Thakshila Warnakula Email & Phone Number

Colombo, Western Province, Sri Lanka

Colombo, Western Province, Sri Lanka

- Assisting with discussions to improve Digital and PR marketing of events to increase awareness. - Strategizing and launching new ideas for event production and marketing purposes.- Overlooking event operations and coordination.- Conducting event marketing brainstorms with internal teams to give a one-of-a-kind event experience.- Research opportunities and communicate with clients to execute new ideas.- Maintaining relationships with local and international event industry-related suppliers for better partnerships

Colombo, Western Province, Sri Lanka

- Developing and maintaining client relationships locally and overseas by providing them with proper event guidance and logistics solutions to make their event a success and to sustain a better partnership.- Planning and executing tasks from the event venue, supplies, and man-power to logistics.- Producing detailed proposals for events (including timelines, venues, suppliers, legal obligations, staffing and budgets)- Researching venues, suppliers, and contractors, then negotiating prices and giving the best rates to the clients- Managing and handling of PR and marketing requirements.- Taking on client briefs and decoding them and briefing the team to provide the clients with a seamless and well-managed event.- Coordinate with video production and photo coverage for the event.- Coordinate with 3rd parties and suppliers to deliver a great event experience.- Produce post-event evaluation to inform future events.- Research opportunities for new clients and events.

Colombo, Western Province, Sri Lanka

I engaged myself in work such as,- Photography and Videography- Photo editing and Video editing- Video Production- Digital Marketing services- Animations- Graphic Designing- Web designing- Event management and coordination- Client servicing

Victoria, Australia

- Managing E-commerce, B2B and B2C SME businesses related to Health, Finance, IT, and Educational Services in Australia and Sri Lanka.- Formulating Digital Content Plans and Media Strategies for e-commerce products & services, health, Finance, IT and Educational service providing businesses.- Managing customer inquiries on clients' social platforms for Community Management purposes.- Executing and optimizing Paid Media Advertising on clients' social platforms such as Meta, and Google Ads.- Developing Digital Communicational Strategies for new and existing clients to understand their marketing purposes and adapt to the evolving digital environment.- Developing, executing and optimizing email marketing campaigns- Involved in On-Page, Off-Page & Technical SEO services.- Carrying out Website Audits to maintain client website presence throughout.- Analysing and compiling social media reports, SEO, and website analytics reports on the data gathered to calculate, plan, and optimise for future campaigns.- Developing and maintaining client relationships by providing them with marketing solutions and meeting their expected marketing KPIs.

Colombo, Western Province, Sri Lanka

Brands and Campaigns I’ve worked with,Brands –• Samsung Sri Lanka, > Samsung Consumer Electronics > Samsung Members > Samsung Student Ambassador (Galaxy Squad)• Tasty Country by Hemas• Nations Trust Bank• EdinboroughCampaigns –• Samsung Galaxy Unpacked > Samsung Galaxy Flip 4 & Fold 4 (Q4B4) Launch > Samsung Members Unpacked 2022 & 2023 > Samsung Galaxy S23 Launch• Samsung Members, > Samsung Top Solutions Author and Best Solutions Author Series > Samsung Good Lock Series• Samsung Consumer Electronics > Samsung Sahana Campaign • Link Natural - Virtual Fusion Fest – Gaming Campaign• Edinborough Christmas Flavour Hunt------------------------------------- • - Development of digital communications strategies for existing and new clients.- Analyse, measure and optimise the digital marketing performance by monitoring the performance metrics such as awareness, engagement and lead generation while recommending improvements based on estimated and live data.- Developing and maintaining client relationship while providing them with marketing solutions and meeting their goals and expectations on their marketing KPIs.- Understanding and decoding client briefs to make a marketing plan with the internal teams to cater the clients’ needs.- Working closely with the creative team and my superiors to conceptualise campaign and content to provide clients with strategies and plans to enhance their business marketing goals and missions.- Staying up to date with the latest industry trends to identify potential marketing opportunities to cater for the clients to make their brand stand out.- Improving my presenting and expressing skills to attract new opportunities and clients.- Collaborating with 3rd party suppliers in order to finalise the needs of clients and deliver a perfect outcome for client needs.- Analysing and compiling reports on the data gathered to calculate, plan and optimise for future campaigns.

Sri Lanka

- Development of Paid marketing strategies for clients with the help of my team and under the guidance of my superiors.- Analyse, measure, and optimize digital marketing performance by closely monitoring key performance metrics, such as awareness, engagement, and lead generation. Provide recommendations for improvements based on a combination of estimated and real-time data.- Cultivating and sustaining client relationships, delivering tailored paid marketing solutions, and consistently achieving their marketing Key Performance Indicators (KPIs) as well as exceeding their expectations.- Collaborating with both the creative team and seniors to deliver clients a comprehensive strategy and plans aimed at elevating their business's marketing objectives and overarching missions.- Staying up to date with industry and global trends to be used in marketing plans and creating new marketing strategies.- Evaluating and aggregating reports based on collected data, with the goal of analyzing, strategizing, and optimizing for upcoming and ongoing campaigns.

Western, Sri Lanka

Worked in the Financial and Life Insurance & Marketing departments.*Financial Department- Under senior supervision, I was looking into financial statements, Bank reconciliations, and Petty cash vouchers and invoices.- An advanced learning on Microsoft Excel with the guidance of the senior team at the Financial Department.- Developing Financial Reports and Analytical reports for analysis of the company.- Learning of Financial Accounting.*Marketing Department- Engaging and planning out internal events at Arpico Insurance, Union Place.- Helping out and coming up with ideas to help out with business strategies for the way forward of the company.

Bachelor Of Science - Bsc, International Business Management, Second Class First Division

Activities and Societies: Member of Student Activity Club of APIIT, Team player of APIIT Cricket team, Committee Member of Tantalize.

Postgraduate Diploma In Professional Marketing, International Marketing

Empowering with the necessary knowledge and skills to proficiently craft strategic organizational plans and implement revolutionary.

Diploma Of Education, Information Technology, Completed

The course provided comprehensive coverage of both theoretical and hands-on aspects, aiming to equip participants with a profound.

Diploma Of Education, Academic English, Completed

I have acquired knowledge in enhancing Reading & Writing Skills, finding relevant academic materials, summarizing & rephrasing content.

Education record

Activities and Societies: Media Unit of Royal College, Battle of the Blues Souvenir Committee, Interact Club of Royal College, Souviener.