Tessa Graham Email and Phone Number
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I empower visionary entrepreneurs to build iconic brands that reflect their unique personality, beliefs, vision, and values. My passion lies in collaborating with dynamic, fast-growing companies led by strong leadership. I offer a range of services, from focused workshops to comprehensive, multi-year brand development programs.My expertise spans four continents and diverse industries, including food, fashion, environment, technology, and sport. My focus is always on strategically developing businesses and individuals by leveraging their most critical asset – their brand.With a proven track record in brand development across multiple platforms—television, publishing, licensing, sponsorship, speaking, franchising, digital, social, and traditional media—I understand how to harness these models for effective brand communication and growth, while preserving brand integrity.My specialties:Brand StrategyBrand DevelopmentBrand ManagementBusiness DevelopmentSocial Media StrategyPR StrategyDigital & Website StrategyIntellectual Property StrategyPublishingProject ManagementI am proud to have partnered with exceptional brands and individuals, including:Jamie OliverNatasha SiderisTashas GroupHolos ChangeLewis PughFox Browne CreativeDavid HiggsStoryteller ProductionsStella McCartneyJoe BoxerRazorfishand more...Let's connect and explore how I can help your brand reach its full potential.
Tashas Group
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- thetashasgroup.com
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Brand Strategy And Strategic ProjectsTashas GroupLondon, Gb -
Brand, Strategy & Special ProjectsTashas Group May 2010 - PresentDubai, United Arab EmiratesMy journey with Tashas Group began with the first tashas restaurant in Atholl, Johannesburg, back in 2005. Nearly two decades later, the group has grown to include 23 tashas locations and a variety of other unique concepts – Flamingo Room by tashas, Avli by tashas, Galaxy Bar, Le Parc by tashas, Bungalo34, and more.I've had the privilege of working closely with Natasha Sideris, Founder and CEO of Tashas Group, now based in Dubai, for many years. Overseeing Brand, Strategy, and Special Projects, I've been involved in a multitude of areas for the business and its various brands. This includes trademark strategy, social media strategy, website project management, brand strategy, brand development, and the publication of two books: "tashas Café Classics" launched in 2015 and "tashas Inspired" in 2020.At the core of my consultancy work is the strategic development and growth of these brands and businesses internationally. -
Brand DirectorHolos Change Sep 2020 - PresentLondon, England, United KingdomAs Brand Director, I work alongside Founder & CEO, Neil Crofts, and the Holos Development Team to build the Holos Change brand and business.About HolosHolos, meaning ‘whole’, is a co-creative consulting company with an international faculty that facilitates and embeds universal authentic leadership through coaching, consulting, events, and digital learning.We work with large multi-nationals, SME’s, political and educational organisations, and individuals, empowering leaders, teams, individuals, and cultures to transform and create sustained success in a disrupted environment.With no offices or employees, we maintain a lean and transparent approach in building capability within organizations so that our clients can continue to deliver systemic and sustained success long after we are gone.www.holoschange.com -
TrusteeLewis Pugh Foundation Feb 2020 - PresentLondon, England, United KingdomI am honoured to continue my work with Lewis as a trustee of the Lewis Pugh Foundation. -
Strategic Development ConsultantLewis Pugh Foundation Aug 2017 - PresentUk | South AfricaThe Lewis Pugh Foundation is a not-for-profit charity, working to preserve and conserve our oceans for a peaceful and sustainable future.Lewis approached me to develop a unique and separate brand strategy for the Lewis Pugh Foundation. The project consisted of developing the Foundation's BrandPrint, brand strategy, and building an online presence, from the website to all social media platforms, for this non-profit organization.It was an honor to further the work that I had done with Lewis in the past and assist him in the development of the important work that he is doing with the Foundation to preserve and conserve the world's oceans.www.lewispughfoundation.org -
Strategic Development ConsultantLewis Pugh Foundation Mar 2018 - Aug 2018London, United KingdomAfter developing the Lewis Pugh Foundation brand and website in 2017, Lewis approached me to update lewispugh.com as well as lewispughfoundation.com for his most important campaign to date - The Long Swim.I worked closely with the team on many elements of the campaign.
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Brand StrategistFox Browne Creative Sep 2016 - PresentJohannesburg, Gauteng, South AfricaAs a Brand Strategist, I worked closely with Fox Browne's founders, Debra Fox and Christopher Browne, to create the essence of their brand. From this starting point, I then collaborated with the best creative agencies to develop an appropriate identity that is in keeping with the brand's authenticity and rolled it out across multiple touchpoints – CI, websites, digital and printed communications, social media, PR, marketing, etc.I continued my work with Fox Browne by advising their clients on building their brands. -
Strategic Brand Management | AramnessFox Browne Creative May 2016 - Sep 2021Johannesburg Area, South AfricaI worked alongside Fox Browne Creative in developing the brand, marketing strategy and digital implementation for Aramness Gir, an exciting new luxury adventure travel lodge in Gujarat, India.Aramness Gir presents a new Indian safari experience. This 18-room village-style lodge, entrenched in the local culture of Gujarat, is designed with authenticity and luxury in equal measure. Bordering on Sasan Gir National Park, guests can spend their day in a plethora of ways: sunrise game drives into the park, jungle walks in the teak forest, visits to a Maldhari family in their home, sampling delicious Gujarati food, relaxing at the spa, engaging kids with inspiring activities at the Aramness Playscape, or even better, doing as little as possible whilst soaking up the natural beauty of the park as well as the lodge surroundings.www.aramness.com -
Strategist | Consultant | Co-CreatorArtfull Ventures May 2018 - Oct 2019Johannesburg Area, South AfricaI worked closely with Kholisa Thomas, Founder of artfull, to develop the incredible concept that she came up with to disrupt buying art by connecting art lovers with emerging artists. The relationship began when I facilitated a four-hour workshop to help Kholisa get clear on her personal brand and how that would influence the development fo the artfull business and brand. For the next 18 months, we worked side by side to develop the brand and concept into a working business. This included the creation of the visual look and feel, videos, photography, website copy, automated email strategy, and content, trademark as well as the social media launch and strategy. Building an online, disruptive business isn’t easy. Every little detail needs to be thought through and speak to the brand essence. It was an immense pleasure to work with Kholisa on every element of this startup. Working collaboratively is what I love.Kholisa has since gone on to become the Head of Client Advisory at Aspire Art.
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Strategist & Project ManagerDavid Higgs - Chef Oct 2017 - Nov 2018Johannesburg Area, South AfricaOriginally, David approached me to do a brand strategy session with him and key members of his team. We quickly decided it was time for him to do his first cookbook.My team and I wanted to create something truly unique and of the best quality possible. I collaborated with David and the creative team in developing all of the content, copy, photography, and design as well as developed timelines, budgets, etc.Strategically, I looked at a variety of publishing options - self-published, locally published in South Africa, or published by an international partner. We decided to go with the self-published option, printing with an Italian companythat prints for one of the best publishers in the world, Phaidon."Mile 8 | A book about cooking" went on sale in November 2018 and received international recognition as the recipient of a Gourmand Award.
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Strategic DevelopmentJoincircles (Pty) Ltd Nov 2016 - Dec 2017Johannesburg Area, South AfricaJoinCircles is an online business that focusses on personalised optimal wellness and prevention using DNA, Nutrition, Environment, Lifestyle and Epigenetics. I worked collaboratively with the founders to tap into their brilliance, expand and enhance the JoinCircles brand and business. The experience was an invaluable one, immersing me in the online business model.The founders have since gone on to create their own businesses.
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Strategic Development ConsultantAnn Wilson | The Wealth Chef Oct 2015 - Jun 2016I assisted in re-defining Ann Wilson's on-line personality-led business with her internationally-based team. The first step was to redefine the brand experience for this cutting edge concept that delivers dynamic training programs that teaches individuals to how to create a wealthy life.www.thewealthchef.com
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Managing DirectorLewis Pugh Nov 2009 - Jul 2015London | South AfricaIn this role, I worked hand in hand with Lewis to develop his brilliance, his brand, his business as well as his overall strategy - focussed on furthering his work as an ocean advocate, pioneer athlete, best-selling author and as one of the world's leading inspirational speakers.www.lewipsugh.com -
FacilitatorWriters Write Feb 2012 - Aug 2012In collaboration with Writers Write and Amanda Patterson, I created an extraordinary two x half-day workshop called "Brand Me". The course, based on 20 years of experience in building brands, gives participants a solid understanding of brands as the foundation to then express, develop and extend their own personal brand.
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Brand DirectorJamie Oliver'S Group Of Companies Jul 2001 - Aug 2007London, United KingdomIn 2001, just as the final Naked Chef series was airing, I joined Jamie as a consultant to help him craft a relevant brand strategy. At that point, he barely had one employee!I transitioned from consultant to Brand Director, working closely with Jamie to expand and elevate his brand across multiple platforms - publishing, television, product, endorsements - spanning 52 countries and 26 languages over the following seven years.As part of Jamie's core executive team, I was instrumental in developing 14 companies within the group, including a television production company (freshone.tv), a design agency (theplant.co.uk), and a talent agency (fresh-partners.com).For more information, visit www.jamieoliver.com.
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Partner/Managing DirectorFresh Partners Limited Feb 2003 - Feb 2007London, United KingdomAs a founding partner along with Jamie Oliver of Fresh Partners (www.fresh-partners.com), we created a talent agency with a difference - born out of the passion to develop personality-led businesses and brands using the same approach that had been used to develop Jamie's brand. In this role, I worked with some extremely talented individuals including Colette Baron-Reid (intuitive) Sophie Conran, Jane Clarke (nutritionist), Tobie Puttock (chef), Matt Skinner (wine guy), and Laurence Llewelyn-Bowen to develop their brand strategies and businesses across multiple platforms.www.fresh-partners.com
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Strategic Brand ConsultantTessa Graham | Consultant 2002 - 2003London, United KingdomAfter leaving RedSheriff, I created a "virtual" consultancy before starting full time with Jamie Oliver. During this time, the Gucci Group brought me on board, as a consultant, to define the Stella McCartney brand.Working with Stella, her team (including her CEO and VP Sales), and key members of the Gucci Group (including James McCarthur and Domenico de Sole), I defined Stella's brand to maintain Stella's integrity and create a platform for future business growth.
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Chief Marketing OfficerRedsheriff 2001 - 2002London, United KingdomAs the Chief Marketing Officer for Red Sheriff, I defined a relevant global brand strategy that informed the development of a new look and feel, product offering and business strategy that ultimately led to the company being purchased by Neilsen Net Ratings, the largest player in the field of digital marketing research and measurement.
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Head Of Brand StrategyRazorfish Jul 1999 - Dec 2000LondonAs the Head of Brand Strategy for Razorfish (www.razorfish.com), the “digital communications service provider”, at the height of the dotcom boom, I launched the company's brand strategy practice worldwide across 14 offices in 9 countries as well as worked with a multitude of clients across Europe including Oddbins, Umbro, and T-Mobile.As my first experience on the "agency" side of things, I learned an extraordinary amount about systems, process, approach and tools that allow people in different cultures and languages to work with an array of clients across multiple sectors effectively. -
Vice President Brand DevelopmentJoe Boxer Jun 1992 - Jun 1999As the VP Brand Development at Joe Boxer (www.joeboxer.com), a marketing and entertainment driven clothing company, I was responsible for extending and leveraging the brand internationally and domestically through licensing, co-branding and other opportunities.Joe Boxer was an irreverent, eccentric and tremendously successful brand. It was here where I learned the importance of intellectual property and protecting a brand - as well as developed a deep understanding of licensing and legal matters.
Tessa Graham Skills
Tessa Graham Education Details
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Business Mangement/Marketing -
Strathcona Tweedsmuir School
Frequently Asked Questions about Tessa Graham
What company does Tessa Graham work for?
Tessa Graham works for Tashas Group
What is Tessa Graham's role at the current company?
Tessa Graham's current role is Brand Strategy and Strategic Projects.
What is Tessa Graham's email address?
Tessa Graham's email address is te****@****ham.com
What schools did Tessa Graham attend?
Tessa Graham attended Capilano University, Strathcona Tweedsmuir School.
What skills is Tessa Graham known for?
Tessa Graham has skills like Brand Development, Strategy, Marketing, Social Media Marketing, Business Strategy, Social Media, Marketing Strategy, Strategic Planning, Digital Strategy, Business Development, Integrated Marketing, Brand Architecture.
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Tessa Graham
Grants & Adaptations Information Support Officer At London Borough Of Hammersmith And FulhamNortholt1lbhf.gov.uk -
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Teresa Graham
Business Partner At Second Street Surgery, Practice Manager At Oxford Terrace & Rawling Rd Medical Group And Gateshead Gp FederationNewcastle Upon Tyne -
Teresa Graham
Luxury Travel Designer And Purveyor Of Beautiful Hand-Engraved Crystal And Travel AccessoriesGreater London1dinnyhall.co.uk
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