Hello! I’m a collaborative content marketing creator, strategist, and manager who loves to bring brands to life with the magic of storytelling.If you want to connect with buyers in a meaningful way, I can help. Compelling, relevant content—in both short form and long form—impacts your customer's journey. The strategic content I create implementing SEO best practices can help your business achieve key performance objectives like:• Appearing at the top of search results• Increasing page views• Increasing engagement• Nurturing and converting leadsAs a big-picture person, every deliverable I create is crafted with purpose and I’m equally focused on the details. Whether you want to capture the attention of buyers with zippy one-liners or keep it with engaging articles, you can count on me to deliver high-quality content on time, on budget, and in goal alignment across teams.With roots deeply grounded in the high-tech industry, especially software, I also have experience creating content for aerospace, animal welfare, financial, fitness, health care, online printing, property management, and more. Visit http://filbertmarcom.com/portfolio/ to see highlights of my work.AREAS OF EXPERTISE• B2B & B2C Copywriting & Editing• Blog Development & Publishing• Support & Collateral Distribution to Sales & Services• Content Marketing (HubSpot Certified)• Customer Stories• Direct Response• Email Marketing (HubSpot Certified)• Inbound Marketing• Demand Generation• E-commerce• Lead Generation and Nurturing• SEO Best Practices• Testing (A/B and U/X)• Website Revamps• Workflow ProcessesDELIVERABLES• Ads (print & digital)• Blog Posts• Case Studies• Eblasts• Presentations• Product Datasheets• SEO Content• Website Content• White Papers & ArticlesTECHNICAL• Adobe Creative Suite• Adobe Experience Manager• Box• Dropbox• Google Docs• Google Analytics & AdWords• HTML• HubSpot• Jira• MailChimp• Microsoft Office Programs• Smartsheet• TrackMaven• WordPress• YouTube
Listed skills include Copywriting, Marketing Communications, Marketing, Email Marketing, and 43 others.