Terri Bos

Terri Bos Email and Phone Number

Senior Manager | Marketing Operations | Strategy | Resourcing | Creative | Logistics @ The Home Depot
Atlanta, GA, US
Terri Bos's Location
Atlanta Metropolitan Area, United States
Terri Bos's Contact Details
About Terri Bos

Marketing Executive and thought-leader experienced in bringing marketing solutions to life in online / offline marketplace. Industry leader with successes in strong brand and retail positioning with national recognition. Drives multi-channel media strategies, including traditional and digital, to gain market share and gross profit.Analytical and creative thinker, bridging the gap between business goals and marketing solutions. Proven to extract key market metrics, leading to sound business decisions that deliver key performance indicators (KPIs) and drive return on investment (ROI).►DEVELOPS AND LEADS COMPREHENSIVE MARKETING STRATEGY, tactics and execution in national markets with annual budget of $70M.►DRIVES DIGITAL EXECUTION from web presence through social media, creating voice and platforms that maximize campaign impact.►DEFINES/ GUIDE BRAND & RETAIL EXPERIENCE, delivering seamless retail approach to customer experience through all channels while maintaining brand integrity and unique corporate identity.►APPLYS ANALYTICS AND METRICS, from market share to traffic patterns and customer data, generating business results and achieving financial performance.

Terri Bos's Current Company Details
The Home Depot

The Home Depot

View
Senior Manager | Marketing Operations | Strategy | Resourcing | Creative | Logistics
Atlanta, GA, US
Website:
homedepot.com
Employees:
120627
Terri Bos Work Experience Details
  • The Home Depot
    Senior Manager | Marketing Operations | Strategy | Resourcing | Creative | Logistics
    The Home Depot
    Atlanta, Ga, Us
  • Terri Bos Marketing, Llc
    President & Ceo
    Terri Bos Marketing, Llc Jun 2015 - Present
    Usa
    Terri Bos Marketing is a company that is focused on bridging the gap from traditional to digital efforts in their partners marketing strategies and implementations. Also, referred to as the Ideal "In-House Agency" providing turn key business solutions for successful local and national businesses.
  • Advisorycloud
    Advisor
    Advisorycloud May 2020 - Present
  • Abeytu Naturals
    Cmo
    Abeytu Naturals Jul 2019 - Dec 2023
    Atlanta, Georgia, United States
    Abeytu' Naturals integrates Pure CBD and the Organic Healing with Properties of the human body, to produce a unique and exclusive line of premier products.
  • Autonation
    Director Of Marketing & Advertising
    Autonation 2004 - 2015
    Atlanta, Ga
    AutoNation is 162 on Fortune 500 & America's #1 Auto Retailer annual revenue of $17BDeveloped comprehensive marketing strategy and advertising plans while focused on driving traffic, sales, market share and net profit in both the online/offline channels.Worked closely with key senior executives to establish key metrics and analyze results in terms of ROI and other KPI's.Lead marketing team to expand in all areas of opportunity in Broadcast/Brand, Digital/Direct, Promotions and Retail focused efforts.Analyzes industry trends, KPIs, market share reports, finance statements and customer data, identifying solutions and areas of opportunities. Spearheads market research and analytics for business and marketing strategy. Develops and drives annual business plans for organizations top markets. Achieves top sales while tracking and testing new initiatives. Introduced and directed new streamlined multi-channel communication tool to support corporate and field. Prepares intense campaigns for hyper growth and to explode profits.
  • Act!On Advertising And Marketing
    Director Of Account Services
    Act!On Advertising And Marketing 1996 - 2004
    Greater Atlanta Area
    Supervised Marketing Plans and Secured client partnerships by championing marketing strategies for all national accounts. Maintained monthly gross billing and reported financial pacing to COO, CEO, and VP, providing directional insight that enabled executive team to continuously expand and grow company revenue.Evaluated industry, customer trends, and research opportunities for new creative campaigns, innovative products, events, and marketing strategies.
  • Zimmerman Advertising
    Senior Key Account Manager
    Zimmerman Advertising 1994 - 1996
    Atlanta, Ga
    Provided retail account services including marketing and advertising for nationwide automotive dealerships. Held fiscal responsibility for agency’s accounts, including forecasting, budgeting, and auditing.Secured client partnerships by championing marketing plans for all national accounts.Maintained monthly gross billing and reported financial pacing to COO, CEO, and VP, providing directional insight that enabled executive team to continuously expand and grow company revenue.Evaluated industry, customer trends, and research opportunities for new creative campaigns, innovative products, events, and marketing strategies.

Terri Bos Skills

Digital Media Strategic Planning Digital Strategy Social Media Marketing Marketing Strategy Marketing Customer Service Online Advertising Market Share Analysis Advertising Automotive Integrated Marketing Brand Management Budget Management Business Analysis Competitive Analysis Customer Satisfaction New Business Development Digital Marketing Direct Marketing Leadership Market Planning Management Marketing Communications Retail Marketing Sales Team Building Account Management Customer Retention Sales Process Sales Management Agency Relationship Management Co Op Advertising Video Production Public Relations Relationship Marketing Metrics Reporting Kpi Dashboards Vendor Management Finance Budgets Crm Sponsorship Online Reputation Management Direct Mail Time Management Business Travel Direct Response Roi Optimization Retai

Terri Bos Education Details

Frequently Asked Questions about Terri Bos

What company does Terri Bos work for?

Terri Bos works for The Home Depot

What is Terri Bos's role at the current company?

Terri Bos's current role is Senior Manager | Marketing Operations | Strategy | Resourcing | Creative | Logistics.

What is Terri Bos's email address?

Terri Bos's email address is te****@****bos.com

What is Terri Bos's direct phone number?

Terri Bos's direct phone number is +167842*****

What schools did Terri Bos attend?

Terri Bos attended Ferris State University, Stevenson High School Livonia Michigan.

What are some of Terri Bos's interests?

Terri Bos has interest in Children, Economic Empowerment, Environment, Education, Human Rights, Animal Welfare, Health.

What skills is Terri Bos known for?

Terri Bos has skills like Digital Media, Strategic Planning, Digital Strategy, Social Media Marketing, Marketing Strategy, Marketing, Customer Service, Online Advertising, Market Share Analysis, Advertising, Automotive, Integrated Marketing.

Who are Terri Bos's colleagues?

Terri Bos's colleagues are Geronimo Gastelum, Zachary Nola, Louis Bramer, Christofer Hryb, Mohit Aggarwal, Noah Steger, Destinee Robinson.

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