Teri L. Festa Email & Phone Number

New Jersey

Pink Balloon is a woman-owned New Jersey-based business seeking a personal use Class 5 Retail cannabis license to operate in NJ.Teri Festa is Pink Balloon’s founder and majority member. She has assembled a management team that brings deep expertise in cannabis, enterprise management, marketing, finance, security, compliance, healthcare, retail operations.

New York City Metropolitan Area

We are a no-nonsense, branding, growth marketing, and business strategy agency dedicated to helping our clients flourish, innovate and succeed in the modern marketing ecosystem.We help businesses create their brand presence and achieve their goals. Our process is designed to empower your brand and outfit your business with the marketing tools and strategic.

Solar Botanicals' mission is to develop a portfolio of cannabis-related assets by acquiring operating adult-use marijuana dispensaries and cultivation operations, and by applying for and winning state-issued dispensary licenses. SOBO Life, a retailer of a full line of hemp-based CBD oil extracts and edibles, advocates for plant-based wellness as a holistic.

Full-service B2B marketing and management transformation agency. Our obsession is growing your business. We disrupt and transform businesses into highly competitive well marketed organizations. Severity provides businesses with specific expertise in every facet of marketing, management, and development, because as things change and critical needs arise.

East Rutherford, NJ

• The Meadowlands YMCA is a leading non-profit located in Bergen County, New Jersey. The YMCA provides services and programs for youth, adults and families. The Y provides community outreach through our early childhood.
• Developed from "start-up" and manage the various business divisions within the YMCA including Membership, Youth Programs, Mara Center for Early Childhood Learning, Fitness, Wellness and Chronic Disease programs.
• Leader in mission advancement in service to diverse population through strategic fundraising plan for Annual Support Campaigns including Face-to-Face, Grants, Major Gifts and Special Events. Designed and implemented a.
• Secured six-figure sponsorship deal with PepsiCo including naming rights of the “Gatorade Gymnasium”, pouring rights and the installation of the Hello Goodness healthy vending program.
• Negotiated onsite partnerships with SportsCare Physical Therapy and Meadowlands Café; others are pending.
• Re-engineered the Meadowlands Y creative, strictly following YMCA brand standards, and repositioned the product in the marketplace to introduce the New Y to the region.

Greater New York City Area

Live SunSmart (www.livesunsmart.org) is a non-Profit organization established to teach everyone - no matter their race, color, age, gender or ethnicity - how to live safely with the sun by making the proper application of sunscreen and other sun safe practices a normal part of people's everyday routine. The incidence of skin cancer is rising faster than.

Greater New York City Area

• Stellar Concepts (www.stellarconcepts.biz) consistently capitalizes on growth opportunities for their clients, develops unique, customized marketing strategies and partnerships across multiple platforms and implemented.
• Created Business Plans and Strategic Marketing Plans for start-ups as well as established businesses looking to grow
• Consulted on new business opportunities that lead to the optimization of revenue potential
• Established and negotiated agreements with major sponsor brands from the financial, CPG, electronics, technology and media industries.
• Consulted on organizational positioning/reputation building, creativity, innovation and collaboration as keys to success
• Cultivated and managed client relationships and executed corporate hospitality, fundraisers, customer loyalty programs, and meetings

New York, NY

• Nielsen (www.nielsen.com) is the world's leading provider of marketing information, audience measurement and business media products and services. The Nielsen Sports practice works closely with sports leagues, teams.
• Increased revenue by 35% by extending to new verticals while fully penetrating teams and leagues from all professional organizations including MLB, NHL, NASCAR, PGA Tour, LPGA, IndyCar, American LeMans and NCAA
• Created fully-integrated valuation models based on sponsors’ goals and sales objectives using fused data sets from the three screen media measurement (TV, Internet and mobile), consumer behavior and.
• Created syndicated sponsorship reports for each League beginning with League-wide insights and then comparing team market information to other professional teams within the market as well as how the team ranked across.
• Product Leader for FANLinks, a consumer measurement tool that integrates the purchasing behavior of US Households with fan avidity giving clients detailed transactional data by fanship level. Responsible for managing.

Bloomfield, New Jersey

Licensed Mortgage Banker~NJ Dept. of Banking & Insurance NJ, NY, PA, FL~NMLS~34973~Equal Housing Lender

Greater New York City Area

• The Meadowlands Sports Complex, consisting of Giants Stadium, Continental Airlines Arena (now the Izod Center) and Meadowlands Racetrack, entertained over 8 million spectators annually. Operating budget of $150MM. 300.
• Controlled $3.5MM Operating Budget
• Actively Sourced, Directed, Negotiated and Sold Corporate Advertising and Sponsorship Packages; generating over $13 million per year in traditional and non-traditional segments
• Instrumental in the Naming Rights Deal of the Meadowlands Arena; one of the first buildings in modern history to sell those rights
• Managed the NJSEA's internal public relations & media relations departments
• Directed the efforts and work products of external advertising agency through brand development and logo initiatives for Complex (including advertising, collateral and research).

New York City Metropolitan Area

• Responsibilities:
• Collaborated in selling naming rights of Meadowlands Arena to Continental Airlines
• Developed and presented sponsorship proposals of multi-year deals ranging from $100,000 to $29,000,000
• Special event planning for sponsors and corporate partners to fully leverage their relationship
• Created and implemented activation programs designed to drive sales of sponsor goods and services as well as promote ticket sales
• Cross-promotions for special events

East Rutherford, NJ

Greater New York City Area

Montclair, NJ

Doin' Dishes was one of the first "paint-your-own" ceramics studio in the country and helped launch a new industry. Weeks after the retail door was opened, Entrepenuer Magazine (Dec 1996 issue) listed the "Hottest New Businesses of 1997" and paint-your-own ceramics was at the top of the list. The business was so successful that it was sold in late 2001 and.

Bs, Bus Mgmt/Mrktg, Marketing

Education record

Activities and Societies: Captain, Varsity Softball Captain, Varsity Basketball