Teri Ann Helfrich

Teri Ann Helfrich Email and Phone Number

Digital Experience Leader | Making the implementation of complex martech projects seem simple @ Halen®
Teri Ann Helfrich's Location
Greater Orlando, United States
Teri Ann Helfrich's Contact Details

Teri Ann Helfrich personal email

Teri Ann Helfrich phone numbers

About Teri Ann Helfrich

I began my career at the end of the information age when companies were establishing websites and starting to explore the potential of the digital age with CRM, email marketing, and SEO. Implementing organization’s “firsts” taught me how to figure things out without a lot of information and to not be afraid of failing. As regulations came into play such as CAN-SPAM, I had the opportunity to be part of building a response from the ground-up within the legal industry. This was a valuable lesson in flexibility, learning to pivot, and working within government regulations which I then leveraged in positions in the pharmaceutical industry.I have operated at the cusp of marketing and technology my entire career. I am the conduit between the marketer and the tech team to navigate the needs against the technological feasibility of the solution. Sophisticated solutions do not need to be complex in order to be successful. While the solution might not be obvious at first, it is deeply rewarding to have that ‘aha’ moment after tackling it from multiple angles. Simpler is often better.When I’m not working, I’m likely cheering at my daughter’s diving team, petting my two cats, or volunteering for my town's Association Committee.

Teri Ann Helfrich's Current Company Details
Halen®

Halen®

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Digital Experience Leader | Making the implementation of complex martech projects seem simple
Teri Ann Helfrich Work Experience Details
  • Halen®
    Vice President Of Digital Marketing
    Halen® Feb 2024 - Present
  • Health & Wellness Partners, Llc
    Head Of Speaker Bureau Operations
    Health & Wellness Partners, Llc Mar 2021 - Jul 2022
    Upper Saddle River, New Jersey, United States
  • Health And Wellness Partners
    Sr, Vice President - Digital Services
    Health And Wellness Partners Jan 2018 - Mar 2021
    Upper Saddle River, Nj
    Oversee the execution of all digital initiatives, partnering with clients to understand their digital business needs, and determine potential solutions in support of their goals. Establish project timelines, objectives and KPIs, serving as the primary interface with vendor partners, ensuring that the clients’ and HWP’s digital visions are achieved. Programs include microsite development, SEO, AR, custom portal development, digital marketing campaigns, CRM, marketing automation and app development.
  • Health And Wellness Partners
    Vice President Digital Services
    Health And Wellness Partners Jan 2015 - Jan 2018
    Upper Saddle River, Nj
  • Health And Wellness Partners
    Senior Director, Digital Services
    Health And Wellness Partners Dec 2013 - Jan 2015
    Ramsey, Nj
  • Health And Wellness Partners
    Director, Digital Operations
    Health And Wellness Partners Oct 2012 - Dec 2013
    Ramsey, Nj
  • Day Pitney Llp
    Marketing Technology Manager
    Day Pitney Llp Sep 2008 - Oct 2012
    Parsippany, Nj
    Identify, research, develop, and implement online marketing projects including e-mail marketing, marketing automation, website, social networking, search engine optimization, analytics, and CRM.
  • Becton Dickinson & Company
    Sap Crm Marketing Design Team
    Becton Dickinson & Company Feb 2008 - Sep 2008
    Franklin Lakes, Nj
    Member of a global project team responsible for ARIS design flow of current and future Marketing processes to be built as part of SAP CRM 2007 system implementation.
  • Becton Dickinson & Company
    Internet Marketing Manager
    Becton Dickinson & Company 2003 - 2008
    Franklin Lakes, Nj
    Global process owner for e-mail marketing campaigns, online surveys, online lead generation, and e-marketing projects, ensuring legal and best practice compliance.
  • Weil, Gotshal & Manges Llp
    Website Editor
    Weil, Gotshal & Manges Llp Feb 1999 - 2003
    New York, Ny
    Website manager responsible for user interface developments, content updates, and recommending/ implementing enhancements. Managed the firm-wide contact database and responsible for targeted e-mail campaigns to clients and prospects.
  • Bankers Trust Company
    Marketing Associate
    Bankers Trust Company 1997 - 1999
    New York, Ny
    Marketing assistant to the institutional services marketing communications group. Involved in internal and external communications projects, including Intranet and web development.

Teri Ann Helfrich Skills

Email Marketing Crm Online Marketing Seo Web Analytics Legal Marketing Digital Strategy Marketing Automation Social Media Marketing Mobile Applications Web Project Management Mobile Technology Six Sigma Digital Project Management Project Management Digital Marketing Program Direction Search Engine Optimization Marketing Marketing Strategy Analytics Strategic Planning Social Media Cross Functional Team Leadership Email Marketing Software Teamwork

Teri Ann Helfrich Education Details

Frequently Asked Questions about Teri Ann Helfrich

What company does Teri Ann Helfrich work for?

Teri Ann Helfrich works for Halen®

What is Teri Ann Helfrich's role at the current company?

Teri Ann Helfrich's current role is Digital Experience Leader | Making the implementation of complex martech projects seem simple.

What is Teri Ann Helfrich's email address?

Teri Ann Helfrich's email address is tb****@****ern.edu

What is Teri Ann Helfrich's direct phone number?

Teri Ann Helfrich's direct phone number is +120166*****

What schools did Teri Ann Helfrich attend?

Teri Ann Helfrich attended Northwestern University, Seton Hall University, Saint Joseph's University.

What skills is Teri Ann Helfrich known for?

Teri Ann Helfrich has skills like Email Marketing, Crm, Online Marketing, Seo, Web Analytics, Legal Marketing, Digital Strategy, Marketing Automation, Social Media Marketing, Mobile Applications, Web Project Management, Mobile Technology.

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