With over 25 years of furniture experience, I offer a variety of furniture specific resources. - Fractional CMO - Marketing Strategy Plans- Special Projects- Grand Openings- Product Launches + other Events- Recruiting

I spend my time developing and sharing 3 national brands on platforms across the world. In my career of merchandising and marketing products and services, I've utilized print, a wide range of digital and email marketing, face-to-face marketing, TV, radio and increasingly more exciting experiential marketing tactics. Is marketing 3 brands in 1 company difficult? It can be, but all of the brands are about telling your story. Whether it's on the trade show floor, a permanent environment or in a museum... story telling is what we do!________________________________ExpoDisplays is a leading designer and manufacturer of portable and custom trade show exhibits since 1970. We set the industry's pace in creative design, innovative new products and state-of-the-art manufacturing systems.Method-1 is the only commercial interior firm with a simple, innovative process of creating impressive environments. We handle everything: Consultation, Design, Construction and Installation.

Residential Design ConsultingMedia PlansMarketing Consulting

-Spearheaded all aspects of marketing and advertising for multi-chain Ashley Furniture HomeStores in North and Central Alabama. -Subcontracted work for other regional AFHS in top 40 DMA's. -Negotiated contracts and organize all aspects of electronic, print and on-line media for seven figure annual budget. -Managed support staff. -Initiated and implement dozens of original effective marketing campaigns that were later adopted into the current national campaigns of the #1 furniture retailer in America (ref. Furniture Today, May 2012)-Function as company spokesperson to all media outlets in the Huntsville and Birmingham DMA. (online examples below)-Vital in implementing and executing community service projects that resulted in national recognition for one of our HomeStores-Developed and executed a comprehensive email database and push mail program resulting in lowering advertising costs.-Served as Project Manager for the construction of our largest store while maintaining advertising requirements.-Conducted training sessions on current marketing and branding initiatives-Worked with CEO and Regional Sales Manager in setting company sales goals according to ad plan and making sure they are met.

Managed all aspects of merchandising plan for a multi-store operation. Managed support staff. Worked in every facet of advertising including media purchase and commercial production. Merchandised and controlled margins to increase profitability. Integral in growth of chain from 2 stores to 6 stores in the Memphis area. Customized lineup and ordered stock for 6 store operation.Four time Employee of the Year Coordinated merchandise transfers, logistics and inventory flow.Trained over 100 retail associates during store and district level training to increase product knowledge.Trained and managed Visual Merchandisers.