held's mission is to spark meaningful connections and inspire women with specific topics. We believe in bringing people together thoughtfully to promote personal growth and community well-being.

LifeHikes is a global professional training and development company created to help you navigate the path to lifelong growth.

Previa Alliance is providing therapeutic resources and tools to help close the maternal mental health gap.

Helping brands accelerate their business growth and impact through marketing strategy and execution.

Led the global marketing initiatives and platforms that drove positive impact on local and global organizations by leveraging employees, clients and students. A few highlights included: • Led the repositioning of the company's Corporate Philanthropy brand• Led the branding and global marketing strategy of the "Girls Take Finance" brand. The purpose was to introduce girls to female financial leaders in order to "change the face of finance and business" and make it more accessible to young women globally in 12 countries. • Part of core team to scale the Girls Take Finance program by developing a financial educational platform to teach young women and minorities hard financial skills. Platform launched in five global cities in Americas, EMEA and APAC.• Led the redesign of an employee platform on the Bloomberg Terminal in order to increase employee engagement among our cultural and non profit partners as well as reinforce the company’s philanthropic values among the 20k employees

Led the global marketing strategy in order to build upon the company's brand equity as innovative and transformative among clients and top technologists. A few highlights include:• Led the marketing strategy and experience of the Data for Good Exchange - a multi-city global convening of data scientists, government officials and non-profit organizations in order to address the world’s most pressing social needs through the application of data science. •Led Bloomberg’s involvement and adaptation of the Ad Council’s She Can STEM, a campaign featuring female role models, encouraging middle school girls to pursue STEM fields. •Co-led the research and copy development of the company’s first tech positioning statement.•Led the marketing and design of the first Bloomberg leadership educational platform in order to provide resources to the 20k employees on how to be a successful leader at the company.

Narrativ is a start-up that provides an AI-powered content marketing platform to transform real content into organic ads - without interrupting user experience. I was hired to lead Narrative's marketing launch from stealth mode, but two months after being hired the launch was delayed a year.

Led the team that was responsible for the marketing strategy, creative, and analytics for the following Google brands: Google Maps, Google Store, and Google Local guides. Highlights include launching the first online and first brick and mortar Google store as well as helping to secure Google Maps as the number one used web mapping platform.

A biotech start-up company that had acquired the royalties to Martha Stewart's name. During my time I led the marketing strategy and co-led with Martha Stewart Living Omnimedia the marketing execution of Martha Stewart’s vitamin line. Initiatives included the launch of the site, in-store promotions, digital advertising, sales pitch decks, and trade show booths.

Led the marketing execution and part of core team to develop the marketing strategy, campaigns, and product launches of Bayer Aspirin, the first Prenatal vitamin, and the first gummy multivitamin. A few highlights: •Co-led the “heart attacks can happen to anyone” campaign and multi-city TV production tour interviewing heart attack survivors.•Part of core team to lead the marketing campaign and product launch of the first multivitamin gummy: One-A-Day Vitacraves

Led the marketing operations and execution of multiple campaigns for Kelloggs, BlackBerry, Chase United Mileage Plus Credit Card, and Altria, including a Frosted Flakes Super Bowl Campaign.