Vice President Of Digital Marketing
Current
Feb 2024 - Present
AeroLeads people directory · profile
Teri Ann Helfrich Email & Phone Number
Digital Experience Leader | Making the implementation of complex martech projects seem simple
at
Halen®
1 work email found
@northwestern.edu
2 phones found area 201
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Digital Experience Leader | Making the implementation of complex martech projects seem simple
Location
Greater Orlando, United States
Who is Teri Ann Helfrich? Overview
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Quick answer
Teri Ann Helfrich is listed as Digital Experience Leader | Making the implementation of complex martech projects seem simple at Halen®, based in Greater Orlando, United States. AeroLeads shows a work email signal at northwestern.edu, phone signal with area code 201, and a matched LinkedIn profile for Teri Ann Helfrich.
Teri Ann Helfrich previously worked as Vice President of Digital Marketing at Halen® and Head of Speaker Bureau Operations at Health & Wellness Partners, Llc. Teri Ann Helfrich holds Master'S Degree, Web Page, Digital/Multimedia And Information Resources Design, 4.0 from Northwestern University.
Company email context
Email format at Halen®
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*@northwestern.edu
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Profile bio
About Teri Ann Helfrich
I began my career at the end of the information age when companies were establishing websites and starting to explore the potential of the digital age with CRM, email marketing, and SEO. Implementing organization’s “firsts” taught me how to figure things out without a lot of information and to not be afraid of failing. As regulations came into play such as CAN-SPAM, I had the opportunity to be part of building a response from the ground-up within the legal industry. This was a valuable lesson in flexibility, learning to pivot, and working within government regulations which I then leveraged in positions in the pharmaceutical industry.I have operated at the cusp of marketing and technology my entire career. I am the conduit between the marketer and the tech team to navigate the needs against the technological feasibility of the solution. Sophisticated solutions do not need to be complex in order to be successful. While the solution might not be obvious at first, it is deeply rewarding to have that ‘aha’ moment after tackling it from multiple angles. Simpler is often better.When I’m not working, I’m likely cheering at my daughter’s diving team, petting my two cats, or volunteering for my town's Association Committee.
Listed skills include Email Marketing, Crm, Online Marketing, Seo, and 22 others.
Current workplace
Teri Ann Helfrich's current company
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11 roles · 30 years
Teri Ann Helfrich work experience
A career timeline built from the work history available for this profile.
Head Of Speaker Bureau Operations
Mar 2021 - Jul 2022
Sr, Vice President - Digital Services
Oversee the execution of all digital initiatives, partnering with clients to understand their digital business needs, and determine potential solutions in support of their goals. Establish project timelines, objectives and KPIs, serving as the primary interface with vendor partners, ensuring that the clients’ and HWP’s digital visions are achieved. Programs include microsite development, SEO, AR, custom portal development, digital marketing campaigns, CRM, marketing automation and app development.
Jan 2018 - Mar 2021
Vice President Digital Services
Jan 2015 - Jan 2018
Senior Director, Digital Services
Dec 2013 - Jan 2015
Director, Digital Operations
Oct 2012 - Dec 2013
Marketing Technology Manager
Identify, research, develop, and implement online marketing projects including e-mail marketing, marketing automation, website, social networking, search engine optimization, analytics, and CRM.
Sep 2008 - Oct 2012
Sap Crm Marketing Design Team
Member of a global project team responsible for ARIS design flow of current and future Marketing processes to be built as part of SAP CRM 2007 system implementation.
Feb 2008 - Sep 2008
Internet Marketing Manager
Global process owner for e-mail marketing campaigns, online surveys, online lead generation, and e-marketing projects, ensuring legal and best practice compliance.
2003 - 2008
~5 yrs
Website Editor
Website manager responsible for user interface developments, content updates, and recommending/ implementing enhancements. Managed the firm-wide contact database and responsible for targeted e-mail campaigns to clients and prospects.
Feb 1999 - 2003
Marketing Associate
Marketing assistant to the institutional services marketing communications group. Involved in internal and external communications projects, including Intranet and web development.
1997 - 1999
~2 yrs
3 education records
Teri Ann Helfrich education
Master'S Degree, Web Page, Digital/Multimedia And Information Resources Design, 4.0
Mba, Marketing, International Business
Bs, Marketing
FAQ
Frequently asked questions about Teri Ann Helfrich
Quick answers generated from the profile data available on this page.
What company does Teri Ann Helfrich work for?
Teri Ann Helfrich works for Halen®.
What is Teri Ann Helfrich's role at Halen®?
Teri Ann Helfrich is listed as Digital Experience Leader | Making the implementation of complex martech projects seem simple at Halen®.
What is Teri Ann Helfrich's email address?
AeroLeads has found 1 work email signal at @northwestern.edu for Teri Ann Helfrich at Halen®.
What is Teri Ann Helfrich's phone number?
AeroLeads has found 2 phone signal(s) with area code 201 for Teri Ann Helfrich at Halen®.
Where is Teri Ann Helfrich based?
Teri Ann Helfrich is based in Greater Orlando, United States while working with Halen®.
What companies has Teri Ann Helfrich worked for?
Teri Ann Helfrich has worked for Halen®, Health & Wellness Partners, Llc, Health And Wellness Partners, Day Pitney Llp, and Becton Dickinson & Company.
How can I contact Teri Ann Helfrich?
You can use AeroLeads to view verified contact signals for Teri Ann Helfrich at Halen®, including work email, phone, and LinkedIn data when available.
What schools did Teri Ann Helfrich attend?
Teri Ann Helfrich holds Master'S Degree, Web Page, Digital/Multimedia And Information Resources Design, 4.0 from Northwestern University.
What skills is Teri Ann Helfrich known for?
Teri Ann Helfrich is listed with skills including Email Marketing, Crm, Online Marketing, Seo, Web Analytics, Legal Marketing, Digital Strategy, and Marketing Automation.
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