Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm Email and Phone Number
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Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm phone numbers
I'm a PgM (Program Manager) leader with a strategic mindset and a deep understanding of product development. Leveraging my design and program management background, I'm passionate about user experience and product design. This combination allows me to create and deliver products that are not only functional but also visually appealing.Over the course of my 10+ year career in program management, I have honed my skills as a problem solver, consistently bringing a fresh perspective to the tech industry. One of my key strengths lies in leading project sprints and user research, ensuring the delivery of high-quality results within designated timelines.----------Fun facts:• I'm a co-author of the book "Gestão de Produto como você nunca viu," the first book about Product Management written entirely by women and published in Brazil.• I'm a strong believer in the power of sharing information and connecting with others. I host a podcast called Latinx in Power and a blog called PM101.• I have been vegan for 10 years (I was vegetarian for a year before becoming vegan in 2014).• My favorite cities in the world are San Francisco and Paris (hmmm Barcelona too).• I hosted interviews with individuals of all Latin America and Caribbean countries (+ territories) including 🇦🇷 Argentina, 🇧🇿 Belize, 🇧🇴 Bolivia, 🇧🇷 Brazil, 🇨🇱 Chile, 🇨🇴 Colombia, 🇨🇷 Costa Rica, 🇨🇺 Cuba, 🇩🇴 Dominican Republic, 🇪🇨 Ecuador, 🇸🇻 El Salvador, 🇬🇹 Guatemala, 🇭🇹 Haiti, 🇭🇳 Honduras, 🇲🇽 Mexico, 🇳🇮 Nicaragua, 🇵🇦 Panama, 🇵🇾 Paraguay, 🇵🇪 Peru, 🇺🇾 Uruguay, 🇻🇪 Venezuela, 🇬🇾 Guyana, 🇸🇷 Suriname, 🇦🇬 Antigua and Barbuda, 🇧🇸 Bahamas, 🇧🇧 Barbados, 🇩🇲 Dominica, 🇬🇩 Grenada, 🇯🇲 Jamaica, 🇰🇳 Saint Kitts and Nevis, 🇱🇨 Saint Lucia, 🇻🇨 Saint Vincent and the Grenadines, 🇹🇹 Trinidad and Tobago, 🇬🇫 French Guiana, 🇵🇷 Puerto Rico, 🇸🇽 Sint Maarten, 🇦🇼 Aruba, 🇻🇮 United States Virgin Islands, (+ 5 bonuses: 🇪🇸 Spain, 🇲🇿 Mozambique, 🇯🇵 Japan, 🇨🇳 China, 🇺🇸 United States) for the Latinx in Power podcast.♡
Commerce
View- Website:
- commerce.com
- Employees:
- 1671
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Group Technical Program Manager, AiCommerceSan Francisco, Ca, Us
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Founder, Podcast Host And ProducerLatinx In PowerSan Francisco, Ca, Us -
Senior Program Manager, ProductFeedonomics Aug 2024 - PresentWoodland Hills, California, Us -
Co-Chair Dei, Diversity, Equity And InclusionFeedonomics May 2024 - PresentWoodland Hills, California, Us
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Senior Program Manager, GrowthFeedonomics Jul 2023 - Sep 2024Woodland Hills, California, UsStrategic Growth team fosters innovation and manage risks to achieve revenue growth, market expansion, customer acquisition and retention, and product innovation.@ Feedonomics is the #1 Feed Solution for Multichannel Ecommerce and AI Categorization.• Lead and align project portfolios and program strategies with organizational goals and objectives.• Allocate and manage resources to optimize program outcomes.• Build and maintain strong relationships with internal and external stakeholders.• Continuously improve processes and methodologies to enhance team efficiency and effectiveness.• Provide guidance, and mentorship to cross-functional program teams for successful execution.• Utilize an analytical mindset with strong problem-solving abilities in fast-paced environments.
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Founder, Podcast Host & ProducerLatinx In Power Jul 2020 - PresentLatinx in Power is a social impact project that aims to demystify tech through featuring interviews with successful Latin American and Caribbean leaders.@ Latinx in Power, discover the world of tech like never before.• Collaborated with Microsoft as a strategic partner during their flagship event, Microsoft Build, where Thaisa conducted live podcast sessions featuring Latin American and Caribbean Microsoft executives.• Latinx in Power became part of the HubSpot Podcast Network in Q3 2023 which is the audio destination for business professionals who seek the best education and inspiration on how to grow a business.• Conducted interviews with individuals of all Latin America and Caribbean countries (and some territories), 38 countries
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Founder, Technical Writer & MentorPm101 Sep 2016 - Present#1 blog sharing Program Management & Product Management content receiving 1,000,000+ visitors per year since 2016.@ PM101 is a resource for anyone looking to improve their product and program management skills.• In 2020, PM101 has begun accepting guest posts, which allows other experts in the field to share their insights and perspectives on product management. This feature has expanded the scope of the blog and has added more diverse perspectives to the blog. • The blog’s name, PM101, reflects its focus on both product and program management and other valuable topics for the community.• PM101 can be a valuable resource for anyone looking to improve their product management skills or stay up to date with the latest trends in the industry, written by an expert and featuring diverse perspectives from other industry experts. -
Lead Program Manager, Twitter Official PartnersTwitter Jan 2020 - Jan 2023San Francisco, Ca, UsTwitter Official Partners is an ecosystem of innovative and specialized partners that meets the needs of diverse marketers. @ Twitter is a go-to social networking app and the source for what's happening in the world with 152 million active users (February 2019) and 7,500 employees (December 2021). • Transformed a 25-member platform team, driving significant impact on Twitter's ad spend through the Ads API. Processed $2.5B in transactions and influenced 70% of total ad spend in 2022.• Achieved an astounding 140% growth for the Twitter Marketing Partners program within a span of 2 years.• Led a broad network of partners, including 60 Twitter Marketing Partners and over 3,000 developers, to achieve business objectives. • Executed product launches and go-to-market strategies, launching 16 new Twitter Marketing Partners in 2022. -
Professional Development Lead @ Twitter AlasTwitter Jun 2022 - Nov 2022San Francisco, Ca, Us@ Twitter Alas is Twitter's resource group for employees of Latin America descent and also allies interested in learning more about Latin America. Alas means wings in Spanish. Twitter Alas continue to develop a strategic approach to professional development in partnership with Inclusion & Diversity and Career Experience teams.• Successfully lead and manage the Professional Development events for the Alas business resource group, catering to the evolving needs of its members. Developed an innovative and engaging Alas Professional Development annual calendar, which provided value to its members.• Presented a compelling call-to-action during Q2 All Hands to increase Alas membership in Mentoring@ and Alas Referrals, which resulted in a significant increase in participation. Proactively identified the evolving member’s needs and presented creative new ideas for future events, leading to increased engagement and participation. • Led cross-functional collaboration with various teams, including Alas leads, Finance, HR, and IDEA team, to execute Alas strategy effectively. Developed a streamlined process for Tweeps to send Latinx referrals to RH, which helped to increase diversity and inclusion in the workplace.
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Technical Program Manager, ApiTwitter Jul 2019 - Jan 2022San Francisco, Ca, UsThe Ads API Developer ecosystem helps partners (advertisers, agencies, data providers, ad tech, and creative solutions) building tools and services to create innovative solutions using Twitter Ads API's. @ Twitter is a go-to social networking app and the source for what's happening in the world with 152 million active users (February 2019) and 7,500 employees (December 2021). • Collaborated with Product Management, Engineering, Sales, Product Marketing for API product development including Twitter Carousels, Dynamic Product Ads, and Commerce in Alpha and Beta go to market.• Implemented program operations to establish partner prioritization: Tier 1 ($1.7M), Tier 2 ($217M), and Tier 3 ($707M) accounted for $1.917B.• Launched and redesigned a new web property, achieving 33M views since early 2022, with an impressive 120% increase from 2021.• Drove program growth and scale through strategic initiatives, with Retail leading the US ad spend at 26% share in 2021, surpassing all other verticals.
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Design Faculty LecturerHarbour.Space Apr 2022 - May 2022Barcelona, Catalonia, EsAs design evolves to areas like Product Design, design professionals often have to balance user goals with business goals. This course will focus on a few approaches to elevate design to the strategic level, helping to drive your product and team to align on these goals. Learn how to influence scope, success metrics, find market fit and clarify the value proposition for your product.@ HARBOUR.SPACE, university degrees taught by industry leaders from around the world.• Provided a transformative design training for 15 designers, equipping them with the skills to define the scope, evaluate success, validate market fit, and refine their product's value proposition. -
Senior Program ManagerRapp Sep 2017 - Jun 2019New York, Ny, UsCreate project plans and feature release plans and ensure on-time, on-budget delivery of milestones and deliverables. Effectively identify, communicate, and mitigate risks to ensure consistent project success.@ RAPP is one of the largest global advertising agency networks; owned by Omnicom Group, headquartered in New York City; and one of the big four agency holdings conglomerates in the world.• Reduced the frequency of meetings by 10% by leveraging team and roadmap metrics to drive a continuous improvement feedback cycle.• Successfully executed product launches and go-to-market strategies for prominent companies. Lead Visa, Wells Fargo, and Autodesk tech projects.• Developed comprehensive project feature release plans, ensuring timely delivery of milestones and deliverables. -
Senior Design Program ManagerSofi May 2017 - Aug 2017San Francisco, California, UsProject manage a team of 30+ including designers, copywriters, product marketing managers, and sales teams from different areas. Delivered 94 projects in a month, including billboards, social media campaigns, TV and YouTube commercials, eCRM campaigns, and events for different marketing campaigns.@ SoFi, a fintech that had $523 million under management in 2021.• Boosted production speed by 620%, delivering 94 projects in 30 days, while coaching a 15+ member design team in Agile processes like Scrum and Kanban to drive innovation and continuous improvement.• Implemented a Kanban board that was adopted by a team of over 30 people, streamlining operations and improving collaboration. -
Product Manager & FounderLunna App Jul 2014 - Jun 2017San Francisco, Ca, UsLed developers and UX designers in delivering a functional MVP. Gathered requirements and resolved and prevented conflicts on the iterative Lean-Agile process using Kanban and Scrum. Created UX writing in English and Brazilian Portuguese for the app.@ Lunna App, a women's health app providing valuable tips, advice, and support.• Effectively managed a diverse group of 10 UX designers, researchers, and software engineers. • Designed and conducted comprehensive beta testing with over 500 participants to refine the app's focus and scope. • Deployed interim versions of the app every 2 weeks through sprints. -
Senior Project ManagerFcb Global Jan 2013 - Jun 2014New York, New York, UsResponsible for Hewlett-Packard’s online store. Boosted the productivity of the design team by over 140% through optimized internal processes and reduced overtime hours. Cut routine data collection expenses by 50% through efficient task management.@ FCB Brazil, Foote, Cone & Belding, is one of the largest global advertising agency networks. It is owned by Interpublic Group, one of the big four agency holdings conglomerates in the world.• Increased productivity of design team over 140% by optimizing internal processes and dropping the team’s extra hours. Reduced costs for routine data collection tasks by 50% by creating templates and process flows.• Developed 2013’s Black Friday campaign, resulting in the best conversion rate since the e-commerce foundation in 2000. Exceeded expectations, selling +25% of total annual revenues and achieved record toner sales. -
Senior Project ManagerRapp Aug 2012 - Dec 2012New York, Ny, UsCoordinated project plans, timelines, and tasks along with the U.S. headquarters for MasterCard. Planned long-term MasterCard project. Planned the roadmap up to 2 years ahead to present to corporate clients. @ RAPP is one of the largest global advertising agency networks; owned by Omnicom Group, headquartered in New York City; and one of the big four agency holdings conglomerates in the world.• Reviewed, assessed, and assigned a comprehensive budget, calendar, status report, and SOW for projects.• Planned the translation and localization of the content in three languages: English, Spanish, and Brazilian Portuguese, along with Latin America.
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Project ManagerAccenture Nov 2010 - Aug 2012Dublin 2, IeManaged a team of 10 people including designers and developers. Managed accounts on diverse engagement programs including online advertising and marketing campaigns. Led planning through definition of scope and resource planning for future project needs.@ AD Dialeto, part of Accenture plc, headquartered in Dublin; agency focused on digital content, social media, SEM, CRM, and SEO.• Coordinated and managed for Motorola the launch of the first Brazilian consumer support service on Facebook—an app as a pioneering initiative in the technical support segment with a user base of 1.5K+ WAU.• Led SEO and SEM campaigns for the largest distributor of Mercedes-Benz in Brazil and reached ROI 1000 (for every $1 the company spent, we returned $1000). We sold 6 trucks units per month (each truck costs around $250K USD). -
Ui & Ux DesignerTransdoor Publicidade Jun 2003 - Oct 2010This is how everything started!
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm Skills
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm Education Details
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University Of California, BerkeleyCertification In Project Management -
Centro Universitário Newton PaivaMarketing
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Centro Universitário Newton PaivaCommunications
Frequently Asked Questions about Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm
What company does Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm work for?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm works for Commerce
What is Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's role at the current company?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's current role is Group Technical Program Manager, AI.
What is Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's email address?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's email address is fe****@****ail.com
What is Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's direct phone number?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's direct phone number is (866) 357*****
What schools did Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm attend?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm attended University Of California, Berkeley, Centro Universitário Newton Paiva, Centro Universitário Newton Paiva.
What are some of Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm's interests?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm has interest in Social Media, Planning, Agile, Art, Veganism, Reading, Product Manager, Jquery, Food, Balloons.
What skills is Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm known for?
Thaisa Fernandes ✨Mba, Pmp, Pspo, Psm has skills like Digital Marketing, Project Management, User Experience, Product Management, Social Media, Agile, Scrum, Marketing Strategy, Kanban, Email Marketing, App Development, Process Control.
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