At Elite solutions, Inc. our goal is to provide affordable, creative and streamlined Internet and Web services. By creating layered strategies for exposure and promotion, we empower businesses of all sizes to increase and strengthen their online presence in an ever evolving media universe. Services include site development, hosting, marketing, and site maintenance exclusively tailored to fit the needs and resources of each client.

-Manage our Paid Search campaigns and budgets.-Understand, optimize and expand our keyword list.-Manage weekly and monthly reporting and tracking, flagging issues for internal stakeholders and report metrics appropriately.-Develop and manage metrics and budgets; understand and implement coding schemes for tracking purposes.-Analyze and report program performance; provide results and recommendations for improvement and new programs.- Work with Product Marketing, Marketing Communications and Sales to develop and execute highly effective direct response programs.-Effectively manage outside partnerships to maximize ROI on program investment.-Develop ad copy, landing pages, banner creatives and other marketing collateral.- Create feature specification documents for changes to the website and other online projects.

• Sales/Marketing Materials – Design print, or online media in-house or secure and manage an outside agency.• Electronic Media (emails, banners, SEO) – Managed SEM/SEO programs including Google Adwords and Yahoo PPC. • Website – Contribute content and design for corporate and product websites.• Creative Agencies – Researched, secured and managed creative vendors• List Brokers – Located and secured direct marketing and email lists• Print houses – Secured printers to fulfill annual direct marketing initiatives• Liaison for press and media agencies• Handle all pre-show & post-show logistics for trade shows within the US as well as Europe.

• Developed marketing/media plans as well as pricing for a privately-held start-up.• Email marketing/Banner advertising/newsletters• Direct Mail – Planned, implemented and tracked direct marketing programs• Media Buys – Recommended and negotiated pricing schedules• Creative Agencies – Researched, secured and managed creative vendors• List Brokers – Located and secured direct marketing and email lists• Print houses – Secured printers to fulfill annual direct marketing initiatives• Direct mail – Work with design agencies to prepare direct mail pieces• Print ads – Work with design agencies to prepare print advertisements• Electronic media (emails, banners, SEO/SEM)• Website – Contribute content and design• Tradeshows/seminars/conferences

• Developed and budgeted marketing/media plans for USA, Canada, UK, Germany, France, Italy, Spain and Switzerland.• Creative Agencies – Managed outside creative agencies for all marketing initiatives• List Brokers, Mail houses, Direct mail, Print ads, Electronic media (emails, banners, SEO) & Website• Tradeshows/seminars

• Developed marketing/media plans for North America.• Creative Agencies• List Brokers• Mail houses• Marketing and sales incentive programs• Co-Op programs, Direct mail, Print ads, Electronic media (emails, banners, SEO), Website• Tradeshows/seminars

Technical Writing - Consultant

• Developed media and marketing programs• Direct Mail, Email, Media buys• Managed channel and product marketing• Co-Op, VARs• Liaison with Creative agencies, List brokers for Direct Mail, Print ads, Electronic media, Website & Packaging

• Developed marketing/media plans• Account Management • Creative Management • Event Management