General management experienced executive at Financial, Technology and MarCom industries, in national and international companies, with integral P&L responsibility, new business and multicultural team leadership.I oversaw the Latin America general management of an American multinational group, with statutory responsibility leading more than 450 employees in Brazil and Mexico. I was in charge of Sales, Products and Marketing growth strategy formulation and implementation for a Brazilian scale-up, performing international expansion and commercial consolidation in Brazil.Since 2002 in products, marketing, sales, and innovation executive areas I was responsible for up to US$ 300 million P&L, with projects in Latin America, Europe and the USA.Change management experience in market transition companies delivering organizational efficiency by improving long term sustainable results through new sales channels implementation, business model innovation, strategic alliances, and growth strategies.Strong results orientation with analytical ability for solving problems and goals achievements. Multicultural and cross functional team leadership, with communication, engagement, negotiation, and interpersonal relationship skills in three languages, respecting local peculiarities. Independent Board Advisory in private and ONG companies. Council implementation for a mid-size tech company.Digital Marketing, Corporate Communication, Social Media, Governance, Digital Transformation, Change Management, Products Portfolio Management, Strategic Planning, P&L Management, Sales Management, GTM, Growth Hacking