Experienced professional with expertise in sales, business development, and event production. Skilled in driving revenue growth, expanding market presence, and building strong client relationships. Adept at analyzing market trends, developing strategies, and delivering executive presentations. Proficient in account management, proposal development, and launching marketing campaigns. Known for leadership, collaboration, and exceeding organizational goals.
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Regional Director - Se360 Adventure Collective Dec 2013 - Dec 2024Asheville, NcAt 360 Adventure Collective, my expertise in sales management and strategic partnerships forges the foundation of our success in the outdoor retail industry. • Delivered successful trade shows across the Southeastern U.S., increasing engagement for 550+ Sales Rep members.• Managed budgets, contracts, and logistics, ensuring events were executed on time and within budget.• Enhanced member retention by aligning web profiles and services with expectations.• Boosted exhibitor and retail participation through strategic committee initiatives.• Increased market visibility and sales via a tailored Vendor Sponsorship Program.
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Race Director & Marketing DirectorFrench Broad Cycling Classic Jan 2010 - Dec 2013Asheville, Nc• Produced one of the largest amateur 3-Day Stage Races in the U.S., boosting event participation and visibility.• Secured USA Cycling sanctioning and IOC governance, enhancing race credibility and attracting top-tier competitors.• Coordinated logistics and operations, delivering a seamless event experience for participants and organizers. -
National Accounts ManagerColumbia Sportswear (Bryenton Enterprises & C.W. Outdoors Agency) Jun 1998 - Dec 2009• Drove revenue growth by managing sales for five national footwear chains, expanding market share.• Streamlined direct ship procedures, enhancing efficiency and scalability.• Boosted sales with innovative marketing presentations adopted company wide.• Increased division sales from $125K to $6.0M with targeted campaigns.• Integral contributor to ‘Footwear Business Unit Group’ comprised to provide product and market direction to drive volume sales
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General ManagerBlack Dome Mt. Sports Apr 1985 - Jun 1998• Spearheaded store operations, driving sales, inventory optimization, and operational efficiency.• Enhanced customer experience with innovative service strategies, boosting loyalty and retention.• Optimized profitability through data-driven sales analysis and cost management.
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Sales RepresentativeEarth Traverse May 1979 - Mar 1985• Independent Sales Rep for The North Face, Royal Robbins & Thule, covering 15 states in the Southeast & Mid-South.• Achieved significant sales growth by fostering strong retailer relationships and strategically managing key accounts.
Terry Wilson Skills
Terry Wilson Education Details
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Business Administration And Management, General
Frequently Asked Questions about Terry Wilson
What is Terry Wilson's role at the current company?
Terry Wilson's current role is Proven expertise in executive sales leadership, encompassing strategic vision, tactical planning, compensation program design, communication frameworks, and reporting structures..
What schools did Terry Wilson attend?
Terry Wilson attended Tennessee Technological University.
What are some of Terry Wilson's interests?
Terry Wilson has interest in Road Cycling, Multiple Outdoor Activites, Gourmet Cooking, Travel Abroad.
What skills is Terry Wilson known for?
Terry Wilson has skills like Product Development, Retail, Sales, Trade Shows, Footwear, Management, Sales Management, Merchandising, Inventory Management, Apparel, Strategic Planning, Sales Operations.
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Terry Wilson
Dallas-Fort Worth Metroplex -
Terry Wilson
Driving Strategic Growth In Govcon: | 30+ Years Leading Services Solutions In Federal & Commercial Sectors | $1 Billion In Contract WinsGore, Va -
Terry Wilson
North Richland Hills, Tx4ypowpo.org, cfocpa.com, foothills-resources.com, ypo.org4 +197258XXXXX
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