Teodora Ausan Email & Phone Number

Support strategic projects, Marketo optimization, enhancements and investigation for global clients.

Outside of work, I'm hosting a podcast for couples and families who want to find joy in the day to day life.👨‍👩‍👧‍👦🎙️https://casapepiatra.ro

My role involves meticulous oversight of the execution and implementation of impactful Marketo campaigns for renowned global clients. At MarketOne, my responsibilities extend to:- Marketo platform assesment & management- Mapping and executing end-to-end campaigns that integrate with Salesforce and MS Dynamics- Contributing to the enhancement of Marketo operational efficiency through streamlined Email Templates, Program Templates, and Brief Intake forms- Implementing effective lead and data management strategies (for lifecycle and scoring models)- Providing training and mentorship to junior team members on Marketo execution and best practices

Cluj County, Romania

As a Marketing Automation consultant, I help clients understand how to accelerate growth by creating scalable marketing programs through automation. I'm passionate about operational efficiency and thrive on driving revenue through automation on Marketo.My role is to provide marketing consultancy and enable key marketing stakeholders to optimize their processes and standard procedures to keep data consistency in Marketo and SFDC. I'm also supporting the client create scalable marketing programs that drive revenue growth through automation.

Cluj County, Romania

Being part of a growing tech startup, my role implies generating business demand through marketing initiatives from our customers (revenue marketing) and also from our testers (to support global freelance recruitment and community growth).

Coordinating multi-channel advertising campaigns including:• Global media activities: Support in creating the media strategy, managing the media and editorial calendar, connect with influential media outlets to place stories and advertisements about main products (both print and digital)• Enhance the digital presence through global and regional email campaigns, Linkedin advertising, virtual industrial exhibitions, other social media channels(Facebook &Twitter) • Track the efficiency of all advertising campaigns, and subsequently measure metrics for each advertising channel, online impact and prove ROI (quarterly report)Revenue marketing campaigns through marketing automation (Marketo):• Capture new leads, including marketing-qualified leads, by converting advertising traffic through calls-to-action, landing pages, and lead generation content • Craft landing pages and lead generation forms for our content to distribute through relevant paid programs• Setting up Marketo activity flows in order to send qualified leads to sales (working closely with the Revenue Marketing Leader and the commercial team)• Optimize our marketing automation and lead nurturing processes through email, content, and other channels, like Google Remarketing• Develop creative ideas that help improve revenue marketing campaigns success - from customer content and communication, to our approach, to marketing automationProject management:• Coordinate activities of two Evalueserve team members as needed to assist in execution of the communication deliverables.

Cluj County, Romania

Being part of the Corporate and Professional Service department, I offered support to our client, a major energy company, in various communication tasks:• Content creation for various purposes (from advertising messages & layout to corporate communication and video editing) • Global media campaigns: planning, tracking and reporting• Google Analytics, Google AdWords, MailChimp, You Tube Analytics

Cluj County, Romania

Responsible for :- Designing, creating and delivering marketing programs to support the major projects of the company;- Taking care of the company image in the online environment;- Developing marketing materials to increase the visual identity of the brand;- Offering support to all the communication activities of the company;- Developing the company's monthly newsletter and finding instruments to improve the internal marketing process.

Master Of Entrepreneurship And Business Management

Master'S Degree, E-Media

Activities and Societies: Internet technologies, Electronic Services, Database Management, Project Management

Marketing

Education record

Activities and Societies: Certification/Training for the competences: Communication, Leadership, Customer Orientation - 2011