Tess Ramirez Email & Phone Number

Texas, United States

Montréal, Québec, Ca

Chicago, Illinois, Us

• Guide and execute communications strategy for Global C-Suite Leaders from Customer Experience, Technology, Finance and Legal. • Develop and manage communication plans supporting McDonald’s growth strategy and enterprise initiatives for external and internal audiences including announcements, drumbeat storytelling, leadership speaking engagements, and global system events. • Support planning and execution of global system events including Global Employee Town Halls (9,000+ employees) and Worldwide Convention (13,000+ employees, suppliers, and franchisees).• Develop and distribute internal communications via various internal communications tools and platforms.• Lead internal advisory council of global employees to better inform and enhance global system events.

Dallas, Tx, Us

• Lead, create and execute communications and engagement strategy for Technical Operations’ Senior Vice President, 3 Vice Presidents, and 14+ Senior Directors/Directors. Aid during crisis events, crafting and disseminating messages to Employees efficiently and accurately.• Guide communications response for high-profile initiatives including; COVID-19, employee voluntary separation programs, MAX grounding and return-to-service, and ETOPS authorization in collaboration with key business partners.• Directed communications and engagement strategy for largest technology initiative for Southwest in 2021, implementing Maintenix, a new electronic maintenance record keeping system.• Trusted advisor to VP Maintenance Operations, leveraging his voice to rebuild trust with Field Employees after difficult contract negotiations, leading to 50% open and 41% read rates on written and video communications, and a 25% attendance rate for Virtual Town Halls—a 40% and 20% increase respectively. • Leading the strategy for current migration to Microsoft 365 suite; includes advising organization on best practices, Teams adoption, transitioning intranet to SharePoint, creating a Yammer community for the organizations' 500+ leaders, and identifying new ways for employees to get the information they need. • Developed and facilitate training to teach leaders how to use effectively communicate with their teams • Mentor, coach, and train new Communications and Employee Engagement Team Members.

Dallas, Tx, Us

• Constructed, planned and executed regular leader and organizational messaging for Technical Operations 5,000+ employees across 23 locations. Partnered with analytics team to improve open rates by 21% from 2018 to 2020.• Implemented weekly calls for Senior Leaders to share rapidly changing information about high profile initiatives, reaching over 30% of Tech Ops' Field Leaders and answering over 3,000 questions since March 2020.• Led breakout sessions and workshops with Tech Ops Employee Council to better understand, inform, and enhance employee communications and relationships.

Dallas, Tx, Us

• Monitored and responded to potential volatile and rapidly developing Emergency Response situations and provided timely updates about daily Operations to Senior Leaders in the Network Operations Control (NOC).• Managed updates to Social Care verbiage library and identified trends to keep text relevant.• Led Southwest Voice Core Team to develop, implement and facilitate enterprise Southwest Voice social media training.• Mentored, coached, and trained new Team Members—served as a Team writing expert by proofreading Customer-facing messages before they were sent.• Fostered Customer loyalty through our Social Customer Advocate Program by encouraging interactions with influencers and brand supporters (featured on airlinereporter.com for sending Customer our LIFT coffee).• Conducted Days in the Field, Social Care overviews, and Listening Center (LC) tours for Southwest Airlines Employees and visitors—including FOX News.• Represented the Social Care Team in the LC and NOC to collaborate with multiple workgroups (Marketing, General Counsel, Communications, and Security) and provide real time social impact and Customer sentiment.

Dallas, Tx, Us

• Spearheaded the creation and implementation of a standardized Social Care verbiage library to ensure compliance in policy verbiage and the Southwest Voice on social channels.​• Developed the Social Care Style Guide to ensure grammatical standards were followed across social channels.

Dallas, Tx, Us

• Monitored and responded on Southwest Airlines’ social channels to answer Customer inquiries in a timely manner.​• Exhibited strong attention to detail when responding to Customer’s situations, scoring Outstanding or Excellent on monthly quality reviews.

Dallas, Tx, Us

• Responded to escalated Customer inquiries and complaints on behalf of Southwest’s Senior Leaders in writing with a focus on Department of Transportation regulations.

Dallas, Tx, Us

• Developed written and digital editorial content for Onboard and Heartbeat internal communications ​• Filmed, produced, and edited multiple video projects to support the One LUV initiative ​• Proofread written communication to ensure appropriate content and adherence to Colleen’s Bible​

Pittsburg, Ks, Us

• Coordinated use of meeting space between student organizations and campus faculty and staff• Regulated student use of facility and enforced rules and regulations during groups' rental of space• Assisted visitors of the student center as needed

• Developed and implemented a time accountability system for employees to enhance communication and efficiency• Conducted quality assurance testing on promotional and marketing campaigns to ensure high brand awareness• Published and maintained a well-organized online photo database to keep archives current• Formally tracked advertising data from 2010 and 2011 to analyze the percentage and type of products purchased

• Served on the Strategic Planning Team through Pittsburg State University's Communication Department to develop a five year strategic plan for the City of Pittsburg's Parks and Recreation Department• Analyzed current use of social media outlets and developed plan to create a stronger online presence• As the leader of my team, worked closely with management formulate a plan to improve Parks and Recreation operations

Kansas City, Kansas, Us

• Represented organization as emcee during home games to keep audience engaged and facilitated in-game promotions. • Notified new and existing customers of upcoming events to increase revenue and presence in the community.• Provided support and cooperation with administrative staff to ensure seamless results between the front office and back up administration• Collaborated with multiple teams to revamp and revitalize in-game promotions to keep fans entertained• Designed and distributed advertisements to local newspapers