AeroLeads people directory · profile
Alex Terry Email & Phone Number
Senior Manager, GTM Strategy
at
PlayStation
4 work emails found
@playstation.com
3 phones found area 650, 855, and 800
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior Manager, GTM Strategy
Location
San Mateo, California, United States
Company size
Who is Alex Terry? Overview
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Quick answer
Alex Terry is listed as Senior Manager, GTM Strategy at PlayStation, a with 10753 employees, based in San Mateo, California, United States. AeroLeads shows a work email signal at playstation.com, phone signal with area code 650, 855, 800, and a matched LinkedIn profile for Alex Terry.
Alex Terry previously worked as Senior Team Lead, Global Partner Marketing at Playstation and Manager, Global Software Media at Playstation. Alex Terry holds Bs, Accounting, Japanese from Central Connecticut State University.
Company email context
Email format at PlayStation
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aterry@playstation.com
85% confidence
AeroLeads found 4 current-domain work email signals for Alex Terry. Compare company email patterns before reaching out.
Profile bio
About Alex Terry
A passionate marketing leader with over 13 years of driving growth and innovation in the gaming and social media industries, I bring expertise in strategic planning, creative marketing, and data-driven decision-making to my role at PlayStation. Leading a global team of partner marketers, I've consistently delivered exceptional results in bringing video games to market.My proven track record in cross-functional collaboration has enabled me to successfully build and manage international teams. I'm also passionate about leveraging marketing technology to optimize campaigns and measure impact, ensuring that our marketing efforts remain aligned with business objectives.Committed to continuous learning and professional development, I'm always eager to apply my skills and experience to new challenges and opportunities.
Listed skills include Digital Strategy, Digital Media, Online Advertising, Digital Marketing, and 25 others.
Current workplace
Alex Terry's current company
Company context helps verify the profile and gives searchers a useful next step.
Playstation
9 roles · 17 years
Alex Terry work experience
A career timeline built from the work history available for this profile.
Senior Team Lead, Global Partner Marketing
Current• Lead and empower a high-performing team of Partner Marketing Managers partnering with PlayStation’s largest publishers and developers driving over $1 billion in annual revenue across a diverse portfolio of full game and add-on sales• Create and execute data-driven global marketing campaigns on key partner titles achieving consistent 3-5% annual growth in revenue• Produce high-impact marketing videos and images promoting PlayStation exclusive games and content developed by third-party partners• Play a pivotal business development role, co-leading the signing of over $50M in new strategic alliances• Propose and implement innovative live services marketing and monetization optimizations for major gaming franchises driving a 10% increase in new-to-franchise players, generating $20 million in incremental revenue• Serve as a key member of the extended leadership team, developing a strategic vision for PlayStation’s Partner Marketing function and advocate for our objectives throughout the organization
May 2021 - Present
Manager, Global Software Media
• Spearhead global media strategies and media plans for 50+ PlayStation Studios games instrumental in driving over 100M full game unit sales• Oversee a 30+ FTE global media agency team responsible for over $200M in annual paid media• Created strategic partnerships with 3-5 major media owners annually, achieving >15% added value on our committed media spend• Merged PlayStation’s excellent user data codification with marketing & media, establishing new metrics, KPIs and dashboards to unlock business insights for PlayStation’s executive leadership team• Present media strategies & plans in front of >100 marketing & studio stakeholders shaping the direction of global advertising support• Implement streamlined internal processes for handling creative production & localization achieving a 33% decrease in end-to-end creative production costs
Jul 2017 - May 2021
Director
• Part of a small leadership team responsible for the Japan office's ~50 employees and overall business health • Founding team member of Essence's APAC media team. Established stronger processes and ways of working across several Essence APAC offices.Notable products supported:• Google Play (e-commerce, revenue)• YouTube (app downloads, building influencer/channel subscriptions, platform engagement)• Google (app downloads, app usage)• Google Pixel (revenue, hardware sales)• DAZN (OTT sports subscriptions, platform engagement)• OMEN by HP (branding, revenue, hardware sales)
Jan 2016 - Jun 2017
Senior Media Planner
• Managed a team overseeing $100M+ of annual advertising activity across Google's largest products and services• Evangelized the use of the latest ad technology and privacy compliance across dozens of major US media owners---------------------------------------------------------Notable products supported:• YouTube (app downloads, building influencer/channel subscriptions, platform engagement)• YouTube Gaming (live viewership)• Google Cloud Platform (lead generation, branding)• Apps For Work (lead generation, product education, branding)• Google (app downloads, app usage)• Google Fiber (sign-ups, branding)• Google Shopping (sign-ups, e-commerce)
Sep 2014 - Jan 2016
Strategist
Jun 2013 - Sep 2014
Ventures Fellow
Jan 2014 - Jun 2014
Digital Analyst
2012 - 2013
~1 yr
Staff Accountant
2010 - 2012
~2 yrs
3 education records
Alex Terry education
Bs, Accounting, Japanese
Central Connecticut State University
Japanese
Kansai Gaidai University
Education record
Hall High School
FAQ
Frequently asked questions about Alex Terry
Quick answers generated from the profile data available on this page.
What company does Alex Terry work for?
Alex Terry works for PlayStation.
What is Alex Terry's role at PlayStation?
Alex Terry is listed as Senior Manager, GTM Strategy at PlayStation.
What is Alex Terry's email address?
AeroLeads has found 4 work email signals at @playstation.com for Alex Terry at PlayStation.
What is Alex Terry's phone number?
AeroLeads has found 3 phone signal(s) with area code 650, 855, 800 for Alex Terry at PlayStation.
Where is Alex Terry based?
Alex Terry is based in San Mateo, California, United States while working with PlayStation.
What companies has Alex Terry worked for?
Alex Terry has worked for Playstation, Essence, The Media Kitchen, Kirshenbaum Bond Senecal + Partners, and Rolling Stone.
How can I contact Alex Terry?
You can use AeroLeads to view verified contact signals for Alex Terry at PlayStation, including work email, phone, and LinkedIn data when available.
What schools did Alex Terry attend?
Alex Terry holds Bs, Accounting, Japanese from Central Connecticut State University.
What skills is Alex Terry known for?
Alex Terry is listed with skills including Digital Strategy, Digital Media, Online Advertising, Digital Marketing, Advertising, Data Analysis, Strategy, and Analysis.
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