I formed my corporation for the explicit purpose of growing my clients money, while protecting it from (sometimes calamitous) market losses. I use contracts that guarantee the principal amount and lock in gains as principal.. My target market is those that have accumulated money, intended for retirement. My clients know that when I use the word guarantee, it is the contractual obligation (of the company that has the fiduciary responsibility) of protecting the asset. The following events have led to (and emboldened) my decision to approach the investing of my clients money in this fashion.As previously stated, I started in the industry in 1987. I witnessed the effect of "BLACK MONDAY" (10/19/1987) as a prospective client lost 22.5% of a $500,000 portfolio. YES, he sold! EXPLANATION- PROGRAM TRADING I witnessed the run-up of the markets through the 90's and the give back early in the 2000's. EXPLANATION- DOT COM BUBBLEI witnessed the run-up of the markets from late 2002-2008, followed by the give back in 2008-09. EXPLANATION- SUB-PRIME MORTGAGE CRISISI find it interesting that there are always explanations of these crises, but few (if any) predictors. Hence my mantra..."Participate in the upside of the market without participating in the downside".Given my target market and aforementioned demographic, it is necessary for me to market Long Term Care Insurance and Life Insurance to help my clients protect that which they have accumulated.

In addition to the marketing of investment and insurance products, I was also compensated for the training of newly hired representatives.

I was marketing a variety of investment vehicles, in addition to life insurance and annuities underwritten by Woodmen Accident and Life.

I started in the financial services industry with a traditional training platform through this Minneapolis based firm. They were an offshoot from The Lutheran Brotherhood insurance company and expanded into full fledged regional financial planning firm. They are recognized as AdvisorNet Financial today