Terri C. Email & Phone Number

Denver, Co, Us

Alpharetta, Ga, Us

Providing marketing expertise to the overall outreach within health, education and human services for self-direction with Medicaid recipients. Campaign Strategic Leader for Financial & Health Care Products: Digital Newsletters Leveraged an Increase in Digital Marketing by 40% Project Management Strategic Client Experience within a Digital Environment Brand focus and Strategy Campaigns for Brand Awareness Creative Concept of each Campaign, Direction, Completion including Launch Product & Program Development Agency Management on a Tactically & Strategic Level Cross - Functional Collaboration with Sales, Account Teams and Creative Managed & Overseen All Aspect of Discovery, Development & Production Expert in MailChimp Experience Expert in Microsoft Office (Excel, Powerpoint etc)

Santa Clara, Ca, Us

A creative and strategic leader in marketing products with diverse domestic and global experience specializing in rapid growth companies and divisions (B2B & B2C). Results driven and technology savvy by supporting an sales increase in ROI. Responsible for managing domestic, international and global campaign budgets within the US, China, and UK. B2B / B2C Clients Managed & Cultivated Insights from CFO/Treasurer Advisory Boards regarding Key Strategies Segmentation among Client’s Life Stages of their Company Campaign Strategic Leader for Banking Products: Digital Playbooks & Digital Newsletters including Marketo Outreach Foreign Exchange (FX), Health Care & Life Science and Early to Late Stage Corporate Finance Strategic Client Experience within a Digital Environment Deep Partnership with Sales and Internal Stakeholders Brand Focus and Strategy Campaigns for Brand Awareness Responsible for Leading all Internal and External Communications [Domestic & Global] Strategic Marketing Campaigns increasing ROI by including Analytics Creative Concept, Direction, Completion and Launch Product & Program Development Overall Brand Development for New Outreach Program (Print, Webinars & Digital) Business Partner & Client Alignment Agency Management on a Tactically & Strategic Level Cross–Functional Collaboration Managed & Overseen All Aspect of Discovery, Development & Production Manage & Develop my direct reports Expert in Marketo Experience expert in Microsoft Office (Excel, Powerpoint etc)

Framingham, Ma, Us

Created & Led the IDG Digital Media Department [5 direct reports & 10 contractors] within the Custom Solutions Group/Strategic Marketing Services to develop and execute diverse digital marketing communication programs for domestic and global programs by producing/creating video, social media, custom digital platforms, virtual environments, webcasts and analytics for Fortune 100 & 500 companies. Clients include: IBM, HP, Oracle, MSFT, Avaya, Samsung. Cultivating over 1 million in ROI regarding Custom Online Media outreach Account Management Custom Program/Product Development with a Focus on Online Products & Implementation Project Management Led of All Projects Deep Partnership with Sales Including any Upsell to Clients Main Point of Contact with Clients Key Role in Client Experience & Engagement Development & Training Custom Digital Products Created & Championed a State of the Art Studio Led & Leveraged Multilayered / Cross-Functioning Collaborative Teams Strategic Marketing Campaigns with a Focus on Lead Generation Creative Concept & Direction Proposals & Project Development Created & Managed Budgets Extensive Client Partnerships Managed & Overseen All Aspect of Discovery, Development & Production Expert in Saleforce Experience expert in Microsoft Office (Excel, Powerpoint etc)

Strategic account management including lead point person to Fortune 100 & 500 clients which comprised of creative proposals, sales, marketing, service & design. Clients include: ESPN X-Games, Discovery Channel, PBS, Coke, Minute-Maid, Motorcraft and Yamaha. Creative Development (concept to completion)Account ManagementPre-Production LeadProduction LeadPost-Production LeadEvent Production & PlanningConceptualized & Created Segment Storylines Incorporating Blocking Notes for All Crew, Studio & Remote/FieldConducted Script Review Meetings with Crew, Studio, Talent & HostDirected & Produced All Field/Remote ShootsManagement of All Proposals including Bids/BudgetsDevelopment of Strategic Client RelationsStrategic Marketing CampaignsAlpha & Beta Testing for Final Delivery ProductExperience expert in Microsoft Office (Excel, Powerpoint etc)

Bachelor Of Science (B.S.), Broadcast Media & Pr

Associate Of Arts (A.A.), Liberal Arts And Sciences

Certificate In Writing

Media Producer Workshop