Teresa Stirling Forsyth Email & Phone Number

Telecommute

Business and Nonprofit management consultant • Program/Product/Project direction & management • Ideation, strategy, roadmap, lifecycle, performance metrics that lead to increased revenue • Business leadership and management: Thought leadership, strategy development, expertise in leadership development and team building to increase productivity, and change management• Services: Grant writing, evaluation of software, websites, social media, products, and e-commerce (to include user interface & user experience (UI/UX) design, features & functions), to improve user ratings, click-throughs, conversions, competitor differentiation, value proposition, market position• Quality Processes: Strategy and direction of Quality Assurance (QA) function to provide a cost savings and increased productivity, business process analysis & improvement/expansion/contraction plans• Marketing & Business Development: Strategy development. Evaluation of MarCom, marketing plans, business development strategies/plans, public relations & events management, to increase marketing/PR productivity, partnerships/alliances/customers, and revenue.

Scotts Valley, Ca

DDNi was a middleware and customer relationship management platform software developer and services provider, with big data collection/analysis/reporting, targeted messaging, OOBE development, e-commerce, on-demand streamed content (cloud) and downloadable content (content servers), for its OEM customers (Intel, AMD, Lenovo, Samsung, Sony, and others). Executive oversight of functional areas: quality assurance, product development, product management/lifecycle, data collection, reporting and analysis group, installer group, build processes group, software compliance, support Customer Service.• Through creative solutions and strategies, very conservative estimate is a company savings of over $3.5M in 6 years (2010-2016) by optimizing QA testing processes of client and server side, including A/B and big data end to end testing.

Scotts Valley

Strategy, leadership and team development for Quality Assurance, and Research & Development groups. Product design, & product roadmap team. Products/Services include CRM/customer experience, messaging, SaaS, e-commerce and big data. • Administration of over 70 products (builds released to OEMs/partners for preload or download), with products based on version 2.0 code base installed on over 18M PCs. • Over 100 targeted messages developed, tested, and deployed to portions of user field.

Scotts Valley And Telecommute From Santa Cruz, Ca

As consultant/contractor, founded the Quality Assurance department, developed policies, processes, process flow charts, procedures, test plans, modular test cases and use cases through best practices research• Conceived scalable departmental structure, identified and selected QA human resources, mentored and trained QA staff.• Collaborated with R&D and Marketing in initial core product design and development.• Supervise and perform testing (client and server side, A/B testing of client messages, performance testing and similar), instruct and supervise outsourced testing group(s). Manage defect tracking. • Serve on R&D team as expert in UI, UX, feature development and design, recommend elegant implementations for new development and issue resolution. • Quality Assurance of all marketing materials and touchpoints.

Santa Cruz County

Business and Nonprofit management consultant • Product expertise: Ideation, strategic & tactical plans, direct product lifecycle, technical writing • Evaluation services offered: Evaluation of software, websites, e-commerce, social media and similar products, user interface design & experience• Quality Processes: Strategy and direction of Quality Assurance (QA) function • Marketing: Market research, evaluate or develop MarCom materials, evaluate or develop marketing plans, perform public relations & events management.

Scotts Valley, Ca

Medical-themed software company with scientific efficacy• Through market and strategy analysis, repositioned company to compete more effectively and attract new partners and capital.• MarCom and public relations oversight, including new MarCom promotional materials, new web sites using latest technology• Developed the marketing plan and the business plan• Solicited venture capital, partnership with Kaiser Permanente and others• Conceived, designed and directed development of smoking cessation mini-games software product to drive revenue• Quality assurance, evaluation of UI/UX of mega-multi-player online smoking cessation game• Proposal and grant writing, and related research

Campbell, California

Marketing, financial planning, securities and insurance sales.

Columbus, Ohio Area

• Directed aspects of marketing and business development for the telecom subsidiary of American Electric Power (AEP). • Marketing. Project management, wrote marketing plan, conceived and supervised development of multimedia projects, Internal and external web sites, PowerPoint presentations, sell sheets, promo packets, regional and national advertising campaigns. • Liaison with external ad agency, supervised work of MarCom manager, copywriter, web master, visual communications specialist, and external Flash/Director multimedia developer. • Business Plan. Built team consensus, then wrote the Business Plan. • Board Presentations. Met regularly with department heads and financial analysts to gather data and design PowerPoint presentations framing the subsidiary's performance at monthly Office of the Chair meetings and quarterly meetings with the parent company board. • Wrote speeches and designed PowerPoint and multimedia presentations for national and regional Telecom conferences.• Quality Assurance. Testing of multimedia projects, web sites, digital brochure.

California And Ohio

Contractor / Consultant in areas of ideation, market research, product design (UI/UX), product development and management, marketing and business development, economic development, software development, quality assurance, event management, graphic arts/graphic design, software submission analysis/evaluation, efficiency analysis. • Leadership. Organizational development, team leadership, cross-functional team leadership, project management, negotiate partnerships• Management. Product management, process improvement, distribution strategies, strategic and tactical planning, budgeting.• MarCom. All media (web, electronic, printed, multimedia, broadcast) including national, regional and local advertising campaigns, liaison with advertising agencies, printers and other outsourced services. National conference planning, event planning, public relations, media event planning. • Technical writing. White papers for software and telecom industries, copywriting. • Business writing: grant writing, business plans, marketing plans, SWOT analyses, flow diagrams, financial planning documentation, presentations, business curriculum development, and contract writing.

Master Of Science - Ms, Business Management And Leadership

Strategic Leadership & Management Business Acumen Human Resource Management Marketing Management Economics, Finance & Accounting Data.

Mfa, Directing, A

Activities and Societies: Worked with Granada Artists (world-famous professional directors from Great Britain). Taught Theatre.

Ba, Psychology, A

Activities and Societies: University Chorus. Participated in, collaborated on, psychological research and studies.Graduated with Honors.

Ba, Directing, A

Activities and Societies: 2 Years with University Choir, soloistGraduated with Honors on Thesis (department does not give honors in this.