Best describes me: - Strategic thinker- Highly conceptual - Passionate & creative problem solver - Love leading teams to success - Also love mentoring aspiring young brand and marketing minds- Pedantic attention to detail- Obsessed with beautiful & functional designWhat I love about my work: - Getting to the core of a brand- Crafting that core into a powerful narrative (and challenging it 3x over)- Getting clients and teams fired up and dancing (once literally) about the possibilities of their brand. - Driving home business goals through the brand coming to life as memorable experiences (on and offline). - Editing. I was put to task proofreading annual reports in 2005… I will spot every double space and misaligned margin. Some other things I love too: Realising magic for start-ups & SME's.Insane creativity and gorgeous copy. I love ideas and executions that are just so damn genius. Totally obsessed with beautiful and impactful design. I secretly wish I was a sh*t hot designer. But over decades of working with sh*t hot designers, I’ve learned this obsession has pushed the outcomes of my work in the most magical of ways. I call both Sydney & Joburg home. Podcasts. Almost any topic.Family nickname: Tenacious T. Don’t tell me it can’t be done.What other job could I have:An organic farm with a view of the ocean… A girl can dream. But no doubt it's a matter of days before I’m conceptualising a brand for the strawberry jam, the neighbour’s apple harvest, the local bakery… I can’t help myself.What I’m super proud of:In life: - Watching my 2 boys as they navigate this crazy world in their own wonderful ways. In work: - Partnering with clients who are bold enough to really take their brands on. - Strategist: Grand Prix at the Loeries: Marble Restaurant (2017)If you've read this far, maybe there's an opportunity here - let's connect! :)