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As a Marketing Manager with a proven ability to launch and position products in competitive markets, I have a deep understanding of market analysis, messaging strategies, and cross-functional collaborations.I specialize in developing and executing go-to-market strategies that drive product adoption and customer engagement. By leveraging customer feedback and market research, I craft targeted product messaging that resonates with key audiences. My experience also includes creating high-impact content that supports product launches, builds brand awareness, and enhances the overall customer journey.I understand the crucial importance of leading, training, and encouraging team members to strive and become better professionals.I am well organized, with prioritization skills and a level-headed attitude. With an analytical mind and communication skills, I work effectively with different internal and external teams and adapt quickly to new challenges.
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Marketing ManagerCinergiaMataró, Ct, Es -
Product Marketing ManagerCoera Brand Mar 2022 - PresentBarcelona, Catalonia, SpainMarket Segmentation and TargetingProduct Positioning and MessagingGo-to-Market Strategy DevelopmentContent Marketing StrategyAdvertising StrategyProduct Launch Planning and ExecutionBrand ManagementMarketing Analytics and Metrics -
Marketing ManagerFuture Motors Iberia Jan 2022 - PresentBarcelona, Catalonia, SpainCollaborate closely with the CEO, making strategic recommendations and developing detailed plans to define Market Segmentation and Targeting, Product Positioning and Messaging and the Go-to-Market Strategy in the Iberian Market.Digital StrategySocial Media Strategy (LinkedIn)Content CreationSocial Media Advertising Communication Strategy -
Social Media Manager & Online Reputation Team LeadLeadtech Group Jun 2017 - Jan 2022Av Del Maresme 44, Badalona, SpainMarket ResearchBenchmarkingSocial Media ManagementSocial Media Advertising Online reputation ManagementUser Feedback AnalysisCross-Functional Collaborations -
Content Branded Strategy & Social Media ManagerBranding Industrial Jan 2016 - Jun 2017Barcelona Area, SpainProject management: Clients: General Electric Lighting EMEA, Current by GE Spain, Millward Brown Iberia, DAS España, Federación Española IctusDigital Content StrategySocial Media ManagementSocial Media Advertising -
Community Outreach ManagerOpen Colleges Apr 2014 - Dec 2015London, United KingdomContent Marketing Strategy Planning Production and Distribution of ContentDeveloping Relationships with BloggersReporting -
Senior Social Media SpecialistGsma Jan 2015 - Jul 2015London, United Kingdom•Social Media Management: Manage, maintain and moderate 20+ accounts for various initiatives and events across public Social Media presences including Facebook, LinkedIn, Twitter, Instagram, Google+ and YouTube• Social Media Advertising Strategies: Facebook Advertising Strategy & Twitter Advertising Strategy •Go to person for analytic reports: Radian 6, Sprout Social, Twitter Analytics, Socialbakers•Member of the content team for the elaboration of the Social Media calendars and videos.•Training junior members of the team•Online Customer Care: Being able to handle 80% of the total volume of online queries from exhibitors, media and attendees. -
Social Media SpecialistGsma Jan 2014 - Dec 2014Seventh Floor 5 New Street Square New Fetter Lane London, Ec4A 3Bf Uk.•Community Management: Monitoring brand mentions online, analysing, reporting and implementing responses to achieve the most relevant objectives of GSMA Social media project: Brand Awareness and Protection, Lead generation, Customers support•Social Media Management: Manage, maintain and moderate 20+ accounts for various initiatives and events across public Social Media presences including Facebook, LinkedIn, Twitter, Instagram, Google+ and YouTube, as well as, own event based closed Social Network My MWC •Reporting on social media activity and effectiveness by tracking the main KPIs in order to maximise performance and ensure campaign success. Software used: TweetDeck Radian 6 and Eloqua• Social Media Advertising Strategies: Facebook Advertising Strategy & Twitter Advertising Strategy -
Social Media StrategistBrand On Digital Aug 2012 - Dec 20132 Ariel Road, London• Strategy: Creating effective data-driven propositions to maximise social capital and help build sustainable affinity with the client• Social Media Advertising Strategies: Facebook Advertising Strategy • Moderation: Monitoring brand mentions online• Engagement: Creating influencers and advocates through targeted conversation and customer service management.• Insight: Producing bespoke information-rich dashboards and reports that provide a deep focus on brand conversations to inform campaign direction, content strategy and engagement planning -
Community ManagerDanceworks, Inc. Jan 2012 - Jun 201216, Balderton Street, London, W1K 6Tn• Planning, creating and promoting content for Danceworks website and social media channels including Facebook, Twitter, LinkedIn, YouTube, Flickr, Pinterest and blog.• Community Management: monitoring, analysing, reporting and implementing responses.• Researching and engaging with key influencers across the industry to increase brand awareness.• Email Marketing, using tools such as MailChimp and Campaign Monitor.• Reporting on communication activity and effectiveness using analytic tools such as Google Analytics, and management software such as Legend Club Management System. -
Social Media Specialist (Freelance)Tempero Ltd Social, Maxus, Vubiquity Inc 2009 - 2012London, United Kingdom• Tempero Ltd Social (Social Media Agency)- London, UK• Maxus (Social Media Agency)- London, UK• Vubiquity Inc (Global Provider of Content Services)- London, UK
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Tv News Editor And Second Voice In Radio NewsEl Correo: Localia Television & Punto Radio Jun 2007 - Oct 2007Spain• Interviewing people in a range of different circumstances.• Making live broadcast as well as indoors programs for the radio station: news, interviews and thematic content.• Building the social network to maintain a flow of news: police services, local council, community groups.• Attending press conferences and a variety of events such as council meetings, magistrates’ court proceeding, football matches etc.• Working closely with the news team, photographers, cameras and editors.• Creating and uploading news content for the online platform.• Producing press releases, reports and translations works.
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Member Of The Tv Production Team And Second Voice In The Radio NewsRioja Television & Onda Cero Radio Jun 2003 - Sep 2006SpainMember of the TV production team and second voice in Radio news•Attending press conferences and a variety of events such as council meetings, magistrates’ court proceeding, football matches etc.•Working closely with the news team, photographers, cameras and editors•Creating and uploading news content for the online platform.•Producing press releases, reports and translations works.
Tania Fernandez Skills
Tania Fernandez Education Details
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International And Intercultural Communication -
Pais Vasco UniversityCommunication
Frequently Asked Questions about Tania Fernandez
What company does Tania Fernandez work for?
Tania Fernandez works for Cinergia
What is Tania Fernandez's role at the current company?
Tania Fernandez's current role is Marketing Manager.
What is Tania Fernandez's email address?
Tania Fernandez's email address is ta****@****ail.com
What is Tania Fernandez's direct phone number?
Tania Fernandez's direct phone number is +349331*****
What schools did Tania Fernandez attend?
Tania Fernandez attended London Metropolitan University, Pais Vasco University.
What are some of Tania Fernandez's interests?
Tania Fernandez has interest in Children.
What skills is Tania Fernandez known for?
Tania Fernandez has skills like Social Media Marketing, Blogging, Digital Marketing, Social Media, Facebook, Social Networking, Marketing Strategy, Seo, Email Marketing, Journalism, Wordpress, Digital Media.
Not the Tania Fernandez you were looking for?
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Tania Fernández García
Molins De Rei -
Tania Fernandez Alvarez
Madrid -
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