•Developing training objectives, selecting training methods, and evaluating training results• Contextualizing training materials for specific contexts • Developing, planning, or conducting training materials • Research new training methods

•Coordinate and oversee the implementation of different country-level activities and projects and ensure they all contribute to the impact described in the projects TOC or logical frameworks;•Manage local team in Kenya and ensure it meets targets and deadlines; recruit local staff and interns in coordination with the management team (provide input for) performance evaluations;•Responsible for and coordinate proposal writing and negotiations with partners and/or stakeholders;•Develop effective and efficient proposals and partnerships in line with our TOC and business strategy;•Guarding editorial and engagement strategy in all content and resources of the website and social media platforms

•Bring in experience in SRHR education and contentcreation, digital technology, and engagement strategies•Support with carrying out rapid needs assessment/marketresearch to inform functions of the COP•Support with the planning of monthly sessions/activities of the CoP•Support with mentoring and coaching needs of CoPmembers during the innovation award phase •Increase outreach of the CoP with digital content creatorslocated in Kenya (and broader networks in the Africancontinent)•Build the capacity of CoP members on digital SRHR contentcreation and user engagement strategies•Coach and mentor CoP members and awardees of the Innovation Award

•Develops digital marketing strategy by identifying customers' current and future needs, and monitoring the competition•Coordinate and oversee all digital project activities including brainstorming new and creative growth strategies, seeking networking opportunities, establishing internal project schedule and determine each phase, assigning and supervise digital tasks project to team members, assisting in proposal development processes including development of budgets, activities, workplans•Measuring and reporting on the performance of all digital marketing efforts

Analyze, review and implement changes to the Love Matters Africa website (https://lovemattersafrica.com/) with the goal of maximizing reach, traffic and engagement Create & manage PPC ads

•Conduct a keyword research for various clients•Conduct a site audit and make necessary changes and recommendations• Conduct SEO Competitor Analysis• Check and make recommendations on technical issues within a site• Use SEO industry tools and web analytics to track SEO progress and report performance• Collaborate with the Croud team to ensure on-page and off-page SEO optimization forvarious clients• Edit and refine keyword lists

-Conduct an SEO and content audit for the TerrAfrica website by evaluating the site's search engine friendliness-Use various SEO tools to measure, compare, and to generate SEO reports-Ensure that all website and internet properties have been technically optimized to attract and engage the target audience-Keyword research and mapping -Promote both offsite and onsite activities that enhance search friendliness-Compile monthly metrics

• Manage on-site and off-site SEO to advance organic rankings e.g. internal linking,optimizing title tags, headers, tags, keyword density, optimizing anchor text, gettingbacklinks,• Develop original SEO content on technology and related topics• Disavow broken links-both internal and external and troubleshoot other errors viaWebmaster tools and proceed to make necessary changes or recommendations• Use the various SEO tools such as Google Search Console, SEM Rush and GoogleAnalytics to obtain statistics and data trends• Establish and fix SEO technical issues• Use research tools such as Keyword Planner and Keyword Tool for search volume andtrends• Evaluate competitor websites to learn and incorporate best practices for optimal results• Make recommendations on how to enhance usability and design for a better userexperience• Remain current with industry trends to discover new opportunities and search engines’new ranking algorithms

•Provide mentorship on SEO and general digital marketing to those who have gone through the Ajira Programme Training with the aim of helping them transition to the job market• Provide guidance and support as well as assist participants in creating marketable profiles on various online job sites• Follow up on the progress of the mentees and compile a report

• Wrote marketing articles for various products/services e.g. bags, real estate, contentwriting services• Used the Keyword Planner to conduct keyword search• Created catchy headlines to increase traffic to the website• Recommended potential linking opportunities• Analyzed the link profiles of various competitors

• Served the role of an empowerment, employment trainer for the organization’s entrepreneurship and ICT program, ReachUp! for youths between 18 and 30 years ofage•Taught digital marketing skills to participants specifically on how to use various digital platforms to market their products or services. • Administered monitoring and evaluation tools and supervised correct data gatheringfrom participants and community-based hosting partners.• Held coaching sessions to lead participants into a journey of self-discovery and also didfollow-ups• Advocated for and marketed the program to potential participants, local leaders andother relevant stakeholders• Prepared and presented field reports to supervisors and donors as well as kept allrecords updated