Thaís Rosa

Thaís Rosa Email and Phone Number

Marketing Product Designer @Efí Bank | Creative, Brand & Design Strategy | Product Marketing | Growth | Branding @ Efí Bank
Thaís Rosa's Location
Uberlândia, Minas Gerais, Brazil, Brazil
Thaís Rosa's Contact Details

Thaís Rosa work email

Thaís Rosa personal email

n/a
About Thaís Rosa

Hello, how are you? Welcome to my profile!For over 6 years, I have chosen Graphic Design as my profession and had the privilege of contributing to companies such as Unimed, Social Bank and Gupy.As a Creative Designer, I implement creative strategies and translate them into visual communication, translating campaign concepts into impactful visual elements. I specialize in interpreting brand identity and values, integrating efforts in Branding, Performance, and Product Marketing.This allows me to incorporate the strategic business vision into every design piece I develop, considering the brand essence, audience pains, and product value proposition, providing visual cohesion, emotional connection, and paving the way for tangible returns on advertising investments.📝 Responsibilities and Key Skills:• Creative strategy• Creation of concepts and key visuals for campaigns• Design for social media, website banners, blogs, and performance ads• Creation of A/B tests for paid media• Visual storytelling for commercial presentations and rich sales support materials• Video editing and simple motion design for social media• Layout of digital materials: infographics and e-books• Brand activation at events• Creation of printed materials such as gifts and stationery, as well as file preparation for printing• Internal communication and Employer Branding• Facilitation of online brainstorming sessions with tools like Miro and Figma• Collaboration and communication with different stakeholders• Keeping up to date with design trends• Project and task management tools like Trello, Asana, and Click Up• Design tools: proficiency in Adobe Suite (Illustrator, Photoshop, Indesign, After Effects, Premiere), Figma, PowerPoint, and Keynote.📈 Results:• Creation of the visual identity of an event that saw a 200% increase in the number of participants compared to the previous year.• Contributed to achieving 100% of the awareness goal, which was essential for subsequent achievement of 169% qualified leads and a 46% decrease in acquisition costs.❇️ Currently, I am seeking a new opportunity to apply my skills and experience in a technology company.Feel free to contact me to discuss how I can add value to your team:✉️ thaisrosadesign@gmail.com

Thaís Rosa's Current Company Details
Efí Bank

Efí Bank

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Marketing Product Designer @Efí Bank | Creative, Brand & Design Strategy | Product Marketing | Growth | Branding
Thaís Rosa Work Experience Details
  • Efí Bank
    Marketing Product Designer Ii
    Efí Bank Jul 2024 - Present
    Ouro Preto, Minas Gerais, Brasil
  • Gupy
    Creative Designer
    Gupy Nov 2021 - Feb 2024
    São Paulo, Brasil
    • Responsible for materializing and ensuring the visual consistency of the brand.• Creation of key visuals for marketing campaigns.• Development of a wide range of marketing materials, including design for social media, product marketing, events, paid media, presentations, e-books, and nutrition funnel infographics.• Close collaboration with marketing and communication professionals, copywriters, performance analysts, motion designers, and other designers to meet the needs of each project.• Leadership of the "Creative Talk," a weekly forum for designers to discuss trends, design, branding, and creativity, fostering a learning and innovative environment.• Conception and implementation of a Testing Culture strategy to integrate experiments in the marketing area, aiming to continuously improve campaign performance.• I created the visual identity of the HR4results 2023 event: a 200% increase in the number of participants compared to the previous year.• Achieving 100% of the awareness goal enabled a 146% increase in qualified leads and a 46% reduction in cost per lead.
  • Uzzo Pay
    Motion & Design Analyst
    Uzzo Pay Feb 2021 - Aug 2021
    São Paulo, Brasil
    • Responsible for creating key visuals for campaigns and promotional product videos, focusing on performance and customer acquisition.• Regular brainstorming meetings with the Marketing team aimed at generating new content ideas for social media.• Innovation in delivering new formats of creative videos for social media, involving employees from different areas to promote a culture of belonging and diversity of perspectives.
  • Social Bank
    Employee Experience Designer
    Social Bank Aug 2020 - Jan 2021
    Brazil
    • Development of visual strategies to effectively communicate the company's identity and values, prioritizing Employer Branding.• Active collaboration in creating positive experiences for employees, ensuring a memorable internal journey in partnership with HR professionals.• Conceived and implemented a newsletter as part of the endomarketing strategy, boosting engagement and promoting more assertive internal communication.• Leadership of the "Influbankers" project, aiming to transform engaged employees into brand influencers on social media to expand online presence and strengthen the organization's reputation.
  • Social Bank
    Designer | Marketing And Communication
    Social Bank Feb 2019 - Jul 2020
    Brazil
    • Development of visual and audiovisual materials for social media, internal communication, endomarketing, and institutional campaigns.• Actively participated in the creation of visual assets, especially the visual language for social media and the image bank, which was internally created with the collaboration of employees.• Leadership in creating the first videos for YouTube focusing on demonstrating the product for B2B.
  • Unimed Uberlândia
    Graphic Designer
    Unimed Uberlândia Jun 2017 - Jan 2019
    Uberlândia E Região, Brasil
    Institutional and commercial campaigns according to the Unimed Brand Manual.
  • Cdl Uberlândia
    Graphic Design Intern
    Cdl Uberlândia Jan 2016 - Mar 2017
    Uberlândia, Minas Gerais, Brazil
    • Responsável pela criação de e-mails marketing de comunicação interna e peças de design para eventos da instituição com foco em atrair a comunidade empreendedora e lojista da cidade. • Em alguns meses, os eventos da instituição ficaram bem conhecidos pela comunidade, atraindo muitos empresários e profissionais interessados em fazer networking e novos negócios.

Thaís Rosa Skills

Design Editorial Social Media Adobe After Effects Identidade Visual Motion Design Empreendedorismo Editorial Design Graphic Design Microsoft Powerpoint Identidade De Marca Design De Embalagens Adobe Photoshop Brand Design Aquarela Facebook Design De Logotipos Microsoft Office Microsoft Word Trabalho Em Equipe Internal Communications Marketing Illustration Marketing Digital Design De Marca Marca E Identidade Visual Adobe Illustrator Adobe Indesign Design Adobe Premiere Publicidade Propaganda Instagram

Thaís Rosa Education Details

Frequently Asked Questions about Thaís Rosa

What company does Thaís Rosa work for?

Thaís Rosa works for Efí Bank

What is Thaís Rosa's role at the current company?

Thaís Rosa's current role is Marketing Product Designer @Efí Bank | Creative, Brand & Design Strategy | Product Marketing | Growth | Branding.

What is Thaís Rosa's email address?

Thaís Rosa's email address is th****@****.com.br

What schools did Thaís Rosa attend?

Thaís Rosa attended Esamc, Miami Ad School Brasil, Design Circuit.

What skills is Thaís Rosa known for?

Thaís Rosa has skills like Design Editorial, Social Media, Adobe After Effects, Identidade Visual, Motion Design, Empreendedorismo, Editorial Design, Graphic Design, Microsoft Powerpoint, Identidade De Marca, Design De Embalagens, Adobe Photoshop.

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