Terhi Mikkonen

Terhi Mikkonen Email and Phone Number

Communications | Brand Strategy | Corporate Sustainability and Reporting | Digital | Marketing @ Eezy Oyj
Terhi Mikkonen's Location
Helsinki, Uusimaa, Finland, Finland
About Terhi Mikkonen

Terhi Mikkonen is a Communications | Brand Strategy | Corporate Sustainability and Reporting | Digital | Marketing at Eezy Oyj. They possess expertise in marketing communications, digital marketing, marketing strategy, brand development, internal communications and 7 more skills.

Terhi Mikkonen's Current Company Details
Eezy Oyj

Eezy Oyj

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Communications | Brand Strategy | Corporate Sustainability and Reporting | Digital | Marketing
Website:
eezygroup.fi
Employees:
136
Terhi Mikkonen Work Experience Details
  • Eezy Oyj
    Specialist, Communications And Sustainability
    Eezy Oyj Jan 2024 - Present
    Eezy Plc is Finland’s widest expert house on work life, whose mission is to be a maker of good work life. Eezy serves its customers in areas such as staffing, strategies, corporate cultures and management development, recruitment, employment services, light entrepreneurship and personnel surveys. Eezy employs about 25,000 people annually, carries out 900 organizational development projects, analyzes 200,000 personnel survey responses and does 3,300 person assessments. Eezy’s turnover was 219 M€… Show more Eezy Plc is Finland’s widest expert house on work life, whose mission is to be a maker of good work life. Eezy serves its customers in areas such as staffing, strategies, corporate cultures and management development, recruitment, employment services, light entrepreneurship and personnel surveys. Eezy employs about 25,000 people annually, carries out 900 organizational development projects, analyzes 200,000 personnel survey responses and does 3,300 person assessments. Eezy’s turnover was 219 M€ in 2023 and its share is listed on the main list of the Helsinki Stock Exchange. Key responsibilities:• Media Relations• Corporate Sustainability• Plc level Social Media• Internal Communications Show less
  • Sivuun Ensemble
    Board Member
    Sivuun Ensemble Jun 2021 - Apr 2024
  • Tero Saarinen Company
    Head Of Marketing & Communications
    Tero Saarinen Company Mar 2007 - Oct 2023
    Head of Marketing and Communications, 11/2018 - 10/2023Communications Manager, 03/2007 - 10/2018• Key role in developing and later sustaining the Tero Saarinen Company brand as the top-of-mind dance organisation in Finland and a significant actor worldwide. Achieving mainstream brand awareness, reaching large audiences and PR visibility, despite the relatively niche Performing Arts industry.• Concepted numerous development projects and tools that added value to customers… Show more Head of Marketing and Communications, 11/2018 - 10/2023Communications Manager, 03/2007 - 10/2018• Key role in developing and later sustaining the Tero Saarinen Company brand as the top-of-mind dance organisation in Finland and a significant actor worldwide. Achieving mainstream brand awareness, reaching large audiences and PR visibility, despite the relatively niche Performing Arts industry.• Concepted numerous development projects and tools that added value to customers, enhanced internal communications and helped develop marketing ROI• Cultivated effective PR and media relations and partnerships that resulted in continuous and significant coverage from the likes of The New York Times and The Australian to all Finland’s leading media outlets.Responsible for:• Full-funnel communications and marketing strategy • Developing and fostering the TSC brand, visual identity and tone of voice• Operative planning, implementation and development of 360 marketing & PR • Content and channel strategy, social media and influencer marketing• Communications budget, media buys and marketing analytics• CRM and automation• Creative executions, agency collaborations and other key communications-related partnerships in Finland and abroad• Foreperson for Communications Coordinators, Supervisor for Interns • Member of Executive Team• Reported to Managing Director Show less
  • Rno Finland
    Project Manager, Communications Consultant
    Rno Finland Sep 2002 - Feb 2007
    Helsinki, Uusimaa, Finland
    Project Manager and Communications Consultant, 06/2003 - 02/2007 Project Coordinator and Communications Planner, 02/2002 - 05/2003• Strategic and operative planning as well as implementation ofcommunications & PR activities, advertising campaigns and a wide range digital communications clients. Key tasks included content creation, communications consulting, website production and digi marketing, project and team management plus budgeting, customer relations and b-to-b… Show more Project Manager and Communications Consultant, 06/2003 - 02/2007 Project Coordinator and Communications Planner, 02/2002 - 05/2003• Strategic and operative planning as well as implementation ofcommunications & PR activities, advertising campaigns and a wide range digital communications clients. Key tasks included content creation, communications consulting, website production and digi marketing, project and team management plus budgeting, customer relations and b-to-b sales.• Foreperson for team of 5 to 10 designers and PR professionals• Reported to Managing DirectorKey clients & cases:• Unilever corporate communications plus brands such as Dove, Flora andOmo; Telia(Sonera); Hartwall corporate communications plus brands such as Lapin Kulta; several EU-funded nonprofit-campaigns centeredaround diversity and health• Dove Campaign for Real Beauty (PR for concept launch in Finland), Lapin Kulta Long neck launch (PR for repositioning the iconic brand), Tele Finland launch (Advertising for brand launch in Finland) Show less
  • Misc Projects
    Other Employment
    Misc Projects 1987 - 2002
    • 2015 - 2018 Caregiver (suom. omaishoitaja) for child with leukemia• 06 - 08/2002 Communications Planner for Tero Saarinen Company• 06 - 08/2001 Project Manager for Helsinki City Art Museum Tennispalatsi• 01/1998 - 12/2001 Corporate Event Coordinator / Hostess at Seikkailu Oy• 05/1998 - 09/2000 Salesperson at Spirit Store 0y (trendy clothing store)• 01/1987 - 12/2000 Freelance TV and Radio Reporter, DJ, Production and Research Assistant, Studio Hostess (projects via TTAM… Show more • 2015 - 2018 Caregiver (suom. omaishoitaja) for child with leukemia• 06 - 08/2002 Communications Planner for Tero Saarinen Company• 06 - 08/2001 Project Manager for Helsinki City Art Museum Tennispalatsi• 01/1998 - 12/2001 Corporate Event Coordinator / Hostess at Seikkailu Oy• 05/1998 - 09/2000 Salesperson at Spirit Store 0y (trendy clothing store)• 01/1987 - 12/2000 Freelance TV and Radio Reporter, DJ, Production and Research Assistant, Studio Hostess (projects via TTAM Communications) Show less

Terhi Mikkonen Skills

Marketing Communications Digital Marketing Marketing Strategy Brand Development Internal Communications Social Media Teamwork Online Marketing Public Relations Social Media Marketing Corporate Communications Internal

Frequently Asked Questions about Terhi Mikkonen

What company does Terhi Mikkonen work for?

Terhi Mikkonen works for Eezy Oyj

What is Terhi Mikkonen's role at the current company?

Terhi Mikkonen's current role is Communications | Brand Strategy | Corporate Sustainability and Reporting | Digital | Marketing.

What skills is Terhi Mikkonen known for?

Terhi Mikkonen has skills like Marketing Communications, Digital Marketing, Marketing Strategy, Brand Development, Internal Communications, Social Media, Teamwork, Online Marketing, Public Relations, Social Media Marketing, Corporate Communications, Internal.

Who are Terhi Mikkonen's colleagues?

Terhi Mikkonen's colleagues are Junjun Liu, Janina Mäkelä, Felipe Sarmiento, Carol Nyman, Niko Silvonen, Miro Suikkanen, Milla Keränen.

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