Teresa Mcfarlane

Teresa Mcfarlane Email and Phone Number

Senior Marketing Manager - Digital Supply Chain and Spend Management Solutions @ SAP
Canberra, ACT, AU
Teresa Mcfarlane's Location
Canberra, Australian Capital Territory, Australia, Australia
Teresa Mcfarlane's Contact Details

Teresa Mcfarlane personal email

n/a

Teresa Mcfarlane phone numbers

About Teresa Mcfarlane

I'm an experienced, data-driven Marketer with a background in team leadership, strategy development and cross-cultural project management. Over 20 years of experience in marketing within the technology industry, working in global, regional and country roles. Adept at managing multiple projects and resources with competing deadlines to deliver against fiscal and corporate objectives. Core competencies include;✔ Digital Marketing - Search, SEO, Social, Display Advertising, Affiliate, CRM, email✔ Account-based Marketing (ABM)✔ Strategic Marketing ✔ Demand Generation✔ Integrated Marketing Campaigns✔ Data Analysis ✔ Team Leadership

Teresa Mcfarlane's Current Company Details
SAP

Sap

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Senior Marketing Manager - Digital Supply Chain and Spend Management Solutions
Canberra, ACT, AU
Website:
sap.com
Employees:
132456
Teresa Mcfarlane Work Experience Details
  • Sap
    Senior Marketing Manager - Digital Supply Chain And Spend Management Solutions
    Sap
    Canberra, Act, Au
  • Sap
    Senior Marketing Manager - Enterprise Industries And Cx Marketing
    Sap Apr 2024 - Present
    Walldorf, Bw, De
    Marketing strategy and execution for product-centric, industry and also ABM for SAP's largest accounts.
  • Sap
    Senior Marketing Manager - Public Sector
    Sap Mar 2022 - Mar 2024
    Walldorf, Bw, De
    Responsible for marketing strategy and execution targeting strategic public sector accounts. Creating compelling moments for public sector customers to consider the SAP they need to know.
  • Oracle
    Senior Marketing Manager - Public Sector
    Oracle Jul 2018 - Mar 2022
    Austin, Texas, Us
    Delivering account-based marketing (ABM) strategy and activity to support the Key Account Sales Directors in working with Federal Government Key Accounts. Focused on driving Oracle cloud consumption amongst Australia's Federal and State Government agencies, through the strategic development and execution of demand generation campaigns. Owner of marketing strategy and execution in key public sector verticals, Health and Education. I work in partnership with sales, offering end-to-end marketing support, supporting their account strategies.
  • Department Of The Prime Minister And Cabinet
    Assistant Director
    Department Of The Prime Minister And Cabinet Nov 2017 - Jun 2018
    Canberra, Act, Au
    Supporting the Data and Digital Policy branch to deliver a communications strategy to amplify Federal Government data projects. I was responsible for the communications launch across PR, social media and web channels for the announcement of the Office of the Australian Data Commissioner and for various public consultations.
  • Symantec
    Online Acquisition Manager (Anz)
    Symantec Jul 2015 - Apr 2017
    San Jose, California, Us
    Manage site optimisation, site merchandising, SEM, SEO, affiliate, display advertising, email, re-targeting and trialware campaigns for Australia and New Zealand to reach quarterly and annual revenue goals and deliver an increase in net new customers, to the business.
  • Symantec
    Digital Marketing And Crm Manager, Apj - Symantec
    Symantec Aug 2013 - Jun 2015
    San Jose, California, Us
    Manage Symantec's digital marketing, online acquisition and CRM strategies across all Symantec brands, in the Asia Pacific and Japan region.
  • Symantec
    Ecommerce Sales Program Manager - Pc Tools
    Symantec Jun 2012 - Jul 2013
    San Jose, California, Us
    Driving new business opportunities for PC Tools outside of day-to-day business.
  • Symantec - North Sydney, Nsw, Australia
    Group Manager, Global Customer Messaging - Pc Tools
    Symantec - North Sydney, Nsw, Australia May 2010 - Oct 2011
    San Jose, California, Us
    Led a team of email marketing specialists servicing the broader Sales and Marketing group to design, deliver and optimise marketing messages in 18 languages through email and in-product marketing.
  • Symantec - North Sydney, Nsw, Australia
    Ecommerce Manager, North America - Norton
    Symantec - North Sydney, Nsw, Australia Apr 2009 - Apr 2010
    San Jose, California, Us
    Responsible for the North-American Auto-Renewal and Partnerships (OEM) line of business for the Norton eCommerce team. Provided weekly forecast guidance for both channels and drove initiatives to increase conversions and reduce refunds for these channels.
  • Symantec - North Sydney, Nsw, Australia
    Online Store Manager, Australia And New Zealand (Anz) - Norton
    Symantec - North Sydney, Nsw, Australia Jul 2006 - Mar 2009
    San Jose, California, Us
  • Symantec - North Sydney, Nsw, Australia
    Campaign Manager, Asia Pacific (Apac), Symantec
    Symantec - North Sydney, Nsw, Australia Jul 2005 - Jun 2006
    San Jose, California, Us
  • Symantec - North Sydney, Nsw, Australia
    Customer Retention Marketing Manager, Apac, Symantec
    Symantec - North Sydney, Nsw, Australia Jan 2004 - Jul 2005
    San Jose, California, Us

Teresa Mcfarlane Skills

E Commerce Digital Marketing Strategy Crm Integrated Marketing Multi Channel Marketing Marketing Cross Functional Team Leadership Marketing Strategy Management Saas Analytics Customer Experience Strategic Partnerships Competitive Analysis Customer Engagement Email Marketing Go To Market Strategy Demand Generation Team Management Leadership Product Marketing Product Management Channel Partners Customer Retention Sales User Experience Site Optimisation Social Media Marketing Advertising Online Marketing Digital Strategy Online Advertising Project Management Business Development Market Research

Teresa Mcfarlane Education Details

  • University Of Technology Sydney
    University Of Technology Sydney
    Double Major (Marketing And International Business)

Frequently Asked Questions about Teresa Mcfarlane

What company does Teresa Mcfarlane work for?

Teresa Mcfarlane works for Sap

What is Teresa Mcfarlane's role at the current company?

Teresa Mcfarlane's current role is Senior Marketing Manager - Digital Supply Chain and Spend Management Solutions.

What is Teresa Mcfarlane's email address?

Teresa Mcfarlane's email address is tj****@****.com.au

What is Teresa Mcfarlane's direct phone number?

Teresa Mcfarlane's direct phone number is (650) 527*****

What schools did Teresa Mcfarlane attend?

Teresa Mcfarlane attended University Of Technology Sydney.

What skills is Teresa Mcfarlane known for?

Teresa Mcfarlane has skills like E Commerce, Digital Marketing, Strategy, Crm, Integrated Marketing, Multi Channel Marketing, Marketing, Cross Functional Team Leadership, Marketing Strategy, Management, Saas, Analytics.

Who are Teresa Mcfarlane's colleagues?

Teresa Mcfarlane's colleagues are Boris Khaykin, K Nair, Gaurav Parmar, Miklós Major, Joselito Villarino, Kei Madachi, Bruno Araújo.

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