Terry Siroky, Cpc Email & Phone Number

Chicago, Illinois, Us

Chicago, Illinois, Us

TimeDoc Health is a leader in virtual care management for healthcare organizations and enables providers to deliver truly continuous, comprehensive care by helping them establish care management programs for patients with chronic health conditions. Our VCM solution combines a care management SaaS platform with care coordination services for chronic care management, remote patient monitoring, and behavioral health integration.

King Of Prussia, Pa, Us

• Chosen by the SVP of Customer Success for promotion to customer-facing role to leverage skills in customer engagement and relationship management.• Motivated product adoption and usage of SaaS-based care management, population health, and data analytics software workflows while meeting customer needs and discovering upsell, and renewal opportunities.• Customer advocate for an account portfolio of 10 complex enterprise customers; including TPAs, ACOs, and health plans (commercial, provider-sponsored, and self-funded employer plans). Skilled at communicating with all levels of customer contacts including clinicians (RNs & MDs), care & utilization managers, as well as C- suite.• Impacted 2 customer relationships worth $1.15M ACV in the first year by assisting with corporate goal attainment, securing references from both accounts, thereby meeting critical company goals in 2 consecutive quarters.• Supported and grew $807K ACV customer relationship by co-facilitating a well-received, 2-day, live software product training session and best practices review at the customer’s site, receiving positive customer feedback and gaining an additional implementation project valued at $1MM+ ACV.• Created and led an internal tiger team of support, clinical, product, and infrastructure stakeholders to identify proactive solutions for customer pain points, turning around a tenuous customer relationship worth $1.7MM ACV.• Pioneered direct communication and customer engagement strategies by establishing a multi-touch communications program of customer-specific reminders, cross-sell opportunities, progress reports, software release and operational events, product release news, as well as webinar and user events.

King Of Prussia, Pa, Us

I owned and managed end-to-end release CX. Responsibilities included:• Led release CX research, client outreach, and follow-up with qualitative research to produce CX report for senior leadership.• Re-engineered and owned customer-facing release Guided Tour webinars, including use of Community release notes, demos, and client polling. Increased both attendance and t-CSAT YoY.• Executed annual CSAT campaign communications• Led VOC interviews at in-person events• Delivered various CX special projectsI was responsible for owning and managing release/operational client communications, including:• Increased automation, efficiency, and self-service of client communications. Drove a more systematic, strategic & programmatic approach freeing up time for higher value client engagement initiatives• Due to increased significant complexity in our customer base, increased volume, and unique release cadence, I implemented increased personalization, custom versioning, and advanced email automation logic to ensure our clients received relevant, accurate, and concise communications.• Primary on-call client communications person for all scheduled & unscheduled release/maintenance events, including after-hours.Additionally, I independently managed major incident communications, including:• Executing crisis communications.• Partnered with internal stakeholders; responsible for final editing, approvals, and publishing of post-incident reports (PIRs).

I engaged in short-term consulting agreements in areas of marketing and branding strategy & content development for health IT and health information management companies. Projects included:• I curated and analyzed customer engagement data for Pardot/Salesforce, including outbound marketing calls to healthcare and tech customers. • I contracted with Agency Ten22, an Atlanta healthcare public relations firm, to write press releases and articles for medical billing and coding companies.• I provided marketing consulting services to Women’s Telehealth, a provider of high-risk maternal fetal medicine via telehealth technology in Atlanta, to increase regional outreach and patient access in the southeast. In addition, I contributed to marketing plan development and implementation, including authoring content for brochures and website. • I procured over $25,000 in sponsorships and partnerships for annual HITMC conference attended by the world’s top healthcare IT marketing and PR professionals.

Sandy Springs, Georgia, Us

♦ Develop & execute all aspects of marketing and sales outreach programs for EHR/RCM company including events, webinars, promotions, email, multimedia, marketing automation, web and lead generation campaigns.♦ Experience with B2B marketing campaign execution from planning to implementation, measurement and ROI analysis.♦ Support the design & production of marketing, communication and promotional materials, including advertising, press releases, website, brochures, case studies, and presentations. Collaborate, edit and support all content creation.♦ Create industry leadership strategy via ongoing education and public relations, including press releases, webinars, speaking engagements and sponsorships.♦ Increase branding and awareness via industry media coverage & speaking engagements for senior management.♦ Implement and manage digital marketing strategy including website, SEO/SEM, marketing database, email, social media presence and display advertising to optimize user experience and lead conversions.♦ Develop strategic partnerships with industry associations for co-marketing opportunities and manage relationship with vendor partners.✔ Key achievements include:• Develop, execute and analyze all marketing & sales outreach and Lead Generation programs producing marketing-qualified leads (MQLs). Consistently exceed MQL quota on average of 20 percent per month yielding a 19 percent positive impact to total annual bookings.• Implement & support Digital Marketing Strategy (SEM, SEO and Social Media) resulting in marked increase in demo requests, inbound web traffic, inbound calls and emails. Increased CTR by 100% and overall website traffic by 27%. Increased social media presence driving addtl. awareness and increase in followers.• Design & implement innovative Customer Referral Program resulting in 12% increase in monthly revenue.

Independence, Ohio, Us

♦ Execute & manage the concept, design, production and delivery of strategic marketing plans, collateral materials, multimedia, websites, promotions, events and media & public relations plans.♦ Identify needs of clients and manage coordination of consistent branding & marketing programs from ‘concept to completion’. Follow established client guidelines and manage client through execution & project implementation.♦ Manage & coordinate strong working relationships with clients, copywriters, graphic designers, printers, photographers, website designers, and print & broadcast media.♦ Experienced in print, photography, multimedia, market research, e-commerce, digital media, community relations, direct mail, social media channels & event planning.♦ Supervise, manage & approve creative/production materials, art, copy, layouts, press checks and coordinate client approval of same; including assistance with copywriting, editing & proofreading.Key achievements include:♦ Developed marketing & branding plan for Healthcare IT Company to launch interactive consumer health patient portal to hospitals and physicians. Created brand awareness & identifying personality via color study, logo & complementary mascot design, tagline, and website/blog design.♦ Provided marketing consultation to interactive Healthcare IT Company specializing in electronic prescribing technology; Facilitated web-based training of their e-prescribing software to physicians nationwide.♦ Designed & produced marketing collateral, advertising and promotions for Georgia's only National Cancer Institute-designated Cancer Center to support ongoing campaign & promote cancer research, education and patient care. Involved ground-breaking ceremony, volunteer programs & fundraising events.♦ Created promotional campaign for international Biopharmaceutical Corporation for nationwide college career fairs & corporate recruiting events. Managed inventory & national fulfillment of corporate promotions.

Irving, Texas, Us

♦ Managed marketing & sales of an enterprise-wide surgical scheduling & resource management healthcare information system solution called ‘ORSOS’ (Operating Room Scheduling Office System) to sales region in Florida, Bermuda and the Caribbean.♦ ORSOS was a clinical & administrative software with a rules-based engine designed to cost-effectively schedule all necessary resources (rooms, equipment, staff, supplies, etc.) for effective surgical operating room management.♦ Communicated closely with various levels of hospital management; including C-Level (CEO, CFO and CIO), operating room management, hospital IT staff, inventory control, surgeons, and physicians.♦ Demonstrated features & benefits of clinical & administrative software to surgical operating room and hospital IT management.♦ Designed & implemented clinical & administrative communication pieces and marketing-related activities.♦ Demonstrated technical products & services at healthcare IT industry trade shows (HIMSS, etc.).♦ Atwork Corporation was first acquired by Per-Se Technologies and subsequently by McKesson. Key achievements included:♦ Created rules-based software demonstrations with hospital-specific technical data, surgical scenarios and user-defined questions related to procedures, departments, surgeons & other variables.♦ Presented customized software solutions to schedule operating rooms, equipment, staff, supplies, etc. to boost operating room capacity, streamline clinical workflow and analyze operating room management & performance.♦ Hosted new & prospective clients at national Center of Excellence account providing orientation to and coordination of “live” software implementation.

New Brunswick, Nj, Us

♦ Successful account management of hospitals, operating rooms & ambulatory surgery centers and medical supply distributors in metro Detroit area and Southeast Michigan.♦ Innovative marketing & sales of single-use sterile procedure-ready surgical packs, drapes & gowns; surgical/medical gloves; sterilization containers; wound care & infection prevention products.♦ Designed & implemented promotions, communication pieces and marketing-related activities.♦ Demonstrated products & services at hospital/medical industry trade shows (AORN).♦ Strong relationships with a broad range of medical/hospital staff including C-Level and operating room management, physicians & surgeons, lab staff, infection control & central supply administration.♦ Comprehensive training in OSHA Guidelines; Managed Care; Anatomy & Physiology; Medical Terminology; Surgical Operating Room Regulations; Hospital/Surgical Department Profiles; Asepsis/Aseptic Technique; Microbiology & Infection Control.Key achievements included: ♦ Acquired, implemented & managed extensive conversion from competitive product to JJMI line at 900-bed, 24-operating room hospital Yielded $1.5MM - $2MM in new business revenue over 18 months.♦ Ranked #2 in nation for consistently exceeding sales quotas & product objectives and helping to increase national ranking of both division & region. Consistent recipient of numerous sales recognition awards (SEE BELOW HONORS & AWARDS).♦ Wrote, directed & produced multimedia presentation of successful product conversion resulting in national recognition and distribution for company-wide sales force training.♦ Established beta test site at key hospital account for JJMI management and managed various product line prototype projects.♦ Facilitated extensive training for all levels of hospital staff on proper use of full product line (including frequent observation of & consultation during surgery). Conducted product training at corporate meetings.

Bachelor’S Degree, English/Journalism

Certificate Of Completion, Medical Billing & Coding