Marketing Director
Current- Manage and lead the marketing department: Oversee the team, perform quarterly evaluations, coordinate team-building activities and retreats, and lead weekly meetings.- Develop and implement cross-channel marketing strategies tailored to B2B and B2C audiences.- Design and execute integrated marketing campaigns that drive lead generation, brand awareness, and customer retention.- Analyze marketing campaign performance to inform future strategies and maximize ROI.- Manage and optimize the marketing budget.- Review, provide feedback, and approve marketing materials: Including videos, social media content, newsletters, blogs, and other assets.- Coordinate partnerships and sponsorships to build brand presence.- Job fair coordination: Organizing and managing job fairs to attract talent.- Post ads for job offers using LinkedIn Corporate Pro (Recruiter) and Facebook for Business.- Update the company website and post blog content using platforms like WordPress, Elementor, and WP Bakery.