T. Eric Monroe personal email
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Marketing professional with over two decades of experience in cultural marketing, event planning, and brand activations. Adept at business development and building strategic relationships, I have a proven history of driving brand growth and successful team collaborations.
T. Eric Monroe (Photo Historian Of Rare Moment In 90'S Hip-Hop And More...)
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Author, Photographer, DocumentarianT. Eric Monroe (Photo Historian Of Rare Moment In 90'S Hip-Hop And More...) 2015 - PresentJerseyT. ERIC MONROE’s collection consist of rare images and moments from the 90’s that chronicle the intertwining worlds of Hip-hop, skateboarding, and hardcore (punk). The collected images are a rare glimpse into: “that moment when life becomes immortalized - capturing a moment in life that tells its own story of your cultural heroes,” says Monroe. Some of Monroe’s images have been shared in publications like Thrasher Magazine, The Source, XXL, Transworld Skateboarding Magazine, along with international publications, and he has licensed content for documentaries and television – all at a time prior to digital photography and the convenience and ease of the internet.
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Event Marketing Specialist/ Partnership DevelopmentEvent Markeitng Consultant, Freelance Marketing, Brand Strategy And Event Production Aug 2010 - Jun 2019Ny, Ny• RED BULL MUSIC ACADEMY, SPOTIFY (2012 - Present). Manage front of house guest experience, artist/VIP hospitality, and event ticketing system.• CAMPARI BRANDS: GRANO MARINER. APEROL, CAMPARI, SKYY VODKA (2014 - 2018). Managed the national sponsorship event planning, logistics and event activation.• SCION (TOYOTA) & SAILOR JERRY RUM (2007 - 2010). Developed, managed and produced cultural marketing programs and brand activations.
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Freelance Account Manager/Event ExecutionBecore 2005 - 2016BECORE, Full service marketing and promotional agency, Los Angeles, CA.NYC Trusted to represent the company, grow business opportunities and exceed client expectations. From conducting follow-up pitch meetings with potential clients in New York to producing a marketing program or serving as a production assistant, reliability and consistency when interfacing with the client are key to my success in this role. • Secured national account with Red Bull North America to execute a series of themed events at their top national accounts. Managed: tour, account relationship, event budget, logistics coordination, hiring talent and local labor. • Managed NYC client programs: Coty Fragrances (Coolwater Lard Hamilton and Vera Wang’s Look), Nike World Basketball Festival, Nike Go Skateboarding Day (weekend), Red Bull Flight Club, MetroStars/NY Red Bulls kickoff weekend at MetLife Stadium (formally Giants Stadium), Red Bull/NBC Sports launch party, Red Bulletin Magazine launch, Red Bull Music Academy, Zune: Live at the BBQ and more. -
Regional Marketing And Sales ManagerPepsi / Rockstar Energy Drink Apr 2010 - May 2014New York City Metropolitan Area• Developed and executed marketing strategies to increase brand growth andvisibility at retail for a national energy drink brand.•Provided regional marketing support for national tours sponsored by brand,resulting in increased brand awareness and customer engagement.•Worked closely with Pepsi's distribution sales staff and key accountmanagers to ensure brand growth at retail, resulting in increased sales andmarket share.
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Account Executive/New Business ImplementationBon Usa (Fomally Malbon Farms. Frank151 Magazine) 2007 - 2010Nyc. Authored, spearheaded, and launched Sailor Jerry Spiced Rum national on-premise promotional program initially in twelve markets, including brand ambassador training program (four National Brand Ambassadors, eight Regional Brand Ambassadors), ft Hori Smoku film screening series ($2MM budget), and afterparties .. Partnered with sister agency Beyond Marketing to develop and execute two large annual entertainment events for Scion (Toyota) which included managing celebrities, developing staffing and security plans, organizing transportation logistics, sourcing and negotiating with vendors, with weekly reporting to the client .. Managed relationships with senior-level clients to further develop Scion's marketing programs that included monthly music tours (500 - 1,000 ppl per stop, eight cities), independent movie support programs hosted 24 movie screenings in six markets, Q ft A session with directors of classic culture movies.
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Senior Marketing ManagerMarc Ecko Enterprises 2004 - 2005Helped expand brand exposure through a multi-channel approach. Installed brand-building initiatives for athletes, in-game characters and personalities, utilizing creative and strategic marketing to make lasting brand impression.ZOO YORK INC., $20 Million international apparel and skateboard manufacturer. Senior Marketing Manager • Oversaw and managed all Action Sports athletes’ needs that included ad placement, product fulfillment, travel and special appearances.• Managed domestic and international marketing programs, developed collateral for strategic partnerships, worked on new retail POS program for Men’s and Women’s apparel.• Implemented brand-building initiatives that included: regional events, servicing media outlets, product seeding and development of quarterly newsletter that highlighted sponsored athletes, company milestones and more.MARC ECKO'S GETTING UP, $15 Million marketing push behind new video game venture. Marketing Consultant • Served as senior marketing manager between *ecko unltd (designer) and Atari (manufacturer).• Created strategic marketing plans for potential in-game and out-of-game partnerships.• Structured and managed strategic event planning for pre-and-post game launch initiatives.• Developed marketing materials for retail partnerships, events and online contests.• Pursued development of potential business extensions for the "Getting Up" brand. • Oversaw media budget and planning. -
Founder And Director Of Organizational DevelopmentUnited Skateboard Association 1998 - 2005Envisioned developing the largest percentage of skateboarders – the amateurs – and thus created an environment for kids to commune with each other, and for them to relate to and support their shared interest. With a burning desire, no business experience, no marketing plan, only a clear understanding of being a skater, grassroots promotions, and the inclination to nurture friendships into partnerships, I took the simple idea of developing a market and grew it into relatable opportunities for brands to connect to hard-to-reach teenage consumers.• Established and developed largest amateur skateboard league in the United States. • Managed and grew business through sponsorship development and execution, marketing programs, creative direction and advertisement co-ops.• Created a retail network that involved 500+ Action Sports outlets. • Clients and sponsors included: Sports Illustrated for Kids, Nickelodeon, NBC, CBS, Coke, PowerAde, Best Buy, M&M Mars, Swatch, Hawk Clothing (Quiksilver), Etnies/Es footwear, Transworld Media (Skate/Snow), Activision, Nike SB, Ecko Unlimited and Zoo York.• Developed company to become a niche marketing/promotional company focused on Action Sports specializing in youth-focused programs and event production.
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ConsultantIndependent Consulting Projects: 1999 - 2004NycECKO UNLIMITED 1999 – 2004 Partnership Consultant • Increased brand presence in the Action Sports markets.• Developed unique partnerships with grassroots marketing organizations. ‘got Milk?’, Multi-million dollar national campaigns to promote milk and milk products, NYC. Consultant and National Program Coordinator 2002 – 2003• Established and managed a national marketing program targeted at teen skateboarders.• Advised clients (Bozell Ad Agency, Weber Shandwick PR Agency and Transworld Media) as to development, promotional strategy, on-site activation and more.• Built and managed successful sponsorship program that included 10 amateur skateboard series and 30 skateparks.TONY HAWK INC. & TONY HAWK FOUNDATION, $300 Million in brand licensing and an international Skateboard superstar, NYC. Event Consultant and Producer 2000 – 2002• Developed format for special event demonstrations and VIP appearances.• Coordinated logistical plan for events: staging, safety precautions, V.I.P. meet & greet, as well as lead-in promotions.ACTIVISION/ ACTIVISION O2, $leading video game developer and manufacturer, Santa Monica, CA. Consultant/ Director of National Grassroots Promotions 1999 – 2002• Structured promotional strategy for newly developed division that included Action Sports titles such as Tony Hawk’s Pro Skater franchise, one of the company’s highest-selling video games four years in a row.• Planned and managed national grassroots promotion/marketing program for all Action Sports titles that included over 70 on-site events annually.• Successfully managed and coordinated company’s biggest promotions at E3 which included an indoor Action Sports demonstration and V.I.P. autograph signing with Olympic gold medalists and world-renowned Action Sports athletes.
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Contributing Photographer (1992 - 1997) & Photo Editor (1995-1996)The Source Magazine 1992 - 1997New York, Ny1995 – 1996 Photo Editor, The Source Magazine1992 – 1997 Photojournalist – Contributed monthly to The Source Magazine, Thrasher Magazine, Vibe, XXL, Rap Pages, Ego Trip and many other skateboard and music magazines. Photographic work also distributed worldwide by Retna Ltd (entertainment photo stock agency). Frequently hired by record labels to cover artists’ activities: concerts, music video shoots, in-studio album recordings and press-worth moments.
T. Eric Monroe Skills
T. Eric Monroe Education Details
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Franklin High School
Frequently Asked Questions about T. Eric Monroe
What company does T. Eric Monroe work for?
T. Eric Monroe works for T. Eric Monroe (Photo Historian Of Rare Moment In 90's Hip-Hop And More...)
What is T. Eric Monroe's role at the current company?
T. Eric Monroe's current role is T. Eric Monroe: It's about personal unique moments.
What is T. Eric Monroe's email address?
T. Eric Monroe's email address is td****@****ail.com
What is T. Eric Monroe's direct phone number?
T. Eric Monroe's direct phone number is +173237*****
What schools did T. Eric Monroe attend?
T. Eric Monroe attended Middlesex College, Franklin High School.
What skills is T. Eric Monroe known for?
T. Eric Monroe has skills like Event Management, Entertainment, Photography, Special Events, Social Media Marketing, Integrated Marketing, Advertising, Marketing, Strategic Partnerships, Sponsorship, Budgets, Sales.
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