

• While working here, I led the network design for the Jasper IoT platform, architecting API integrations and creating specifications for operator networks and BSS systems. Moreover, I developed a robust ROI calculator.
• Secured technical win for 2 deals worth $600K MRR by revitalizing a struggling enterprise mobility management product through customer engagement and strategic feature enhancements.
• Minimized sales friction and drove product growth by visiting 30 telecom customers globally, collecting feedback, and providing product recommendations that included key features like rating and charging for call.

Greater Atlanta Area

• Here, I was promoted to Analytics Product Line Manager, where I led a team of product managers, data architects, and developers to drive growth for a portfolio of telecom-focused applications. Initially joining Oracle.
• Created multi-million-dollar sales opportunities by aligning product offerings with telecom-specific needs.
• Revitalized the business plan; accelerated SaaS revenue growth and simplified the customer onboarding process through strategic product enhancements.
• Headed the transition from on-premise to SaaS with a focus on revenue growth and faster product adoption

Atlanta, GA