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Versatile marketing strategist with 20+ years of experience in developing ‘out of the box’ solutions, effective marketing strategies, and campaigns to address business problems and resolve marketing challenges. Verifiable record of success in excelling in strategic planning involving campaign creation, issues management and resolution, and stakeholder relations.
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Marketing ManagerReef Industries, Inc. Jan 2022 - PresentHouston, Texas, Us• Plan, coordinate, and direct marketing efforts, managing 20+ marketing projects and campaigns from conception to completion including digital asset management and spot creation.• Conduct competitor brand, customer, and product research to refine market position and identify business opportunities.• Convey marketing plans company-wide, with emphasis on the sales and business development teams.• Boost brand awareness and positioning to drive sales and lead generation.• Broker with the company's media partners to secure beneficial contracts and increase annual savings.• Control social media marketing strategy and content marketing; manage the company's websites and email marketing campaigns using analytics to maximize success and improve performance.• Take advantage of marketing performance metrics and tracking tools to complete market research, forecasting, competitive analysis, campaign reporting, and consumer trends that translate into actionable insights for the team.• Utilize an understanding of budget development, including expenditures, return-on-investment, R&D appropriations, and profit-loss projections.• Manage the marketing team, approve schedules to confirm proper coverage. -
Graphic Designer ILone Star College-University Park May 2017 - Dec 2021Houston, Tx, UsWork independently and as part of a team, conceptualizes, plans, and designs a variety of print and non-print materials and layouts for assigned internal publications, advertisements, digital signage, web pieces, etc. Responsible for high-level creative strategy and implementation on a global scale. Captures, edits, catalogs and selects digital images and video clips needed to complete print and digital projects. Uses a variety of tools and mediums to achieve artistic or decorative effects to create options for customer selection. Responsible for meeting deadlines and using independent judgment to prioritize assigned work. Maintains communications with vendors, requesting bids, providing prepress and press checks, and helping ensure print production timelines are met.• Assign incoming projects to the graphics team. • Manage fast-approaching deadline requests• Mentor, guide, and inspire junior creatives.• 91.06% on-time KPI and 100% client satisfaction score. -
Interim Marketing ManagerLone Star College-University Park Mar 2019 - Sep 2019Houston, Tx, UsManaged the execution of marketing initiatives from start to finish, leveraging internal support, and driving collaboration. Worked in partnership with the creative team to develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets. Edited, approved, and provided support for creative, content, digital, and other marketing promotional efforts.• Strategized, budgeted, and implemented ideas and events• Tracked and reported on ROI for marketing efforts.• Developed marketing and branding for a campus-wide initiative to increase student graduation by 300% by 2022 -
Marketing Brand ManagerLapolla Industries, Inc. Apr 2015 - May 2017Houston, Tx, UsCreative lead focused on driving marketing strategy aligned with sales objectives, growth, and maintenance of a strong and consistent brand through a range of online and offline marketing channels, and delivery of cost-effective marketing solutions. Worked with the executive team to develop strategies to boost the company’s name recognition and industry reputation by managing marketing campaigns from concept to execution.• Oversaw complete rebrand of all marketing collateral.• Implemented a social media schedule and review responses.• Managed budget for tradeshow graphics and materials. -
Creative LeadMomentum Printing & Graphics Apr 2012 - Dec 2014Creative lead on 30+ accounts, overseeing concept, development, and execution of many projects involving — but not limited to — print, broadcast, and multimedia.• Managed all operational, strategic, financial, quote/bid, and administrative functions.• Expertly converted features to benefits to achieve client objectives.• Implemented new processes to improve company efficiency.
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Creative Director121 Creative Solutions Aug 2003 - Apr 2012Developed concepts for web, multimedia, and print projects. Recruited new clientele, secured projects, negotiated pricing, and built relationships with existing clients. Managed full marketing campaigns from concept to completion.• Works collaboratively within a team environment building effective campaigns and communications• Managed creative direction and concept development • Created an annual budget and managed finances.
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Client AdvisorChampion Acura Dec 2005 - Jul 2010Function as a professional sales and leasing consultant to generate and close leads, educate prospects, fill needs, and satisfy the desires of consumers turning prospective customers into satisfied clients. Initiate successful interviewing to understand a client's goal. Develop and implement new follow-up techniques, which improve customer contact percentages by 25%. Work with local, regional, and national car manufacturer representatives to conduct studies and improve sales. Organize and communicate new pricing structures based on market research and analysis.• Served as Internet Sales Manager.• Acura Council of Excellence Award winner.• Served as interim Finance Manager.
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Clerical Administrative AssistantTexas State University Jul 1999 - May 2003San Marcos, Tx, UsLab Assistant, (1/02 – 5/03) Provided direct assistance to students and faculty in the Mass Communication lab; Monitored computer usage; Managed and Maintained Mac computers and accessories.Office Assistant, (7/99 – 12/01) Maintained active and archived student records utilizing image, electronic document access, and database management in the Multicultural Student Affairs office. Answered and directed phone calls to staff members.
Tyrone Brownlee, Mba Skills
Tyrone Brownlee, Mba Education Details
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University Of Houston-DowntownInternational Business -
Texas State UniversityMarketing -
Beckville Jr/Sr High SchoolHigh School
Frequently Asked Questions about Tyrone Brownlee, Mba
What company does Tyrone Brownlee, Mba work for?
Tyrone Brownlee, Mba works for Reef Industries, Inc.
What is Tyrone Brownlee, Mba's role at the current company?
Tyrone Brownlee, Mba's current role is Marketing Operations Manager.
What is Tyrone Brownlee, Mba's email address?
Tyrone Brownlee, Mba's email address is t.****@****ive.net
What is Tyrone Brownlee, Mba's direct phone number?
Tyrone Brownlee, Mba's direct phone number is +171350*****
What schools did Tyrone Brownlee, Mba attend?
Tyrone Brownlee, Mba attended University Of Houston-Downtown, Texas State University, Beckville Jr/sr High School.
What are some of Tyrone Brownlee, Mba's interests?
Tyrone Brownlee, Mba has interest in Children, Economic Empowerment, Civil Rights And Social Action, Human Rights, Health.
What skills is Tyrone Brownlee, Mba known for?
Tyrone Brownlee, Mba has skills like Advertising, Marketing, Graphic Design, Social Media, Illustrator, Photoshop, Logo Design, Sales, Dreamweaver, Event Planning, Brochures, Flash.
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