Thamer Baazeem, Phd, Msc Email & Phone Number

Jeddah, Sa

Riyadh, Sa

Baazeem is a leading food and household products (FMCG) distributor. Revenue: $ 150 million, 300+ employees▶︎ Played a key role in the successful listing of the company on the Saudi Stock Exchange in 2018.

Jeddah, Makkah, Sa

Riyadh , Sa

- Played a pivotal role as a senior leader in integrating behavioral interventions to address critical issues such as littering in public spaces, abandoned vehicles, and steering real estate demand towards off-plan units.- Led the communication strategy and activation for the National Program for Treating Visual Pollutions, ensuring effective public outreach and engagement.- Oversaw the marketing and communication efforts for the 2023 Cityscape Global Show, enhancing event visibility and participant interaction (The exhibition reached more than 170000 visitors).

Jeddah, Jeddah 22332-2444, Sa

- Lead the communication and outreach functions of IsDB Group. - Leader of 27 marketing and communications professionals plus contractors and consultants. - Member of the steering committee for updating the strategy of IsDB Group led by H. E. the VP of Operations. - Member of a global steering team managing communications in multilateral development banks (MDBs) and international financial institutions (IFIs).- Accountable for an annual budget and efficient resource allocation.I lead my team in setting and implementing marketing and communication strategies toward enhancing IsDB’s global image and reputation. I also cultivate and sustain positive partnerships with other MDBs and IFIs to achieve shared objectives and goals. Together with my team, we manage the IsDB brand reputation globally in order to boost brand awareness. ▶︎ Designed and executed an all-new communication strategy covering both new and traditional media, which improved IsDB’s media presence and engagement by 33% in the first year.▶︎ Managed partnerships with top media outlets in member countries around the globe to generate feedback and insights useful for the creation of people-focused and impactful social media content.▶︎ Developed information disclosure protocol, and social media and brand guidelines to improve the institution´s image and reputation.▶︎ Managed the media exposure of the annual meeting of IsDB Board of Governors, attended by finance ministers from 57 countries.★ Awarded “Reverse Linkage and Regional Integration Champion” by IsDB (2021)

Sa

- Reported directly to H. E. the Minister of Hajj and Umrah- Leader of 20 communications and media professionals plus contractors and consultants.- Accountable for a $2.5 million annual managerial budget. I led all related media and communication strategies and practices for pilgrimages to the Muslim holy cities. My team´s strategic objectives were to grow visitor levels to 30 million per annum in Hajj and Umrah, improve hospitality services for visitors, and enhance religious and cultural experiences, in line with Saudi Vision 2030. ▶︎ Championed and ran efforts to strengthen the Ministry’s image, and promote Umrah to target markets. Managed partnerships with media outlets. ▶︎ Created and implemented new marketing and communication strategies to engage target markets, leading to an 11% growth in Umrah visitors for the 2019 season.▶︎ Redesigned the Umrah marketing strategy; reshaped Umrah's image among domestic and GCC markets.▶︎ Was part of official delegations to France, the UK, and Russia to evaluate Hajj and Umrah markets and explore growth and cooperation opportunities.▶︎ Transitioned from marketing to crisis communications for 1.8 billion people, as a result of the COVID-19 pandemic. Communicated updates regarding Hajj and Umrah closures.▶︎ Spearheaded the Ministry’s participation at GITEX Dubai to promote advancements in digitalization.▶︎ Revamped and secured Ministry approval for new marketing and communications structure.

Sa

This board is an initiative related to Vision 2030 aiming to improve the services and start the process of the privatisation of the Armed Forces Medical Services.Armed Forces Hospital in Taif Region that contains Al Hada Military Hospital, Prince Mansour Hospital for community medicine, Rehabilitation Center, Prince Sultan Hospital in King Fahad Air Base, Makkah Medical Center

Jeddah, 80200, Sa

- Reported directly to the dean- Leader of 45 employees in consulting services▶︎ Played a major role in setting and executing the university’s consulting strategy and managing the institute’s operations. Communicated benefits of consulting to prospective clients; secured consulting deals. Oversaw sales growth and service development activities.▶︎ Achieved an annual turnover of $66 million by selling and providing consultancy services to clients in both the private and public sectors.▶︎ Built linkages with government organizations; increased government awareness of consulting services.▶︎ Administered HR department operations and facilitated balance between teaching and research.▶︎ Advanced professional development and training of faculty members and secured 3 research grants and oversaw the publication of 5 journal papers.▶︎ Received the average score of performance evaluation from students is 97% as an Assistant Professor

Jeddah, 80200, Sa

Part-time Assistant Professor of Marketing (04/2018- Present)- Acting Chairman of Human Resource Management Department (2017-2018, College of Business): supervised a team of 7 faculty members.- Adviser, Center of Creativity & Entrepreneurship (2017 - 2018)- Dean's Consultant for Development of College of Business (2015 - 2017)Taught multiple courses at the undergraduate, graduate, and PhD levels, including Consumer Behavior, Behavioral Economics, Sports Marketing, Gap Analysis and Conceptual Frameworks in Research. ▶︎ Recognized for teaching excellence; attained a 97% average performance evaluation score from students.▶︎ Published 4 journal articles; participated in 10 conferences. Led the writing of a book chapter, and a book translation project.▶︎ Handpicked to lead the final exams committee in 2010 and 2011; designed and finalized examination content to effectively measure the performance and subject matter understanding of 4,000 students.▶︎ Delivered several courses to PhD students (Gap Analysis and Generating Research Questions), masters students (Behavioural Economics and Sports Marketing) and undergraduates: Consumer Behaviour, Pricing Strategies, Digital Marketing, and Integrated Marketing Communications.

Jeddah, Makkah, Sa

~Advising the CEO and the Marketing Department in identifying, selecting and managing Marketing Consultancy Agencies to develop the company’s marketing strategy.

Brisbane, Queensland, Au

Teaching: Introduction to Marketing Consumer Behaviour

Jeddah, Sa

At DNA I was working alongside Senior Marketing Strategists in gauging deep consumer insights for concept development and the development of long term marketing strategies via understanding the target group. Also, I closely assisted the seniors in various Quantitative & Qualitative analyses. Category experience includes: Automobile, Real Estate, Financial Services, FMCG, Social and not for profit Services.

* Assisted to develop the company’s advertising policy in 2005 * Analyzed customer traffic and sales operations at Jeddah branch* Prepared a questionnaire to measure customers satisfaction* Involved in studying the company's competitors in different aspects

Doctor Of Philosophy (Phd), Marketing

Executive, Digital Marketing

Masters, Advanced, Marketing

Bachelor Of Science, Business Administration, Marketing

Executive Master Of Arts In International Relations, International Relations And Affairs