Terrence Murray

Terrence Murray Email and Phone Number

Director of Content Development at SK | Content Development & Digital Marketing Strategy for Global Brands @ SK Group
Terrence Murray's Location
New York City Metropolitan Area, United States, United States
Terrence Murray's Contact Details
About Terrence Murray

My background blends over 15 years of experience working with global brands and agencies on digital content strategy, communications, and brand campaigns. I bring an extensive background in journalism and communications, leveraging those skill sets to craft impactful brand stories and marketing narratives for Fortune 500 organizations. As a manager and entrepreneur, I’ve led teams in the US and Europe in crafting compelling, user-centered multimedia experiences blending digital, social, copywriting, video, and animation. As a leader, I bring a high level of versatility along with a reputation for driving measurable results through high-impact brand solutions. AREAS OF EXPERTISE: Branded Content Strategy • Digital Marketing • Creative Direction • Writing & Editing • Content Development • Project Management • Data Analytics • Video Editing & Production • Team Leadership • Strategic Thinking

Terrence Murray's Current Company Details
SK Group

Sk Group

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Director of Content Development at SK | Content Development & Digital Marketing Strategy for Global Brands
Terrence Murray Work Experience Details
  • Sk Group
    Director Of Content Strategy And Development, Sk Americas
    Sk Group Oct 2021 - Present
    Seoul, Korea, Kr
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  • Group Sjr
    Creative Director - Digital Content
    Group Sjr 2017 - Nov 2021
    New York, Ny, Us
    Responsible for shaping content strategy for Fortune 500 companies across multiple verticals. Leads design and execution of digital assets including video, web series, and infographics with emphasis on creating impactful, sharable content. Played a key role in pitching, winning, and developing the digital content strategy for the agency’s top account, overseeing a team of editors and designers. Shapes strategies and messaging to support clients on key R&D and investment initiatives. Monitors campaign, site, and content performance to measure and optimize audience engagement. Successfully led business development efforts including several notable client wins.
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  • Group Sjr
    Senior Editor
    Group Sjr 2014 - 2017
    New York, Ny, Us
    Managed a team of designers and content specialists in producing video, animations, infographics, and other digital content for agency clients (Credit Suisse, GE, Levi’s, Danone). Traveled to Europe and Asia to meet with clients and consult on multimedia production. Created content for new business pitches that help secure key accounts in the US and Europe, and served on the pitch team responsible for winning the ExxonMobil business.
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  • Group Sjr
    Editor
    Group Sjr 2011 - 2014
    New York, Ny, Us
    Joined the agency during a high-growth period. Guided the launch of a microsite and branded content strategy for the Credit Suisse account. Successfully delivered the platform on time while creating a unique and consistent brand voice. Promoted to senior editor with increased oversight of content development projects for key accounts.
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  • Green Energy Reporter Llc
    Owner
    Green Energy Reporter Llc 2009 - 2011
    Launched a B2B media platform providing breaking news and content to investors targeting the renewable energy sector. Shaped the editorial strategy and content development while overseeing a team of freelance contributors. Built a database to track developments in the US clean energy industry with the goal of creating exclusive content. Captured and translated data around companies, potential capital investments, and projects in development.
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  • Publicis
    Editorial Consultant
    Publicis 2008 - 2009
    Consulted with Publicis and SparkSpread as a research analyst with a focus on the renewable energy sector. Developed a benchmark study for Publicis Groupe to support the launch of a global renewable energy conference. Researched investments, growth opportunities, and competitor activity, and compiled insights to shape conference content strategy. Partnered with SparkSpread to expand coverage of the North American power market across their subscription news platform.
  • Brunswick Group
    Account Director
    Brunswick Group 2007 - 2008
    London, Gb
    Recruited by the London-based financial PR firm to manage a portfolio of client relationships. As account lead, managed complex communications projects for public and private organizations. Drafted op-eds, press releases, speeches, talking points, and campaign briefs.
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  • Energy Intelligence
    Reporter
    Energy Intelligence 2004 - 2007
    New York, Ny, Us
    Analyzed and reported on geopolitical trends impacting the Latin American energy market through daily updates and long-form analysis. Traveled throughout the region to meet with high-level decision-makers and build a network of industry sources.
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  • Time Magazine
    Freelance Writer
    Time Magazine 2002 - 2004
    New York, New York, Us
    Paris-based feature writer covering politics, business, and current affairs for English language publications. Served as associate producer on two long-form documentaries broadcast by France 3 and Britain’s Channel 4.
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  • Institutional Investor
    Reporter
    Institutional Investor 1998 - 2001
    New York, Ny, Us
    Beat reporter producing weekly stories on M&A and financing activity in the U.S. power sector
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Terrence Murray Skills

Journalism Blogging Editing Media Relations Strategic Communications Press Releases Magazines New Media Newsletters Copy Editing Editorial Publishing Digital Media Web Content Creation Online Journalism Web Content Digital Marketing Digital Strategy Journalisme Content Development Web Content Writing Management Video Production Copywriting Strategy

Terrence Murray Education Details

  • Columbia University - Graduate School Of Journalism
    Columbia University - Graduate School Of Journalism
    Journalism
  • University Of Vermont
    University Of Vermont
    History
  • American School Of Paris
    American School Of Paris
  • The American University In Cairo
    The American University In Cairo
    Language

Frequently Asked Questions about Terrence Murray

What company does Terrence Murray work for?

Terrence Murray works for Sk Group

What is Terrence Murray's role at the current company?

Terrence Murray's current role is Director of Content Development at SK | Content Development & Digital Marketing Strategy for Global Brands.

What is Terrence Murray's email address?

Terrence Murray's email address is te****@****sjr.com

What is Terrence Murray's direct phone number?

Terrence Murray's direct phone number is +170836*****

What schools did Terrence Murray attend?

Terrence Murray attended Columbia University - Graduate School Of Journalism, University Of Vermont, American School Of Paris, The American University In Cairo.

What are some of Terrence Murray's interests?

Terrence Murray has interest in Aerobics, Exercise, Home Improvement, Reading, Gourmet Cooking, Sports, Long Form Journalism, Home Decoration, Skiing, Cooking.

What skills is Terrence Murray known for?

Terrence Murray has skills like Journalism, Blogging, Editing, Media Relations, Strategic Communications, Press Releases, Magazines, New Media, Newsletters, Copy Editing, Editorial, Publishing.

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